Smart Data Collective

JUNE 29, 2022

Big data technology is leading to a lot of changes in the field of marketing. A growing number of marketers are exploring the benefits of big data as they strive to improve their branding and outreach strategies. Email marketing is one of the disciplines that has been heavily touched by big data.

B2B 106

B2B Data-driven Marketing Strategy 106

CIO Business Intelligence

FEBRUARY 14, 2023

By George Trujillo, Principal Data Strategist, DataStax Increased operational efficiencies at airports. To succeed with real-time AI, data ecosystems need to excel at handling fast-moving streams of events, operational data, and machine learning models to leverage insights and automate decision-making.

Data Strategy 108

Data Strategy Strategy Machine Learning Data-driven 108

Alation

MARCH 14, 2023

Data gathering and use pervades almost every business function these days — and it’s widely acknowledged that businesses with a clear strategy around data are best placed to succeed in competitive, challenging markets such as defence. What is a data strategy? Why is a data strategy important?

Data Strategy 52

Data Strategy Strategy Metadata Data Quality 52

Smart Data Collective

SEPTEMBER 14, 2022

A growing number of organizations are resorting to the use of big data. They have found that big data technology offers a number of benefits. However, utilizing big data is more difficult than it might seem. Companies must be aware of the different ways that data can be collected, aggregated and applied.

Data-driven 125

Data-driven Big Data Cost-Benefit Measurement 125

IBM Big Data Hub

APRIL 8, 2024

In a world where every company is now a technology company, all enterprises must become well-versed in managing their digital products to remain competitive. In other words, they need a robust digital product lifecycle management (PLM) strategy. Data is an asset, but to provide value, it must be organized, standardized and governed.

Data-driven 59

Data-driven Management Data Governance Strategy 59

Smart Data Collective

SEPTEMBER 20, 2023

Big data technology has been a huge gamechanger for countless companies in every sector. Around 60% of companies rely heavily on data analytics technology to meet their goals. However, despite, the many benefits of big data technology, many companies still have difficulty implementing it properly.

Data-driven 103

Data-driven IT Big Data Management 103

Smart Data Collective

APRIL 3, 2022

More companies than ever are investing in big data. However, many feel that their data strategies are not proving to be effective. According to a report by VentureBeat, only 13% of companies feel that their data strategies are providing the results they are looking for. Keep It Short and Simple.

Data Strategy 96

Data Strategy Strategy Data-driven Big Data 96

IBM Big Data Hub

JUNE 30, 2022

The rise of data strategy. There’s a renewed interest in reflecting on what can and should be done with data, how to accomplish those goals and how to check for data strategy alignment with business objectives. The evolution of a multi-everything landscape, and what that means for data strategy.

Data Strategy 57

Data Strategy Strategy Business Objectives Data-driven 57

Smart Data Collective

SEPTEMBER 29, 2022

OCR is the latest new technology that data-driven companies are leveraging to extract data more effectively. OCR and Other Data Extraction Tools Have Promising ROIs for Brands. Big data is changing the state of modern business. The benefits of big data cannot be overstated. This article reveals all!

Data-driven 135

Data-driven Data Quality Optimization Insurance 135

Cloudera

AUGUST 30, 2022

Data-fuelled innovation requires a pragmatic strategy. This blog lays out some steps to help you incrementally advance efforts to be a more data-driven, customer-centric organization. For example, providers can start by including more real-time data streams that can enhance customer interactions.

Strategy 102

Strategy Data Strategy ROI Cost-Benefit 102

Smart Data Collective

JULY 21, 2021

You take a business activity that is old and ineffective/inefficient and re-energize it with new technology. Specifically, we’re talking about how digital transformation efforts routinely fail to take advantage of the data they provide access to. On the surface, digital transformation is a simple process. But you can change that.

Digital Transformation 143

Digital Transformation Data Strategy Strategy Cost-Benefit 143

Smart Data Collective

JULY 20, 2022

Data-driven decision-making has become a major element of modern business. A growing number of businesses use big data technology to optimize efficiency. However, companies that have a formal data strategy are still in the minority. Lean Thinking and Big Data Can Be Merged for Superior Decision-Making.

Data-driven 124

Data-driven Optimization Big Data Data Strategy 124

IBM Big Data Hub

APRIL 12, 2022

My first task as a Chief Data Officer (CDO) is to implement a data strategy. Over the past 15 years, I’ve learned that an effective data strategy enables the enterprise’s business strategy and is critical to elevate the role of a CDO from the backroom to the boardroom. A data-literate culture.

