AWS Big Data

AUGUST 21, 2023

It similarly codes the query as a vector and then uses a distance metric to find nearby vectors in the multi-dimensional space. The algorithm for finding nearby vectors is called kNN (k Nearest Neighbors). Of course, production-quality search experiences use many more techniques to improve results.

Data Processing 89

Data Processing Experimentation Visualization Metrics 89

Corinium

JUNE 6, 2019

Beyond that, we recommend setting up the appropriate data management and engineering framework including infrastructure, harmonization, governance, toolset strategy, automation, and operating model. It is also important to have a strong test and learn culture to encourage rapid experimentation.

Insurance 250

Insurance Analytics Forecasting Deep Learning 250

Occam's Razor

FEBRUARY 7, 2022

Since you're reading a blog on advanced analytics, I'm going to assume that you have been exposed to the magical and amazing awesomeness of experimentation and testing. And yet, chances are you really don’t know anyone directly who uses experimentation as a part of their regular business practice. Wah wah wah waaah.

Experimentation 101

Experimentation Testing Optimization Marketing 101

Occam's Razor

JULY 24, 2018

Even simple questions like “ How effective is our analytics strategy? Soon, your digital analytics strategic framework that you hoped would provide a true north to the analytics strategy question looks like this …. To name a few: Digital Marketing & Measurement Model | Analytics Ecosystem | Web Analytics 2.0.

Analytics 93

Analytics Metrics Strategy Measurement 93

CIO Business Intelligence

MAY 16, 2023

To gain perspective, Iron Mountain sponsored research by Quadrant Strategies, which used digital listening technologies to study public online conversation trends among enterprise decision-makers. It surpasses blockchain and metaverse projects, which are viewed as experimental or in the pilot stage, especially by established enterprises.

Advertising 92

Advertising Recreation/Entertainment Experimentation Enterprise 92

AWS Big Data

JANUARY 9, 2024

It similarly codes the query as a vector and then uses a distance metric to find nearby vectors in the multi-dimensional space to find matches. This functionality was initially released as experimental in OpenSearch Service version 2.4, This is also called embedding the text into the vector space.

Cost-Benefit 88

Cost-Benefit Visualization Modeling Machine Learning 88

Occam's Razor

AUGUST 22, 2011

" ~ Web Metrics: "What is a KPI? " + Standard Metrics Revisited Series. Key To Your Digital Success: Web Analytics Measurement Model. " Measuring Incrementality: Controlled Experiments to the Rescue! Barriers To An Effective Web Measurement Strategy [+ Solutions!]. How do I choose well?

KPI 124

KPI Metrics Measurement ROI 124

Occam's Razor

OCTOBER 21, 2013

As an analyst, I was upset that this change would hurt my ability to analyze the effectiveness of my beloved search engine optimization (SEO) efforts – which are really all about finding the right users using optimal content strategies. This in turn mandates new SEO (and PPC) strategies, if we don't want to fail.

Optimization 154

Optimization Reporting Experimentation Metrics 154

O'Reilly on Data

MAY 14, 2020

AI PMs should enter feature development and experimentation phases only after deciding what problem they want to solve as precisely as possible, and placing the problem into one of these categories. Experimentation: It’s just not possible to create a product by building, evaluating, and deploying a single model.

Management 363

Management Experimentation B2B Machine Learning 363

Insight

MARCH 12, 2020

One way that we can get around this is to use the proportion of tags that fall into a given class as a measure of our degree of confidence in that class association. It is worth keeping in mind that the choice of threshold will impact downstream metrics like precision as well as shifting the size of our dataset.

Modeling 59

Modeling Metadata Publishing Sales 59

datapine

FEBRUARY 4, 2020

Let’s face it: every serious business that wants to generate leads and revenue needs to have a marketing strategy that will help them in their quest for profit. Management thinker Peter Drucker once stated, “if you can’t measure it, you can’t improve it” – and he couldn’t be more right. Structure your metrics.

Reporting 280

Reporting Marketing Advertising Metrics 280

Occam's Razor

NOVEMBER 13, 2009

Chapter 2 The Optimal Strategy for Choosing Your Web Analytics Soul Mate. Chapter 3 The Awesome World of Clickstream Analysis: Metrics. The second half shows exactly how to pick the best metrics for your org and, my absolute favorite (Page 64), how to diagnose the root cause of a metrics performance. A good thing.

Analytics 71

Analytics Metrics Measurement Testing 71

Occam's Razor

SEPTEMBER 15, 2014

Nothing I can tell you about the importance of having an incredible mobile strategy will surprise you. If you look at the mobile marketing strategies, you will see they don't reflect this shift to mobile. Create a distinct mobile website and mobile app measurement strategies. Media-Mix Modeling/Experimentation.

