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10 Essential Data-Driven B2B Email Marketing Strategies

Smart Data Collective

Big data technology is leading to a lot of changes in the field of marketing. A growing number of marketers are exploring the benefits of big data as they strive to improve their branding and outreach strategies. Email marketing is one of the disciplines that has been heavily touched by big data. Always Provide Value.

B2B 108
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ADP’s cloud transformation pays dividends

CIO Business Intelligence

ADP remains the 500-pound gorilla in payroll and, with its rich data, can literally tell you what’s really moving the economy,” said Pete A. ADP Data Cloud is one of the “richest datasets in the world,” and this enables the company to anonymize, customize, and monetize its data stockpile in many new ways for its client base, Nagrath claims.

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6 Case Studies on The Benefits of Business Intelligence And Analytics

datapine

Because things are changing and becoming more competitive in every sector of business, the benefits of business intelligence and proper use of data analytics are key to outperforming the competition. BI software uses algorithms to extract actionable insights from a company’s data and guide its strategic decisions.

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Interview with: Sankar Narayanan, Chief Practice Officer at Fractal Analytics

Corinium

Are you seeing currently any specific issues in the Insurance industry that should concern Chief Data & Analytics Officers? Lack of clear, unified, and scaled data engineering expertise to enable the power of AI at enterprise scale. The data will enable companies to provide more personalized services and product choices.

Insurance 250
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Rapid AI Iteration, Reducing Cycle Time: Key Learnings from the Big Data & AI World Asia Conference

DataRobot Blog

Organizations are looking to deliver more business value from their AI investments, a hot topic at Big Data & AI World Asia. At the well-attended data science event, a DataRobot customer panel highlighted innovation with AI that challenges the status quo. Automate with Rapid Iteration to Get to Scale and Compliance.

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What Stands Between IT and Business Success? Data Complexity

CIO Business Intelligence

By George Trujillo, Principal Data Strategist, DataStax. Any enterprise data management strategy has to begin with addressing the 800-pound gorilla in the corner: the “innovation gap” that exists between IT and business teams. This scarcity of quality data might feel akin to dying of thirst in the middle of the ocean.

IT 129
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Only One Problem To Solve for Successful Data and Analytics

DataKitchen

These three objectives are interconnected and essential to the success of any data team. Delivering insight to customers without error is critical to the success of any data team. The team must ensure that the data they are working with is clean and accurate and that the analysis created from it is rigorous and reliable.

Analytics 130