AWS Big Data

JUNE 30, 2023

Position 2 is a leading US-based growth marketing services provider focused on data-driven strategy and technology to deliver growth with improved return on investment (ROI). The team brings deep domain expertise in digital, B2B, B2C, analytics, technology, mobile, marketing automation, and UX/UI domain.

Marketing 52

Marketing Dashboards Advertising ROI 52

datapine

JUNE 13, 2019

Decide on a time period : that means that you can create a daily as well as a monthly report, or choose to display the data of the last quarter or year. Gather the right data : since you have set specific KPIs to track, you now just need to compile them all together and analyze them with the help of online BI tools.

Sales 264

Sales Reporting KPI B2B 264

datapine

FEBRUARY 4, 2020

Today’s digital data has given the power to an average Internet user a massive amount of information that helps him or her to choose between brands, products or offers, making the market a highly competitive arena for the best ones to survive. First things first – organizing and prioritizing your marketing data.

Reporting 280

Reporting Marketing Advertising Metrics 280

AWS Big Data

NOVEMBER 29, 2023

In 2013, Amazon Web Services revolutionized the data warehousing industry by launching Amazon Redshift , the first fully-managed, petabyte-scale, enterprise-grade cloud data warehouse. Amazon Redshift made it simple and cost-effective to efficiently analyze large volumes of data using existing business intelligence tools.

Data Warehouse 102

Data Warehouse Data Lake Analytics Machine Learning 102

Occam's Razor

MAY 2, 2017

The very best analysts are know what matter’s the most are not the insights from big data but clear actions and compelling business impact from usually a smaller subset of key data. There are Search people and Content people and Landing Page Optimizers and Cart fixers and Attribution Specialists and more.

Metrics 141

Metrics Key Performance Indicator B2B Measurement 141

Occam's Razor

NOVEMBER 13, 2009

No dragging of the feet, the book starts with a bang by laying out the framework that will be the center of every company that will leverage data (qualitative, quantitative, competitive) on the web. Chapter 2 The Optimal Strategy for Choosing Your Web Analytics Soul Mate. Chapter 6 Solving the “Why” Puzzle: Leveraging Qualitative Data.

Analytics 71

Analytics Metrics Measurement Testing 71

CIO Business Intelligence

JUNE 27, 2023

Going the last mile with recipient-centric home delivery The Milkman Last Mile Platform gives organizations more accurate knowledge of customer data and better control of the delivery execution process. This has created a 40% drop in “where is my order?” This greatly increases operational efficiencies while lowering costs.

B2B 81

B2B KPI Digital Transformation Interactive 81

datapine

NOVEMBER 15, 2022

In an increasingly data-driven business world, the product management field isn’t exempt from this need. Online data analysis tools will help you sharpen your product sense and give more weight and credibility to the decisions you make and submit to stakeholders. Explore our 14-days free trial and boost your products using data!

Metrics 141

Metrics KPI Measurement Dashboards 141

Cloudera

SEPTEMBER 15, 2023

The world is awash with data, no more so than in the telecommunications (telco) industry. With some Cloudera customers ingesting multiple petabytes of data every single day — that’s multiple thousands of terabytes! Access and the exchange of data is critical for managing the operations in many industries.

Strategy 77

Strategy Advertising IoT B2B 77

datapine

NOVEMBER 19, 2019

No matter if you need to conduct quick online data analysis or gather enormous volumes of data, this technology will make a significant impact in the future. There are a large number of tools used in AI, including versions of search and mathematical optimization, logic, methods based on probability and economics, and many others.

Technology 279

Technology Internet of Things IT IoT 279

Andrew White

JANUARY 9, 2022

On Thursday January 6th I hosted Gartner’s 2022 Leadership Vision for Data and Analytics webinar. – In the webinar and Leadership Vision deck for Data and Analytics we called out AI engineering as a big trend. I would take a look at our Top Trends for Data and Analytics 2021 for additional AI, ML and related trends.

Analytics 64

Analytics Measurement Modeling Data-driven 64

Occam's Razor

DECEMBER 12, 2016

There is, almost literally, an unlimited number of things you could focus on to create a high impact data-influenced organization. I was asked a few weeks back: " What companies should we proactively help with analytics, for free, so that they can make smarter data-influenced decisions ?" Data quality plays a role into this.