Metrics 141

Metrics Reporting Analytics Marketing 141

Occam's Razor

FEBRUARY 26, 2008

Here are 6 strategies you can use to bring the voice of the customer and perspective from competitors to the table, and win big (!!). # 1: Implement a Experimentation & Testing Program. # 1: Implement a Experimentation & Testing Program. Experimentation and Testing: A Primer. 2: Capture Voice of Customer.

Management 68

Management Experimentation Testing Strategy 68

CIO Business Intelligence

APRIL 18, 2022

While it’s critical for tech leaders to communicate throughout a digital project, it’s also important to communicate appropriately, says Rich Nanda, US strategy and analytics offerings leader, at Deloitte Consulting. Rich Nanda, US strategy and analytics offerings leader, Deloitte Consulting. They invest in cloud experimentation.

Digital Transformation 145

Digital Transformation Dashboards Cost-Benefit Consulting 145

CIO Business Intelligence

JULY 8, 2022

This article was co-authored by Duke Dyksterhouse , an Associate at Metis Strategy. First, it’s a straightforward proposition whose end state is relatively easy to envision and measure, making it a nice palate cleanser for those still wrapping their heads around the broader operating model shift. Disadvantages.

Cost-Benefit 119

Cost-Benefit Measurement Modeling Metrics 119

The Unofficial Google Data Science Blog

DECEMBER 14, 2021

In this post, we discuss three types of uncertainty: Statistical uncertainty : the gap between the estimand , the unobserved property of the population we wish to measure, and an estimate of it from observed data. Representational uncertainty : the gap between the desired meaning of some measure and its actual meaning.

Uncertainty 56

Uncertainty Statistics Measurement Cost-Benefit 56

Occam's Razor

FEBRUARY 28, 2017

To ensure customer delight was delivered in a timely manner, it was also decided that Average Call Time (ACT) would now be The success metric. The success metric, ACT, did go down. The qualitative surveys measuring unhappiness went down even more than before. Metrics matter. You are what you measure.

Key Performance Indicator 106

Key Performance Indicator Metrics Measurement Advertising 106

Domino Data Lab

JUNE 23, 2019

Skomoroch proposes that managing ML projects are challenging for organizations because shipping ML projects requires an experimental culture that fundamentally changes how many companies approach building and shipping software. These measurement-obsessed companies have an advantage when it comes to AI.

Management 110

Management Machine Learning Experimentation Metrics 110

The Unofficial Google Data Science Blog

APRIL 16, 2019

by MICHAEL FORTE Large-scale live experimentation is a big part of online product development. This means a small and growing product has to use experimentation differently and very carefully. This blog post is about experimentation in this regime. Such decisions involve an actual hypothesis test on specific metrics (e.g.

Experimentation 68

Experimentation Sales Metrics Measurement 68

DataKitchen

APRIL 13, 2021

DataOps requires that teams measure their analytic processes in order to see how they are improving over time. A complete DataOps program will have a unified, system-wide view of process metrics using a common data store. Cynozure – Data and analytics strategy consulting. Great Data Minds – Data modernization consulting.

Testing 307

Testing Machine Learning Consulting Data Quality 307

The Unofficial Google Data Science Blog

JUNE 30, 2016

In an ideal world, experimentation through randomization of the treatment assignment allows the identification and consistent estimation of causal effects. We use performance metrics such as bias and mean squared error for the estimation of $delta$, our causal estimand of interest, defined as the average effect of treatment on the treated.

Statistics 44

Statistics Optimization Modeling Experimentation 44

AWS Big Data

NOVEMBER 14, 2023

Amazon Kinesis Data Streams is a foundational data strategy pillar for tens of thousands of customers. A data strategy that incorporates streaming is necessary to deliver personalization and proprietary data that is available for querying in real time. Real-time streaming data technologies are essential for digital transformation.

IoT 55

IoT Data-driven Data Lake Data Strategy 55

The Unofficial Google Data Science Blog

JULY 31, 2016

The analysis can be straightforward, especially when it's safe to assume that individual observations of an outcome measure are independent. The outcome measure we care about is an average of the students' test scores, and so the unit of observation is a student. To figure this out, let's consider an appropriate experimental design.

Experimentation 42

Experimentation Testing Measurement Metrics 42

Corinium

APRIL 25, 2019

Most of my days focus on understanding what’s happening in the market, defining overall product strategy and direction, and translating into execution across the various teams. Life insurance needs accurate data on consumer health, age and other metrics of risk. And then there is the Cloud.

Insurance 150

Insurance Risk IoT Cost-Benefit 150

Occam's Razor

DECEMBER 12, 2016

How do you ensure that your can zig-zag with business strategy? And, of course there is the delicious detail of this strategy not adding burden to your site's visitor experience due to it's async nature. Digital Marketing & Measurement Model. Macro & Micro Outcomes Content/Strategy. So beautiful.

Analytics 141

Analytics Data-driven Strategy Consulting 141

AWS Big Data

JULY 26, 2023

The vector engine supports the popular distance metrics such as Euclidean, cosine similarity, and dot product, and can accommodate 16,000 dimensions, making it well-suited to support a wide range of foundational and other AI/ML models. To create the vector index, you must define the vector field name, dimensions, and the distance metric.

Metadata 52

Metadata Cost-Benefit Testing Metrics 52

The Unofficial Google Data Science Blog

MARCH 22, 2018

But what if users don't immediately uptake the new experimental version? Background At Google, experimentation is an invaluable tool for making decisions and inference about new products and features. For example, we might want to stop the process if we measure harmful effects early. What if their uptake rate is not uniform?

Experimentation 62

Experimentation Measurement Modeling Statistics 62

Occam's Razor

SEPTEMBER 30, 2013

We'll start with digital at the highest strategic level, which leads us into content marketing, from there it is a quick hop over to the challenge of metrics and silos, followed by a recommendation to optimize for the global maxima, and we end with the last two visuals that cover social investment and social content strategy.

Marketing Analytics 154

Marketing Analytics Marketing Visualization Analytics 154

Occam's Razor

MARCH 23, 2010

Too many new things are happening too fast and those of us charged with measuring it have to change the wheels while the bicycle is moving at 30 miles per hour (and this bicycle will become a car before we know it – all while it keeps moving, ever faster). It has simply not had a break to catch a breath and mature. Usually for free.

Analytics 118

Analytics Consulting Metrics Experimentation 118

Cloudera

JUNE 6, 2019

Multi-tenancy Strategies with Virtual Private Clusters. Prior to using Virtual Private Clusters, cluster admins need to decide on an isolation strategy for the compute-only clusters. Here are three possible strategies they may consider: 1) By user, team, or business unit. In other words, tenants map to human beings.

Metadata 85

Metadata Data Lake Optimization Strategy 85

Occam's Razor

JANUARY 9, 2012

A huge part of the last few years for me have been about bringing more data, better strategies, more powerful tools, ever more impactful keynotes to people around the world. Most companies are astonishingly blasé about data and possibilities of measurement. " Sad, unimaginative measurements of their sad, unimaginative campaigns.

Marketing 140

Marketing B2B Measurement Risk 140

Occam's Razor

AUGUST 13, 2012

Yehoshua Coren: Best ways to measure user behavior in a multi-touch, multi-device digital world. What's possible to measure. What's not possible to measure. We all have smart phones, laptops, tablets and soon Smart TVs – but most of our measurements are usually done in Cookies that are device/browser specific.

Modeling 124

Modeling Metrics Data Quality Data-driven 124

Occam's Razor

OCTOBER 23, 2006

‡ Never start with clickstream, it becomes “old” quickly ‡ People care about their paychecks ‡ Execution strategy: ~ Identify Senior Management hot buttons ~ Exhibit daily that you can • increase revenue • trim costs • improve customer satisfaction. Attend strategy and operational meetings.

Data-driven 117

Data-driven Metrics KPI Reporting 117

Occam's Razor

MAY 18, 2010

And as recently as two weeks ago I stressed the importance of effective segmentation as the cornerstone of the Web Analytics Measurement Framework. The multi-channel strategy you are executing is unique. You have to have a segmentation strategy that is unique to you. Key elements of the Web Analytics Measurement Framework.].

Analytics 123

Analytics Key Performance Indicator Metrics Measurement 123

Occam's Razor

MAY 27, 2015

In a recent set of keynotes and consulting engagements in the US, UK and Canada, I've had an overwhelming feeling that in very fundamental ways some companies make imprecise choices when it comes to their digital strategy. A data-first strategy is a winning formula. … Figure out how to also re-imagine your RM strategy.

Marketing Analytics 153

Marketing Analytics Marketing Analytics Advertising 153

Occam's Razor

FEBRUARY 7, 2011

But each keyword gets "credit" for other metrics. Brian Krick: Best way to measure and communicate "available demand" from available channels (social, search, display) for forecast modeling. Additionally, it is exceptionally difficult to measure available demand because 1. Please see the advice above.

Analytics 94

Analytics Measurement Metrics Predictive Analytics 94