IBM Big Data Hub

FEBRUARY 6, 2024

Internet companies like Amazon led the charge with the introduction of Amazon Web Services (AWS) in 2002, which offered businesses cloud-based storage and computing services, and the launch of Elastic Compute Cloud (EC2) in 2006, which allowed users to rent virtual computers to run their own applications.

Cost-Benefit 110

Cost-Benefit Digital Transformation Software Modeling 110

Occam's Razor

APRIL 21, 2014

I am having issues prioritizing 1) recommending fixing on site issues affecting real traffic levels versus 2) correcting significant configuration issues in Analytics measuring current site traffic. Even the worst analytics configuration in the world will most likely allow you to measure cart and checkout abandonment rate. strategies).

Marketing Analytics 131

Marketing Analytics Marketing Analytics Measurement 131

Occam's Razor

DECEMBER 12, 2011

Try, test, measure, be rich. Google Analytics' native funnels are pretty sub optimal, ignore that entire feature.) You are a small sized business and these four simple key performance indicators will literally rock your world as soon as you start measuring them. What key performance indicators are optimal for you?

Metrics 151

Metrics Key Performance Indicator Measurement Optimization 151

Domino Data Lab

JULY 1, 2021

from keras import optimizers from keras.models import Model from keras.models import Input from keras_contrib.layers import CRF from keras_contrib import losses from keras_contrib import metrics. Finally, we split the resulting dataset into a training and hold-out set, so that we can measure the performance of the classifier on unseen data.

Modeling 111

Modeling Statistics Testing Metrics 111

Occam's Razor

FEBRUARY 7, 2011

Brian Krick: Best way to measure and communicate "available demand" from available channels (social, search, display) for forecast modeling. Additionally, it is exceptionally difficult to measure available demand because 1. See #1 in this post from 2006: Competitive Intelligence Analysis: Metrics, Tips & Best Practices.

Analytics 94

Analytics Measurement Metrics Predictive Analytics 94

Occam's Razor

JANUARY 4, 2016

The specific metric I've been mad about since day one of this blog ( May 14th, 2006! ) It is measured as Orders/Visits. [Or, While this is a great lesson in the power of defining metrics optimally, why bring this up, one more time, today? It has always upset me that we measure success using the metric Revenue.

Metrics 88

Metrics Analytics Cost-Benefit Key Performance Indicator 88

Occam's Razor

MARCH 22, 2011

Today when we measure our Cost Per Acquisition (CPA) for our campaigns (Search, Email, Affiliate, whatever), we just think of the macro-conversion and, perhaps worse, we think only of that session / visit. See: Actively Avoid Insights: 4 Useful KPI Measurement Techniques ]. David's idea is simple and genius. Makes sense?

Measurement 87

Measurement Metrics Advertising Marketing 87

Occam's Razor

FEBRUARY 9, 2015

My first blog post on the topic of CIA was on 14th Aug 2006! It is nice to have that as a measure of loyalty to the site. (I'm Not every website is organized optimally for us to benefit from this report, but if it is, then you'll get something like this for Dell.com. Pretty straight forward. The Sub-domains report.

Metrics 155

Metrics Reporting IT Advertising 155