Analytics 141

Analytics Data-driven Strategy Consulting 141

Occam's Razor

OCTOBER 24, 2016

Culture is a stronger determinant of success with data than anything else. Including data. People + Process + Structure] > [Data + Technology]. You want to win big with data, with marketing, with transformative digital yada yada and blah blah, evolve. Step 1: Optimal Metrics. Step 1: Optimal Metrics.

Metrics 146

Metrics Marketing Optimization Modeling 146

Sisense

SEPTEMBER 15, 2019

In a straightforward B2C product, the goal might be to optimize time in product or clicks on a certain screen, because every user is doing the same thing. By capturing and analyzing more complex data about products, A/B testing can identify the effect small changes and new features have on engagement.

Analytics 72

Analytics Dashboards Sales Measurement 72

Occam's Razor

FEBRUARY 28, 2017

A story where data is the hero, followed by two mind-challenging business-shifting ideas. If towards the end of the week/month your ACT was going to look terrible on your Manager’s dashboard, calls were picked up and hung up right away. Reporting/dashboards were terribly created ( CDPs anyone? ). Another issue.

Key Performance Indicator 106

Key Performance Indicator Metrics Measurement Advertising 106

Occam's Razor

JANUARY 9, 2012

Now here's another surprise: These rules/insights/mind shifts are not about data! Here's important context (before we get into the rules for revolutionaries)… The Fundamental Web Analytics Problem Is Not Data! Most companies are astonishingly blasé about data and possibilities of measurement.

Marketing 140

Marketing B2B Measurement Risk 140

Occam's Razor

SEPTEMBER 15, 2014

Company UX leaders are happy to stink less by taking the sub-optimal path of responsive design, rather than create a mobile-unique experience (your customers tend to do different things on your desktop site than your mobile site!). In this post we will look mobile sites first, both data collection and analysis, and then mobile applications.

Metrics 141

Metrics Reporting Analytics Marketing 141

datapine

JANUARY 31, 2022

Because things are changing and becoming more competitive in every sector of business, the benefits of business intelligence and proper use of data analytics are key to outperforming the competition. BI software uses algorithms to extract actionable insights from a company’s data and guide its strategic decisions.

Business Intelligence 214

Business Intelligence Analytics Cost-Benefit ROI 214

Occam's Razor

MARCH 23, 2010

My problem with these mistruths and FUD is that they result in a ton of practitioners and companies making profoundly sub optimal choices, which in turn results in not just much longer slogs but also spectacular career implosions and the entire web analytics industry suffering. This is sad. Even a little frustrating. This instant.

Analytics 118

Analytics Consulting Metrics Experimentation 118

Occam's Razor

JUNE 28, 2011

Web Analysts are blessed with an immense amount of data, and an amazing amount of valuable, even sexy, metrics to understand business performance. You: The person responsible for "providing data" / "analyzing metrics" / "reporting." Even with all that, I think the problem is you. Super awesome metrics.

Metrics 126

Metrics Measurement Key Performance Indicator Reporting 126

Sisense

JUNE 7, 2021

Your data’s value depends on how useful you can make it — in other words, can it answer your most pressing questions? When companies put their data to work by infusing analytics into daily tasks and business operations, they can gain critical visibility into what produces results and what doesn’t. Sales dashboard examples.

Sales 52

Sales Analytics Key Performance Indicator Dashboards 52

Jet Global

FEBRUARY 5, 2024

Understanding your SAP data to its fullest is the first step o n the journey towards a more sustainable future. W ith a n advanced operational reporting solution that delivers proper data analysis , you can put your best foot forward. Total dependence on fossil fuels.

Optimization 52

Optimization Operational Reporting Manufacturing Reporting 52

Jet Global

FEBRUARY 23, 2024

The quick and dirty definition of data mapping is the process of connecting different types of data from various data sources. Data mapping is a crucial step in data modeling and can help organizations achieve their business goals by enabling data integration, migration, transformation, and quality.

Data Warehouse 52

Data Warehouse Reporting Data Transformation Sales 52