IBM Big Data Hub

SEPTEMBER 26, 2022

In B2B or B2C circles, a 360-degree view of customers or citizens offers a holistic, comprehensive picture of a person based on data collected from all touch points. Data and trustworthy AI also provide predictive analytics for insights that can solve some of the most pressing health issues, including hunger and food insecurity.

B2B 52

B2B Visualization Data-driven Cost-Benefit 52

BizAcuity

FEBRUARY 15, 2019

With more and more information became readily available online in the mid 2000s, companies started taking advantage of it by leveraging big data analytics. Some businesses in 2003 started using predictive analytics generating an average Return on Investment or ROI of 145% as per the study that was undertaken by IDC.

Sales 67

Sales Analytics B2B ROI 67

Sisense

NOVEMBER 5, 2020

It will also give you access to advanced technologies like predictive analytics, which can help you get ahead of trends, alert you to staffing issues, skill gaps, and market fluctuations, and provide guidance in an uncertain world. Evolve to correlate data across systems. Sharron Malaver is head of enterprise marketing at Sisense.

People Analytics 85

People Analytics Analytics Digital Transformation Metrics 85

bridgei2i

JULY 8, 2020

This is where data, analytics, and AI is playing a crucial role across the spectrum of descriptive and predictive analytics that we’ve always seen, and increasingly prescriptive AI that is helping senior managers guide decision making in as near real-time as possible.

Digital Transformation 132

Digital Transformation Enterprise Insurance Risk 132

Srividya Sridharan

OCTOBER 22, 2019

Over 300 data and analytics leaders will gather to share, learn and get inspired! It’s T minus two weeks to Forrester’s 2nd Data Strategy & Insights Forum in Austin, TX. For those of you who have already registered and planning to attend, you answered one key question during the registration process: What is your top […].

Strategy 83

Strategy Data Analytics Analytics Data Strategy 83

Occam's Razor

JANUARY 6, 2010

The second was about predictive analytics and how using massive integrations between online and offline databases they had accomplished some really cool reporting of data (and make no doubt the IT work done over 18 months to accomplish this was cool). That's sucking.

Analytics 99

Analytics IT Statistics Metrics 99

Occam's Razor

NOVEMBER 13, 2009

This is a collection of major reasons I think people fail at web analytics, and of course I boldly try to share how to avoid that fate. Behavior targeting, dashboards, accuracy, data mining, predictive analytics, and, the thing you'll appreciate the most IMHO, five steps for intelligent analytics evolution!

Analytics 71

Analytics Metrics Measurement Testing 71

datapine

NOVEMBER 19, 2019

An exemplary application of this trend would be Artificial Neural Networks (ANN) – the predictive analytics method of analyzing data. An important part of artificial intelligence comprises machine learning, and more specifically deep learning – that trend promises more powerful and fast machine learning.

Technology 279

Technology Internet of Things IT IoT 279

datapine

JANUARY 31, 2022

The companies that are most successful at marketing in both B2C and B2B are using data and online BI tools to craft hyper-specific campaigns that reach out to targeted prospects with a curated message. 5) Find improvement opportunities through predictions. A great way to illustrate the operational benefits of business intelligence.

Business Intelligence 214

Business Intelligence Analytics Cost-Benefit ROI 214

Smarten

DECEMBER 13, 2022

The business wants to use predictive analytics to identify those customers who were most likely to leave and develop processes and strategies to improve customer retention and reduce customer churn. Every business wishes to identify the issues that most often cause a customer to leave. Reduce customer churn. Improve customer retention.

Cost-Benefit 52

Cost-Benefit B2B Optimization Predictive Modeling 52

Occam's Razor

NOVEMBER 18, 2014

The core performance of the current website look like this… While we are applying it to a B2B case, it could just as easily be applied to a B2C / Ecommerce scenarios. Advanced Analytics Web Analytics Web Metrics actionable web analytics custom reports data visualization Predictive Analytics'

Visualization 143

Visualization Slice and Dice Predictive Modeling Metrics 143