Insight

APRIL 28, 2020

Screening Data Scientists Like a Pro: By the Numbers If you’re designing an interview process for the first time, it’s tempting to design a long and perfectly precise screening process so you’re blown away by those most battle-tested candidates who interview onsite.

Data-driven 53

Data-driven Data Science Experimentation Measurement 53

Occam's Razor

FEBRUARY 26, 2008

" Or " I proposed testing / surveys / competitive intelligence / Analysts but I was shot down." 1: Implement a Experimentation & Testing Program. # 1: Implement a Experimentation & Testing Program. Here is data from our latest test." And now you have no excuse to avoid testing.

Management 68

Management Experimentation Testing Strategy 68

CIO Business Intelligence

APRIL 5, 2023

Midjourney, ChatGPT, Bing AI Chat, and other AI tools that make generative AI accessible have unleashed a flood of ideas, experimentation and creativity. Testing is another area that tends to get neglected, so automated unit test generation will help you get much broader test coverage.

Modeling 107

Modeling Testing Cost-Benefit Experimentation 107

Occam's Razor

JUNE 6, 2007

I am thrilled to say that my book Web Analytics: An Hour A Day has been published and is now widely available. Experimentation & Testing (A/B, Multivariate, you name it). What's the optimal organization structure (and who should own web analytics!)? What ideas to test first on your site? There I said it.

Analytics 60

Analytics Metrics Marketing Dashboards 60

The Unofficial Google Data Science Blog

APRIL 16, 2019

by MICHAEL FORTE Large-scale live experimentation is a big part of online product development. In fact, this blog has published posts on this very topic. This means a small and growing product has to use experimentation differently and very carefully. This blog post is about experimentation in this regime.

Experimentation 68

Experimentation Sales Metrics Measurement 68

AWS Big Data

JULY 26, 2023

From preview to GA and beyond Today, we are excited to announce the preview of the vector engine, making it available for you to begin testing it out immediately. We recognize that many of you are in the experimentation phase and would like a more economical option for dev-test.

Metadata 52

Metadata Cost-Benefit Testing Metrics 52

O'Reilly on Data

JULY 25, 2023

My student and I recently published a research paper on this topic, which we summarized in our Radar article Teaching Programming in the Age of ChatGPT. Swift Papers felt like a well-scoped project to test how well AI handles a realistic yet manageable real-world programming task. using “22” for the year 2022).

Consulting 246

Consulting Interactive Software IT 246

datapine

FEBRUARY 4, 2020

If it has been optimized for SEO though, you shouldn’t stop measuring it after the first week, as it needs a couple of months to reach its “cruising traffic”, and you can get several thousands of monthly visits. Using this data can provide insights on whether your investments are stable or need more optimization to deliver specified targets.

Reporting 280

Reporting Marketing Advertising Metrics 280

Domino Data Lab

MAY 8, 2019

So much work in machine learning – either on the academic side which is focused on publishing papers or the industry side which is focused on ROI – tends to emphasize: How much predictive power (precision, recall) does the model have? You can define models using a straightforward logical syntax and solve them with fast convex optimization.

Machine Learning 105

Machine Learning Data Science Modeling Visualization 105

Occam's Razor

JANUARY 9, 2012

Lack of loyalty shows simply re-publishing AP stories is useless. All while constantly optimizing your portfolio via controlled experiments. I told 20 people that Nikon's site is slow and profoundly sub-optimal on mobile. We are talking about taking controlled risks and optimization. We expect more. A mobile device!)

Marketing 140

Marketing B2B Measurement Risk 140

Occam's Razor

OCTOBER 23, 2006

Be incessantly focussed on your company customers and dragging their voice to the table (for example via experimentation and testing or via open ended survey questions). Web analytics should be owned by a business function, optimally the one that owns the web strategy (not the web site, web strategy). 1: Got Process?

Data-driven 117

Data-driven Metrics KPI Reporting 117

The Unofficial Google Data Science Blog

OCTOBER 12, 2017

Yet when we use these tools to explore data and look for anomalies or interesting features, we are implicitly formulating and testing hypotheses after we have observed the outcomes. We must correct for multiple hypothesis tests. Make experimentation cheap and understand the cost of bad decisions. We ought not dredge our data.

Experimentation 61

Experimentation Testing Statistics Metrics 61

Occam's Razor

NOVEMBER 2, 2015

Higher Order Bits: Human vs. Business, Success KPIs, S-T-D-C Framework, MoR Test. It is pronounced the more test. It is an acronym for a test I often use in my consulting engagements. It stands for: Money off Roof test. Google SMB channel on Facebook fails (massively) the MoR test. Facebook for Businesses.

B2B 167

B2B Metrics Testing Recreation/Entertainment 167

Occam's Razor

APRIL 29, 2013

By lowering your bounce rate all you managed to accomplish is get your ads created and targeted properly and optimize the landing pages. It incentivises sub optimal behavior in your employees/agencies. Takes three months. Stop obsessing about bounce rate. You got the person to the site, they did not puke and leave right away.

Marketing 166

Marketing Metrics Advertising Measurement 166

Occam's Razor

OCTOBER 12, 2017

The tiny downside of this is that our parents likely never had to invest as much in constant education, experimentation and self-driven investment in core skills. The first two are from editions of my newsletter, The Marketing – Analytics Intersect (it goes out weekly, and is now my primary publishing channel, sign up!).

Marketing 136

Marketing Analytics Machine Learning Strategy 136