Smart Data Collective

JANUARY 20, 2020

It goes without saying that blogging has slowly and steadily evolved into an indispensable marketing tool. While marketers have been continually using the best possible strategies to improve the existing global blogging landscape, the inclusion of artificial intelligence has taken the ballgame to a whole different level.

Deep Learning 99

Deep Learning ROI Data-driven Marketing 99

Cloudera

DECEMBER 15, 2021

The Cloudera Enterprise Data Maturity Report is a global survey of 3,150 business and IT decision makers assessing organizations’ maturity when it comes to their current capabilities and handling of data and analytics. Organizations with strong DEI strategies perform better.

Data Strategy 82

Data Strategy Strategy Snapshot Data-driven 82

IBM Big Data Hub

APRIL 10, 2023

A well-designed data architecture should support business intelligence and analysis, automation, and AI—all of which can help organizations to quickly seize market opportunities, build customer value, drive major efficiencies, and respond to risks such as supply chain disruptions.

Strategy 95

Strategy Data Architecture Cost-Benefit Reporting 95

Alation

OCTOBER 5, 2021

What is data governance and how do you measure success? Data governance is a system for answering core questions about data. It begins with establishing key parameters: What is data, who can use it, how can they use it, and why? Answers will differ widely depending upon a business’ industry and strategy for growth.

Data Governance 96

Data Governance Strategy Data Quality Metrics 96

IBM Big Data Hub

NOVEMBER 30, 2023

Talent acquisition refers to the ongoing strategy and process an organization and its HR department uses to source, attract, evaluate, hire and retain the highly-qualified new employees it needs to grow. A well-crafted talent acquisition strategy has become a critical component for organizations seeking to secure a competitive edge.

Strategy 69

Strategy Cost-Benefit Consulting Data-driven 69

Cloudera

AUGUST 21, 2021

The same study also stated that having stronger online data security, being able to conduct more banking transactions online and having more real-time problem resolution were the top priorities of consumers. . Financial institutions need a data management platform that can keep pace with their digital transformation efforts.

Data-driven 101

Data-driven Digital Transformation Risk Risk Management 101

datapine

APRIL 12, 2023

A loyal, high-value repeat customer is worth more than a cheap sale, and by implementing the right strategy, setting the right goals, and working with the right KPIs, you will achieve the results you desire. But how do you calculate the impact of your promotional strategies? Keep reading to find out!

Sales 176

Sales KPI Metrics Cost-Benefit 176

Smart Data Collective

AUGUST 31, 2020

At Smart Data Collective, we have talked extensively about the benefits of big data in digital marketing. We have focused a lot on using data analytics for SEO. However, there are a lot of other benefits of using big data in marketing. You shouldn’t limit yourself to using data analytics in your SEO strategy.

Data-driven 86

Data-driven Marketing Big Data Broadcasting 86

Occam's Razor

JULY 6, 2015

Over the last year, I've also worked with many companies to drive new and rapid innovation in their digital strategies using the framework. In this blog post I want to share two strategic clarifications/extensions of my thinking about the See-Think-Do-Care framework. We can talk about Content AND Marketing AND Measurement.

Measurement 158

Measurement Marketing Metrics Strategy 158

Alation

MARCH 14, 2023

Data gathering and use pervades almost every business function these days — and it’s widely acknowledged that businesses with a clear strategy around data are best placed to succeed in competitive, challenging markets such as defence. What is a data strategy? Why is a data strategy important?

Data Strategy 52

Data Strategy Strategy Metadata Data Quality 52

IBM Big Data Hub

MARCH 7, 2024

One approach is through targeted recruitment strategies that focus on attracting a diverse pool of candidates. For instance, organizations like the Black Data Professionals Association (BDPA) advocate for bringing underrepresented communities into tech. However, implementing these strategies is just the beginning.

Metrics 104

Metrics Measurement Strategy Software 104

DataKitchen

MARCH 16, 2023

How to measure your data analytics team? So it’s Monday, and you lead a data analytics team of perhaps 30 people. And she is numbers driven – great! Like most leaders of data analytic teams, you have been doing very little to quantify your team’s success. Introduction. You’ve got a new boss.

Metrics 130

Metrics Data Analytics Analytics Measurement 130

Cloudera

SEPTEMBER 23, 2022

In a recent blog, Cloudera Chief Technology Officer Ram Venkatesh described the evolution of a data lakehouse, as well as the benefits of using an open data lakehouse, especially the open Cloudera Data Platform (CDP). Modern data lakehouses are typically deployed in the cloud. Your data can grow infinitely.