Data Strategy 82

Data Strategy Strategy Enterprise Data-driven 82

CIO Business Intelligence

APRIL 5, 2023

We’re investing in technology, we’re investing in leveraging the cloud to do meaningful things while we figure out what does tomorrow look like?” Kirkland will describe key points on how cloud is enabling business value, including its sustainability initiatives, at CIO’s Future of Cloud & Data Summit , taking place virtually on April 12.

Strategy 85

Strategy Data Strategy Digital Transformation Data-driven 85

Peter James Thomas

MARCH 23, 2020

When I occasionally re-read articles I penned back in 2009 or 210, I’m often struck that – no matter how many things have undeniably changed over the intervening years in the data arena – there are some seemingly eternal verities. My first task was to develop an International Data Strategy. True then, true now.

Data Strategy 89

Data Strategy Strategy Insurance Interactive 89

Smart Data Collective

NOVEMBER 27, 2023

Thirty years ago, businesses were starting to recognize that data was the future. However, they never imagined that big data technology would have the impact that we have witnessed in recent years. More companies are using big data to drive business decisions than ever before.

Data-driven 98

Data-driven Software Big Data Management 98

Andrew White

AUGUST 4, 2020

I read the EU Data Strategy some weeks ago. I posted to my blog some comments and challenges I felt it contained back in March: The Value of Data. The biggest challenge of all is that the EU is seeking to create a market for data. There are of course already many markets for data. Is it the lack data?

Data Strategy 52

Data Strategy Strategy Marketing Data Collection 52

Smart Data Collective

JULY 26, 2023

Big data has become an invaluable aspect to most modern businesses. Nevertheless, many companies have been reluctant to Harvard Business Review reports that only 30% of businesses have a data strategy. However, companies with data strategies are far more successful than those without.

Data-driven 73

Data-driven Management Sales Big Data 73

Cloudera

FEBRUARY 23, 2022

In addition to that, the march of network virtualisation combined with the cloudification of IT have driven further changes in operations. While there remains a lot of work to do, it’s certainly the case that telecommunications businesses are more reliant on technology than ever before. Are we looking at a transformed business?

Data-driven 90

Data-driven Advertising IoT Digital Transformation 90

Cloudera

AUGUST 6, 2021

This landscape is one that presents opportunities for a modern data-driven organization to thrive. At the nucleus of such an organization is the practice of accelerating time to insights, using data to make better business decisions at all levels and roles. Data Strategy. Data and decision culture.

Data-driven 103

Data-driven B2B Data Strategy Strategy 103

Smart Data Collective

NOVEMBER 1, 2021

Big data technology has become a very important aspect of modern retail. Countless retailers are finding ways to leverage big data to gain a greater competitive edge, market more effectively to customers and improve the in-store experience. One of the ways that data-driven businesses use QR codes is with social media marketing.

Data-driven 114

Data-driven Advertising Big Data Marketing 114

Ontotext

JANUARY 29, 2024

In 2023, data leaders and enthusiasts were enamored of — and often distracted by — initiatives such as generative AI and cloud migration. I expect to see the following data and knowledge management trends emerge in 2024. However, organizations need to be aware that these may be nothing more than bolted-on Band-Aids.

Strategy 52

Strategy Management Metadata Data-driven 52

Cloudera

APRIL 18, 2024

With the arrival of the latest AI-powered technologies like large language models (LLMs) and generative AI (GenAI), there’s a vast amount of opportunities for innovation, growth, and improved business outcomes right around the corner. All of that technology, though, depends on data to be successful.

Analytics 95

Analytics Metadata Data Strategy Optimization 95

Smart Data Collective

SEPTEMBER 4, 2020

Big data is becoming increasingly important in business decision-making. The market for data analytics applications and solutions is expected to reach $105 billion by 2027. However, big data technology is only a viable tool for business decision-making if it is utilized appropriately. Write Down Your Objectives.

Data-driven 87

Data-driven Big Data Metrics Strategy 87

Rocket-Powered Data Science

MARCH 19, 2021

How to make smarter data-driven decisions at scale : [link]. The determination of winners and losers in the data analytics space is a much more dynamic proposition than it ever has been. A lot has changed in those five years, and so has the data landscape. But if they wait another three years, they will never catch up.”

