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A Complete Guide To Driving Digital Transformation In Marketing

datapine

Digital transformation is a broad term that is difficult to define precisely. Think of digital transformation as a way to future-proof a business. But, you can consider it a change in the business activities to prioritize your business’s digital presence. Steps To Driving A Successful Digital Transformation.

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What is digital transformation? A necessary disruption

CIO Business Intelligence

Once a vanguard business strategy, digital transformation has become a perennial objective for business survival. Most CEOs (72%) continue to prioritize digital investments, according to the 2022 CEO Outlook report from KPMG, in part due to concerns about emerging and disruptive technology, a top three risk to organizational growth.

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How Novanta’s CIO mobilized its data-driven transformation

CIO Business Intelligence

My team and I are very proud of our transformation that started in 2019,” she says. When I joined, there was a lot of silo data everywhere throughout the organization, and everyone was doing their own reporting. On a positive mentality: Transformations aren’t just technology driven, they’re people and process driven.

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Supercharging Your Digital Transformation with Embedded Analytics

Sisense

In Transform to Win , we explore the challenges facing modern companies, diving into their individual digital transformations and the people who drive them. We all know that data is becoming more and more essential for businesses, as the volume of data keeps growing. Become data-driven to succeed.

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How Value Stream Management is fueling success at Boeing, Tyson, and Verizon

CIO Business Intelligence

In today’s digitally transforming world, time is of the essence. As you seek to boost agility and speed your organization’s digital transformation, there are some proven principles you can apply. In the process, they can break down the silos that stifle digital transformation.

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Maximizing business outcomes and scaling AI adoption with a Hybrid by design approach 

IBM Big Data Hub

However, while embracing hybrid cloud might be intrinsic, clients continually seek to derive business value and higher return on investment (ROI) from their investments. The lack of ROI progress can be attributed to several factors, including slow adoption, unrealized use cases and unaddressed cloud sprawl.

ROI 78
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PepsiCo transforms for the digital era

CIO Business Intelligence

Kanioura, who was hired away from Accenture two years ago to serve as the food and beverage multinational’s first chief strategy and transformation officer, says earning employee trust was one of her greatest challenges in those early months. Kanioura insists the transformation’s goal is not distributing pink slips. billion in revenue.