Data Governance 106

Data Governance Strategy Enterprise Cost-Benefit 106

IBM Big Data Hub

JANUARY 5, 2023

Poor data quality is one of the top barriers faced by organizations aspiring to be more data-driven. Ill-timed business decisions and misinformed business processes, missed revenue opportunities, failed business initiatives and complex data systems can all stem from data quality issues.

Data Quality 52

Data Quality Data Architecture Strategy Data Lake 52

DataKitchen

MARCH 5, 2024

Why Not Hearing About Data Errors Should Worry Your Data Team In the chaotic lives of data & analytics teams, a day without hearing of any data-related errors is a blessing. This creates an imbalance in workload and resource allocation and prevents a holistic view of data system health and efficiency.

Data Quality 150

Data Quality Measurement Testing Data-driven 150

datapine

JUNE 15, 2023

These analytical tools allow decision-makers to get a sense of their performance in a number of areas and extract valuable insights to inform their future strategies and boost growth. In the past, these reports were used after a month or even a year since the data being displayed was generated.

Reporting 207

Reporting Cost-Benefit Dashboards Sales 207

Sisense

JUNE 22, 2021

Your customers interact with multiple campaigns: They start with a TV ad, see a Facebook ad, see a Google Ad two days later, discover an SEO-driven blog article, and finally click on an email discount offer to make a purchase. Get a unified view of all your marketing data sources. Learn more.

Data-driven 52

Data-driven Sales Marketing Key Performance Indicator 52

datapine

MAY 2, 2023

Table of Contents 1) Benefits Of Big Data In Logistics 2) 10 Big Data In Logistics Use Cases Big data is revolutionizing many fields of business, and logistics analytics is no exception. The complex and ever-evolving nature of logistics makes it an essential use case for big data applications. Did you know?

Big Data 275

Big Data Cost-Benefit Internet of Things Optimization 275

Jet Global

SEPTEMBER 29, 2021

The Importance of Data-Driven Finance Leaders. To meet this shift in roles, the new breed of Finance leader is increasingly becoming data-driven, combining quality data drawn from multiple sources to put strategic decisions in context and choose the highest-impact business direction.

Data-driven 52

Data-driven Finance Data Collection Metrics 52

CDW Research Hub

AUGUST 2, 2022

If you’ve felt like new reports of data hacks and security breaches are becoming more common, it’s not your imagination. In fact, many organizations have begun adopting zero-trust IoT security strategies to protect their IoT data from potential breaches. The post Why Secure Your IoT Data With a Zero-Trust Strategy?

IoT 52

IoT Strategy Internet of Things Measurement 52

datapine

JANUARY 24, 2021

In our cutthroat digital age, the importance of setting the right data analysis questions can define the overall success of a business. That being said, it seems like we’re in the midst of a data analysis crisis. That being said, it seems like we’re in the midst of a data analysis crisis.

IT 317

IT Statistics KPI Data-driven 317

Occam's Razor

JULY 22, 2013

Most of the frameworks we have also don't optimally capture the complexity of digital marketing and measurement. We (oh how I hate this) apply irrational and "narrow-view" measurement strategies toward understanding what is successful and what's not. Then there is Agile for engineering.

Measurement 163

Measurement Marketing Key Performance Indicator Metrics 163

Cloudera

MARCH 25, 2021

Data privacy is an increasingly complex and contentious topic. The appropriate use of data and transparency to the potential uses of the data are at the center of debate amongst the largest Big Tech companies. . It won’t matter if you can collect social media data or geo location data, images, etc.

Data Strategy 65

Data Strategy Strategy Enterprise Insurance 65

datapine

JUNE 3, 2019

To compete, evolve, and remain relevant, today’s forward-thinking businesses always strive to improve the efficiency of their internal processes while measuring their success – and hiring talent is no exception. In this case, you will need strategies that will help you hire the most qualified employees that are best for the position.

Metrics 210

Metrics Dashboards KPI Measurement 210

Cloudera

SEPTEMBER 19, 2023

Adding another position may not be terribly appealing, but there is one C-suite role every company should consider—chief data and analytics officer (CDO or CDAO). The CDO is an essential role in a data-driven organization. That being the case, you need a CDO to spearhead and defend that strategy.

IT 76

IT Data Strategy ROI Data-driven 76

IBM Big Data Hub

FEBRUARY 9, 2023

In our last blog , we delved into the seven most prevalent data challenges that can be addressed with effective data governance. Today we will share our approach to developing a data governance program to drive data transformation and fuel a data-driven culture. Don’t try to do everything at once!

Data Governance 84

Data Governance Business Objectives Strategy Data Quality 84

datapine

JULY 26, 2022

The times were data analysis was segregated to big enterprises that had the necessary resources to carry it out are long gone. That said, this level of accessibility has turned the use of data from a choice to a mandatory practice for businesses that want to succeed, no matter their size. 3) Why Do You Need Small Business Dashboards.

Dashboards 151

Dashboards KPI Metrics Sales 151

bridgei2i

JUNE 23, 2021

4 Key Elements of Enterprise AI Strategy. Enterprise AI harnesses advanced artificial intelligence techniques to deliver organizational data, knowledge, and information. Enterprise AI automates the end-to-end journey from data to value. Strong Data-Driven Culture. Data is at the core of AI. Compliance.

Strategy 52

Strategy Enterprise Key Performance Indicator ROI 52

datapine

JUNE 5, 2019

“It is a capital mistake to theorize before one has data.”– Data is all around us. Data has changed our lives in many ways, helping to improve the processes, initiatives, and innovations of organizations across sectors through the power of insight. Let’s kick things off by asking the question: what is a data dashboard?

Dashboards 316

Dashboards KPI Sales Visualization 316

datapine

JUNE 22, 2022

In a world where data represents a major competitive advantage for businesses, the need to monitor performance based on specific goals and targets is critical. It is not enough to track relevant customer or sales data. That said, there are various methods and tools businesses use to manage their data and optimize their performance.

KPI 152

KPI Key Performance Indicator Measurement Cost-Benefit 152

DataKitchen

APRIL 26, 2021

In early April 2021, DataKItchen sat down with Jonathan Hodges, VP Data Management & Analytics, at Workiva ; Chuck Smith, VP of R&D Data Strategy at GlaxoSmithKline (GSK) ; and Chris Bergh, CEO and Head Chef at DataKitchen, to find out about their enterprise DataOps transformation journey, including key successes and lessons learned.

Measurement 246

Measurement Metrics Data-driven Testing 246

datapine

JUNE 27, 2019

As a CEO, you’re responsible for overseeing every aspect of your business, from the people and the internal culture all the way through to key sales, marketing, and financial strategies. And to gain greater vision, you need to embrace the power of digital data. Wider accessibility to important data. Let’s get started.

Dashboards 245

Dashboards Sales Cost-Benefit Visualization 245

IBM Big Data Hub

SEPTEMBER 7, 2023

This is where harnessing artificial intelligence (AI) and data analytics can help. Companies that harness AI and data analytics can also make clean energy more viable overall by increasing their cost competitiveness over legacy energy sources. On average, 3.3 The latter can also help drive efficiency by lowering end-user energy use.

Data Analytics 103

Data Analytics Analytics Cost-Benefit Data-driven 103

datapine

OCTOBER 7, 2020

Using data in today’s businesses is crucial to evaluate success and gather insights needed for a sustainable company. By establishing clear operational metrics and evaluate performance, companies have the advantage of using what is crucial to stay competitive in the market, and that’s data. What Are Metrics And Why Are They Important?

KPI 269

KPI Metrics Sales Visualization 269

Smart Data Collective

JULY 16, 2023

Big data is the most important business trend of the 21st century. The usage, volume, and types of data have increased significantly. In fact, big data keeps gaining momentum. We mentioned that data analytics is vital to marketing , but it is affecting many other industries as well.

ROI 71

ROI Data Analytics Analytics Risk Management 71

datapine

JULY 31, 2019

In a data-driven age, modern organizations need access to advanced data analytics solutions to help them improve the business in a wealth of key areas—Salesforce is one of those solutions. First, let’s take a moment to understand the role of Salesforce reports in the business world. So, what tools do we use for Salesforce?

Reporting 160

Reporting Dashboards KPI Sales 160

Cloudera

JUNE 29, 2021

There have been many points in history where society has been forced to reflect on the expectations of diversity and inclusion and as mentioned in our “ Embracing the conversation ” blog post earlier this year, the last 18 months have presented a real opportunity for change. We the people are the data .

Measurement 84

Measurement Data-driven Strategy Analytics 84