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How Macmillan Publishers authored success using IBM Cognos Analytics

IBM Big Data Hub

Macmillan Publishers is a global publishing company and one of the “Big Five” English language publishers. They published many perennial favorites including Kristin Hannah’s The Nightingale , Bill Martin’s Brown Bear, Brown Bear, what do you see?

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Data Analytics Solves Manufacturing Marketing Agency Challenges

Smart Data Collective

It is increasingly common to find IoT devices, sensors that measure variables in a production process, etc., However, despite the enthusiasm and growing interest in big data, research on the real capabilities of data analytics technology in manufacturing processes is still relatively new. Publish content frequently.

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The Surprising Benefits of Data Analytics for Furniture Stores

Smart Data Collective

Data analytics technology has played a huge role in the future of small businesses. One study from March 2020 showed that 67% of small businesses spend over $10,000 a year on data analytics. The furniture industry is among those relying more heavily on data analytics. Of course, this statistic predates the pandemic.

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Data Analytics Is Vital To Digital Marketing Training During Pandemic

Smart Data Collective

Fortunately, new data analytics advances can help. Data analytics technology is transforming the future of online education. However, new analytics technology will be just as critical for online training of various careers. They have faced some challenges, which have been addressed with data analytics tools.

Marketing 119
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The Incredibly Important Role Of Big Data In Academia

Smart Data Collective

According to a 2015 whitepaper published in Science Direct , big data is one of the most disruptive technologies influencing the field of academia. At the stage of data collection, the development of regulatory measures to collect missing data from educational organizations to achieve representativeness of the sample.

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How Data Analytics Can Change the Way In-House Legal Departments Do Business 

Smart Data Collective

Legal analytics is an evolving discipline that is changing the future of the legal profession. Law firms are expected to spend over $9 billion on legal analytics technology by 2028. But what is legal analytics? Last year, we published an article on the ways that big law and big data are intersecting.

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How Data Analytics Is Revolutionizing The Future Of eCommerce In 2020

Smart Data Collective

Data analytics is revolutionizing the future of ecommerce. A growing number of ecommerce platforms have expressed the benefits of data analytics technology and incorporated them into their solutions. You’ve got to understand what experience you want to offer your customers and what technology it will take to make it possible.

B2B 108