article thumbnail

Business Strategies for Deploying Disruptive Tech: Generative AI and ChatGPT

Rocket-Powered Data Science

Third, any commitment to a disruptive technology (including data-intensive and AI implementations) must start with a business strategy. I suggest that the simplest business strategy starts with answering three basic questions: What? Those F’s are: Fragility, Friction, and FUD (Fear, Uncertainty, Doubt). Conduct market research.

Strategy 289
article thumbnail

Episode 1: Future-forward Marketing Strategies for Growth and Resilience

CIO Business Intelligence

In this first episode of our 5-episode podcast , Essential Connections: The Business Owner’s Guide to Growth During Economic Uncertainty , we welcome Jamie Domenici, Chief Marketing Officer at GoTo. Navigating today’s turbulence requires a strategy that allows for agility and strength. Jamie’s advice? IT Leadership

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Regulatory uncertainty overshadows gen AI despite pace of adoption

CIO Business Intelligence

It’s no surprise, then, that according to a June KPMG survey, uncertainty about the regulatory environment was the top barrier to implementing gen AI. So here are some of the strategies organizations are using to deploy gen AI in the face of regulatory uncertainty.

article thumbnail

ChatGPT isn’t an AI strategy—but it should be a strategic tool

CIO Business Intelligence

By Bryan Kirschner, Vice President, Strategy at DataStax For all the deserved enthusiasm about the potential of generative AI, “ ChatGPT is not your AI strategy ” remains sound advice. That is a real job that bosses can do and will enjoy doing, and it will help your strategy effort. Does that definition resonate with you?

Strategy 132
article thumbnail

The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue. Increasingly discerning buyers. More meetings. Intensifying competition.

article thumbnail

Small Businesses Use Big Data to Offset Risk During Economic Uncertainty

Smart Data Collective

It helps companies operate more efficiently, tap larger markets of customers, and solve some of their most complex challenges. As a result, they will need to invest in data analytics tools to sustain a competitive edge in the face of growing economic uncertainty. Big data technology used to be a luxury for small business owners.

article thumbnail

What your CFO really needs in periods of economic uncertainty

CIO Business Intelligence

The pressure is on to navigate economic uncertainty. Build multiple budget scenarios with increasing levels of cost reduction to illustrate the plays you could run in response to various market conditions. In a soft market, initiatives that buoy margins will have the most staying power. Discuss the risky ones.

article thumbnail

ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue.