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5 Product Strategy Consulting Tips for Data-Driven Marketing Campaigns

Smart Data Collective

billion on marketing analytics by 2026. A growing number of companies are using data analytics to better understand the mindset of their customers, provide better customer service , forecast industry trends and identify the ROI of various marketing strategies. Make sure you have a clear goal.

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How to build a successful talent acquisition strategy

IBM Big Data Hub

Talent acquisition refers to the ongoing strategy and process an organization and its HR department uses to source, attract, evaluate, hire and retain the highly-qualified new employees it needs to grow. A well-crafted talent acquisition strategy has become a critical component for organizations seeking to secure a competitive edge.

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Successful Citizen Data Scientist Strategy Starts with Planning!

Smarten

Planning Will Help Your Business Get the Most Out of a Citizen Data Scientist Strategy! Technology research firm Gartner has predicted that 50% of data scientist activities will be automated by artificial intelligence, easing the acute talent shortage.

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Why Data Analytics is Important for Your Business in 2023

InsightOut

Data analytics are essential to the successful evolution of your growing business in today's modern world. It’s a lot like having a consultant come in to show you what is working, what’s not, and what your projections look like. Without a proper data analytics strategy.

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Using generative AI to accelerate product innovation

IBM Big Data Hub

Stacking strong data management, predictive analytics and GenAI is foundational to taking your product organization to the next level. Using IBM® watsonx.data™, enterprise data can be prepared for various analytical and AI use cases. Ready to turbocharge your product processes?

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Why Data Analytics is The Greatest Value-Add in 2023

InsightOut

Data analytics are essential to the successful evolution of your growing business in today's modern world. It’s a lot like having a consultant come in to show you what is working, what’s not, and what your projections look like. Without a proper data analytics strategy.

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The customer experience evolution: Today’s data-driven, real-time discipline

IBM Big Data Hub

Across arguably every industry, business leaders view a great customer experience strategy as a key differentiator. And thanks to online metrics, specific customer feedback, and data analytics, these retailers had more information about their customers than ever before. Increasingly organizations expanded what they offered.