Innovation without disruption: virtual agents for hyper-personalized customer experience (CX)
CIO Business Intelligence
JUNE 12, 2023
What about when a customer needs to be intelligently routed to a better resource or has a question that’s not so cut-and-dry cut. In this case, the VA may send links to related resources or a “how-to” video that’s directly embedded in the message, so all the customer has to do is click “play.” What is a VA? Absolutely.
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