Remove Cost-Benefit Remove Optimization Remove ROI Remove Strategy
article thumbnail

The steep cost of a poor data management strategy

CIO Business Intelligence

Such is the case with a data management strategy. Without it, businesses incur steep costs, but the downside, or costs, are often unclear because calculating data management’s return on investment (ROI), or upside, is a murky exercise. Without it, organizations incur a significant opportunity cost.

Strategy 116
article thumbnail

Machine Learning Helps Social Media Marketers Earn Higher ROIs

Smart Data Collective

According to one analysis, companies that used machine learning in their marketing strategies boosted sales by up to 50%. There are a number of ways that companies can boost their marketing strategies with machine learning technology. How Can Machine Learning Boost Your Social Media Marketing ROI?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Ways Data Analytics Is Boosting the ROI Of Digital Marketing

Smart Data Collective

But driving sales through the maximization of profit and minimization of cost is impossible without data analytics. Whether marketers intend to reach new customers or persuade the existing ones, here are ways analytics is boosting returns on investment (ROI): 1. Increased Customer Growth. Improved Marketing Campaigns. Reduced Risks.

ROI 118
article thumbnail

Data-Driven Companies Leverage OCR for Optimal Data Quality

Smart Data Collective

There are a number of benefits of using it to your company’s advantage. OCR and Other Data Extraction Tools Have Promising ROIs for Brands. A growing number of companies have leveraged big data to cut costs, improve customer engagement, have better compliance rates and earn solid brand reputations. Optimize your time.

article thumbnail

Customer Experience Management: Optimizing Your Strategy for Financial Success

Speaker: Diane Magers, Founder and Chief Experience Officer at Experience Catalysts

In this exclusive webinar, Diane Magers will guide you through the journey of aligning your customer and employee experience strategy with financial success. Register today! October 19th, 2023 at 9:30am PDT, 12:30pm EDT, 5:30pm BST

article thumbnail

Overcome the Challenges of Cloud Optimization & FinOps to Drive Business Value

CIO Business Intelligence

But when not managed strategically in the long run, cloud spending can quickly escalate and impact margins, cost of goods sold (COGS), and cost of revenue (COR). To optimize cloud investments, C-level executives are increasingly adopting cloud financial operations (FinOps).

article thumbnail

Create a lasting customer retention strategy

IBM Big Data Hub

An effective customer retention strategy should support the company to maintain a healthy stable of loyal customers and bring in new customers. Organizations that succeed at customer retention will benefit by encouraging customer loyalty. Some of the steps to building an effective customer retention strategy are: 1.