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How Should Data Drive Your Email Marketing Strategy In 2021?

Smart Data Collective

A data-driven email marketing strategy is paramount for businesses to survive in such a competitive landscape. Surveys have shown that 73% of marketing professionals believe email marketing is essential to their organization’s success. Marketers invested 350+ million dollars in their email advertising efforts to reach 3.9

Marketing 124
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4 Data Analytics Tools That Will Revolutionize Marketing In 2021

Smart Data Collective

Data analytics is at the forefront of the modern marketing movement. Every business needs a go-to-market strategy or the GTM strategy to reach the target customers and stay ahead of their competitors. There are a number of reasons that data analytics is transforming the direction of GTM marketing in 2021. Let’s begin.

Marketing 107
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3 Massive Cost-Saving Benefits of Smart Data for Businesses

Smart Data Collective

For example, they could maximize their employees’ skills or cut production costs. One of the reasons that the market is growing so rapidly is that smart data is improving the quality of data-driven business models. Equipped with useful information, businesses will more effectively and efficiently market to customers.

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Azure Cloud Is Transforming the Way We Run Our Businesses in 2021

Smart Data Collective

In 2021, cloud computing infrastructure will dominate the IT space and take over business cloud services. One of these challenges would be not being able to adjust to market changes dictated by demand as quickly as their competitors. Although there are many benefits of moving to the cloud , this decision is not without its risks.

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What to Look for in a Data-Savvy Fintech Marketing Agency

Smart Data Collective

Big data technology has changed the future of marketing in a multitude of ways. A growing number of organizations are leveraging big data to get higher ROIs from their organic and paid marketing campaigns. As a result, companies around the world spent over $52 billion on data-driven marketing solutions in 2021.

Marketing 137
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5 Sure-Fire Tips How AI Is Going to Improve Fintech in 2021

Smart Data Collective

AI (Artificial Intelligence) and ML (Machine Learning) will bring improvement in Fintech in 2021 as the accuracy and personalization of payment, lending, and insurance services while also assisting in the discovery of new client pools. As a result, fintech firms can solve complex challenges even more quickly and efficiently.

Insurance 118
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6 Key Data Analytics Metrics Website to Track for 2021

Smart Data Collective

Data analytics have led to a number of major changes in the field of website management and digital marketing. Although data analytics tools have offered a number of opportunities and benefits for business owners relying on their websites to reach new audiences, many of them don’t know how to use them effectively.

Metrics 128