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4 Data Analytics Tools That Will Revolutionize Marketing In 2021

Smart Data Collective

Data analytics is at the forefront of the modern marketing movement. Companies need to use big data technology to effectively identify their target audience and reliably reach them. Every business needs a go-to-market strategy or the GTM strategy to reach the target customers and stay ahead of their competitors.

Marketing 107
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The future of casino marketing strategy is digital plus data

BizAcuity

In 2018, the US Supreme Court’s decision to legalize sports betting was historic. Casinos would do well to think through their marketing strategies, to support growth, differentiate themselves from competitors, and strengthen their relationship with patrons and members. Real-time decisions can be taken in line with data insights.

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Interview with: Sankar Narayanan, Chief Practice Officer at Fractal Analytics

Corinium

Are you seeing currently any specific issues in the Insurance industry that should concern Chief Data & Analytics Officers? Lack of clear, unified, and scaled data engineering expertise to enable the power of AI at enterprise scale. The data will enable companies to provide more personalized services and product choices.

Insurance 250
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Why Data Governance Is Crucial for All Enterprise-Level Businesses

Cloudera

Whether the enterprise uses dozens or hundreds of data sources for multi-function analytics, all organizations can run into data governance issues. Bad data governance practices lead to data breaches, lawsuits, and regulatory fines — and no enterprise is immune. . Everyone Fails Data Governance.

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What’s the Current State of Data Governance and Automation?

erwin

I’m excited to share the results of our new study with Dataversity that examines how data governance attitudes and practices continue to evolve. Defining Data Governance: What Is Data Governance? . Not surprisingly, the respondents that shaped the 2018 report ranked regulatory compliance as the No.

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5 tips for excelling at self-service analytics

CIO Business Intelligence

Data-informed decision-making is a key attribute of the modern digital business. But experienced data analysts and data scientists can be expensive and difficult to find and retain. Self-service analytics typically involves tools that are easy to use and have basic data analytics capabilities.

Analytics 137
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18 Examples Of Big Data Analytics In Healthcare That Can Save People

datapine

Big data has changed the way we manage, analyze, and leverage data across industries. One of the most notable areas where data analytics is making big changes is healthcare. In this article, we’re going to address the need for big data in healthcare and hospital big data: why and how can it help?

Big Data 364