Internet of Things 259

Internet of Things Analytics IoT Prescriptive Analytics 259

Alation

OCTOBER 5, 2021

What is data governance and how do you measure success? Data governance is a system for answering core questions about data. It begins with establishing key parameters: What is data, who can use it, how can they use it, and why? Answers will differ widely depending upon a business’ industry and strategy for growth.

Data Governance 96

Data Governance Strategy Data Quality Metrics 96

IBM Big Data Hub

JUNE 8, 2022

Implementing the right data strategy spurs innovation and outstanding business outcomes by recognizing data as a critical asset that provides insights for better and more informed decision-making. Here are a few common data management challenges: Regulatory compliance on data use. Data quality. Data silos.

Data-driven 57

Data-driven Enterprise Data Governance Data Lake 57

AWS Big Data

APRIL 19, 2023

Data mesh is a new approach to data management. Companies across industries are using a data mesh to decentralize data management to improve data agility and get value from data. This is especially true in a large enterprise with thousands of data products.

Technology 80

Technology Data-driven Machine Learning Sales 80

IBM Big Data Hub

JANUARY 5, 2023

Poor data quality is one of the top barriers faced by organizations aspiring to be more data-driven. Ill-timed business decisions and misinformed business processes, missed revenue opportunities, failed business initiatives and complex data systems can all stem from data quality issues.

Data Quality 52

Data Quality Data Architecture Strategy Data Lake 52

Smart Data Collective

SEPTEMBER 8, 2020

You can see how big data and AI are being utilized by the most astute CBD marketers. You can get a better sense of the role that big data plays in the changing direction of the market. So how can you stand out in a crowded marketplace by leveraging data analytics ? Big Data is Driving Major Changes in the CBD Industry.

Data-driven 109

Data-driven Marketing Big Data Advertising 109

Smart Data Collective

OCTOBER 21, 2020

The concept of email marketing predates the big data phenomenon by at least 20 years. However, data-driven insights have clearly played a profound role in the future of email marketing. Companies need to find new ways to use big data to embrace new email strategies. The Evolution of Email in the Age of Big Data.

Data-driven 80

Data-driven Big Data Metrics Machine Learning 80

Smart Data Collective

APRIL 20, 2021

Big data is having a tremendous impact on the future of modern business. Harvard Business Review Analytic Services recently published The State of Digital Adoption report on big data adoption in business, and its findings may surprise or even alarm many organizations and institutions.

Big Data 94

Big Data Strategy Digital Transformation Metrics 94

AWS Big Data

NOVEMBER 15, 2023

For organizations seeking to unlock innovation with data and AI, AWS re:Invent 2023 offers several opportunities. Attendees will discover services, strategies, and solutions for tackling any data challenge. Keynotes Several keynotes will shine a spotlight on data. Keynotes Several keynotes will shine a spotlight on data.

Broadcasting 111

Broadcasting Recreation/Entertainment Data Governance Strategy 111

Cloudera

SEPTEMBER 19, 2023

Adding another position may not be terribly appealing, but there is one C-suite role every company should consider—chief data and analytics officer (CDO or CDAO). The CDO is an essential role in a data-driven organization. That being the case, you need a CDO to spearhead and defend that strategy.

IT 75

IT Data Strategy ROI Data-driven 75

Rocket-Powered Data Science

MARCH 19, 2019

We hear a lot of hype that says organizations should be “ Data – first ”, or “AI- first , or “ Data – driven ”, or “ Technology – driven ”. Analytics are the products, the outcomes, and the ROI of our Big Data , Data Science, AI, and Machine Learning investments!

Analytics 193

Analytics Metrics Data-driven Machine Learning 193

CIO Business Intelligence

MAY 2, 2023

Despite the best of intentions, CIOs and their organizations often struggle to deliver business outcomes from digital transformation strategies. And while KPMG reports that 72% of CEOs have aggressive digital investment strategies, McKinsey details a harsh reality that 70% of transformations fail. Five years ago, I shared that the No.

Digital Transformation 136

Digital Transformation IT Data-driven Metrics 136

CIO Business Intelligence

OCTOBER 24, 2023

As CIOs prepare for the next wave of digital transformation, they must demonstrate shorter-term business impacts from technology investments and achieve larger innovation goals that evolve the organization’s business model. It’s hard to deliver business outcomes from any technology investment without business executives as partners.

Digital Transformation 144

Digital Transformation Data-driven Business Objectives Strategy 144