IBM Big Data Hub

AUGUST 7, 2023

Despite advancements in the pharmaceutical industry and biomedical research, delivering drugs to market is still a complex process with tremendous opportunity for improvement. A mitigation plan facilitates trial continuity by providing contingency measures and alternative strategies. Department of Health and Human Services.

Optimization 61

Optimization Forecasting Data-driven Strategy 61

Occam's Razor

APRIL 4, 2016

A 2014 AOL report and an online survey with n=600. Your first skepticism flag should be: The title of the article says IQ, do PISA scores measure IQ? As some of you know, I'm writing a twice-a-week short newsletter called The Marketing – Analytics Intersect. Then, I asked for the source of data. It was horse-manure.

Marketing 93

Marketing Strategy Analytics Reporting 93

The Unofficial Google Data Science Blog

JUNE 30, 2016

A naïve comparison of the exposed and unexposed groups would produce an overly optimistic measurement of the effect of the ad, since the exposed group has a higher baseline likelihood of purchasing a pickup truck. This algorithm is implemented in the SuperLearner R package (Polley & van der Laan, 2014). 2014): 243-263.

Statistics 44

Statistics Optimization Modeling Experimentation 44

IBM Big Data Hub

FEBRUARY 29, 2024

Clearly, there was a strong but unmet marketplace demand for containerization software of this type, as evidenced by Docker’s rapid success and now overwhelming market superiority. of this market, while Kubernetes checks in with an 11.52% market share. As a default measure, system containers prohibit layered filesystems.

Software 95

Software Data Processing Marketing Optimization 95

Sisense

JUNE 9, 2021

In training, wearable devices measure players’ workload, movement, and fatigue levels to manage their fitness and positioning and optimize their performance during play. Big data analytics and artificial intelligence enable the simultaneous processing and analysis of data from many sources to measure and even predict performance.

Analytics 98

Analytics Data-driven Internet of Things Measurement 98

Occam's Razor

SEPTEMBER 15, 2014

In blue is how much time we spent in 2010 and in blue the time spent in 2014. was the dramatic shift between 2010 to 2014 to mobile content consumption. If you look at the mobile marketing strategies, you will see they don't reflect this shift to mobile. Surely you are not surprised that digital finally beats TV.

Metrics 141

Metrics Reporting Analytics Marketing 141

Occam's Razor

JUNE 11, 2014

Ready to take this expansive journey to not just win at performance marketing and brand marketing? In 2014 those numbers are 5:46 for digital and 4:28 on TV. In early 2014 that number is 2 hours and 51 minutes! B2C sites like Travelocity and Fry's have not cornered the market on this. Let's go… 1.

Marketing 150

Marketing Strategy Sales IT 150

Occam's Razor

MARCH 10, 2015

It is all just business analysis – with digital being a dominant factor in influence ( marketing, advertising, experiences, connections, relationships et. Universal Analytics: T3: Measurement Protocol! Measurement Protocol – all your data are belong to us! This is as much as marketing problem as anything else.

Strategy 151

Strategy Analytics Measurement Business Analysis 151

CIO Business Intelligence

FEBRUARY 27, 2023

The IT sector in Ukraine had stabilized after the 2014 Russian incursion with growth accelerating beginning in 2017 and “supercharging” in 2020 and 2021, says Katie Gove, senior director-analyst in Gartner’s Technology and Service Provider Research division. Some employees transferred immediately while others waited.

Software 96

Software Marketing Uncertainty Technology 96

datapine

FEBRUARY 23, 2023

In the example above, the story isn’t about the total number of customers aged 15-25, but that 22% of the customers were 15-25 in the first quarter of 2014 (and 26% in Q4). They are great for displaying a single value/measure within a quantitative context, such as to the previous period or to a target value.

Visualization 177

Visualization Dashboards Sales Measurement 177

datapine

MAY 2, 2019

In our example above, we are showing Sales by Payment Method for all of 2014. In the example above, the story isn’t about the total number of customers aged 15-25, but that 22% of the customers were 15-25 in the first quarter of 2014 (and 26% in Q4). With a table, you can display a large number of precise measures and dimensions.

Visualization 173

Visualization Dashboards Sales KPI 173

Edwin Chen

AUGUST 14, 2014

In an ideal world, we'd be able to run experiments – the gold standard for measuring causality – whenever we wish. One day, Brad 1 happens to receive the last batch of Soylent from a marketer on the street, while Brad 2 does not, and so only Brad 1 begins to incorporate Soylent into his diet. In the real world, however, we can't.

Modeling 75

Modeling Measurement Sales Testing 75

Peter James Thomas

OCTOBER 1, 2019

For example if the categories related to products, then the size of rectangle appearing against Product A might be proportional to the number sold, or the value of such sales. | © JMB (2014) | Used under a Creative Commons licence |. This is a task generally best left to some software to figure out. In Closing.

Sales 61

Sales Measurement Statistics Data Architecture 61

Domino Data Lab

FEBRUARY 4, 2019

The ability to measure results (risk-reducing evidence). Curiosity as an antidote for a typical enterprise anti-pattern: in the absence of narrative, people make up stories (read: myths) from whatever partial data is at hand that serves the immediate interests(see chapter 2 in Understanding Context by Andrew Hinton (2014).

Data Science 66

Data Science Experimentation Data-driven Machine Learning 66

datapine

JANUARY 31, 2022

For example, in regards to marketing, traditional advertising methods of spending large amounts of money on TV, radio, and print ads without measuring ROI aren’t working like they used to. Lieferando is a European online food-ordering service that was acquired by Just Eat Take Away in 2014. The results?

Business Intelligence 214

Business Intelligence Analytics Cost-Benefit ROI 214

Smarten

MARCH 5, 2023

It simply means you should support your business users with easy-to-use features and tools they can combine with their market, industry and career experience and knowledge to achieve the greatest results. So, your team member might ask, ‘Who sold the most bakery items in the Southwest in 2014?’ That’s NLP in a nutshell.

Analytics 52

Analytics Interactive Data-driven Data Science 52

Occam's Razor

NOVEMBER 2, 2015

if yes, what should your content (and marketing) strategy be. For the rest of this post, I'm going to use the first three to capture the essence of social engagement and brand impact, and one to measure impact on the business. It covers, content, marketing and measurement. Measure all this Social Media activity.

B2B 167

B2B Metrics Testing Recreation/Entertainment 167

Cloudera

DECEMBER 11, 2017

And, while measuring the global progress on human rights is still a work in progress, assessments at the country level confirm what we see daily on the news. Sadly, more than 80 years later his statement is as relevant today as it was in 1946. 2) Funding towards human rights causes.

Strategy 40

Strategy Data-driven Reporting Data Processing 40

Occam's Razor

FEBRUARY 9, 2015

When you are done reading the post, you'll be super mad that your marketing strategy is not more influenced by your competitor's data! Note to NSA reviewer of this blog post: I'm a harmless digital marketer, totally not worth your attention.]. Identify changes in your marketing mix/strategy. More on that below.).

Metrics 155

Metrics Reporting IT Advertising 155

Andrew White

MARCH 22, 2019

I have blogged before (see this from 2014: A Day in the Life of an Analyst” at Gartner’s IT/Expo Symposium – Day 3 ) about the hot topics I discussed with attendees at our Symposia and data and analytics conferences. We have our own magic quadrants and market guides exploring this market. All was going well. Then GDPR happened.

Analytics 68

Analytics Metadata Data Governance Management 68