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Machine Learning Making Big Moves in Marketing

Rocket-Powered Data Science

Machine Learning is (or should be) a core component of any marketing program now, especially in digital marketing campaigns. To illustrate and to motivate these emerging and growing developments in marketing, we list here some of the top Machine Learning trends that we see: Hyper-personalization (SegOne context-driven marketing).

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Three Emerging Analytics Products Derived from Value-driven Data Innovation and Insights Discovery in the Enterprise

Rocket-Powered Data Science

I recently saw an informal online survey that asked users which types of data (tabular, text, images, or “other”) are being used in their organization’s analytics applications. The results showed that (among those surveyed) approximately 90% of enterprise analytics applications are being built on tabular data.

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P&G enlists IoT, predictive analytics to perfect Pampers diapers

CIO Business Intelligence

That’s when P&G decided to put data to work to improve its diaper-making business. Data-driven diaper analysis During the diaper-making process, hot glue stream is released from an automated solenoid valve in a highly precise manner to ensure the layers of the diaper congeal properly.

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The power players of retail transformation: IoT, 5G, and AI/ML on Microsoft Cloud

CIO Business Intelligence

Thanks to cloud, Internet of Things (IoT), and 5G technologies, every link in the retail supply chain is becoming more tightly integrated. Transformation using these technologies is not just about finding ways to reduce energy consumption now,” says Binu Jacob, Head of IoT, Microsoft Business Unit, Tata Consultancy Services (TCS).

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Analytics Insights and Careers at the Speed of Data

Rocket-Powered Data Science

How to make smarter data-driven decisions at scale : [link]. The determination of winners and losers in the data analytics space is a much more dynamic proposition than it ever has been. One CIO said it this way , “If CIOs invested in machine learning three years ago, they would have wasted their money.

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Why Data-Driven Outsourcing Can Be a Massive Win for Your Business

Smart Data Collective

Big data technology has been instrumental in changing the direction of countless industries. Companies have found that data analytics and machine learning can help them in numerous ways. However, there are a lot of other benefits of big data that have not gotten as much attention. Global companies spent over $92.5

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Using Artificial Intelligence to Make Sense of IoT Data

BizAcuity

IoT is basically an exchange of data or information in a connected or interconnected environment. AI is about simulating intelligent behavior in machines that carry out tasks ‘smartly’. As IoT devices generate large volumes of data, AI is functionally necessary to make sense of this data.

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