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Survey: Marketers embrace AI at expense of metaverse investments

CIO Business Intelligence

The B2B marketing landscape is experiencing a seismic shift fueled by the ascent of ChatGPT and other generative AI (GAI) apps. Last year, Sitecore polled B2B marketers about their perceptions of the metaverse , which at the time was thought to be the next frontier in experiential marketing. Artificial Intelligence

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Sysco’s recipe for growth centers on IT

CIO Business Intelligence

Recipe for Growth, for which Sysco has earned a 2023 CIO 100 Award for innovation and IT leadership, is based on applying B2C principles to Sysco’s B2B business, and calls for the company to grow 1.5 Like most companies, Sysco traditionally ran its B2B e-commerce business in a bulk reordering fashion.

IT 91
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Oracle to boost cloud investments after a strong quarter

CIO Business Intelligence

In the financial services sector, the company is working with major banks and leading logistics companies to automate B2B commerce from directly within the Oracle ERP Cloud, Ellison said in the earnings call. Cerner forecast to be a major business for Oracle.

B2B 97
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A CIO’s first rule for automation: Have a clear business case

CIO Business Intelligence

Fast and accurate data extraction will speed up transactions and automation capabilities, and be the foundational technology within any business intelligence or data analytics platform, enabling better collaboration and B2B communications, he says. million consumers.

Data Lake 143
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How AWS helped Altron Group accelerate their vision for optimized customer engagement

AWS Big Data

This post discusses the journey that took Altron from their initial goals, to technical implementation, to the business value created from understanding their customers and their unique opportunities better. A set of QuickSight dashboards to be consumed via browser and mobile.

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28 Sales Reports Examples You Can Use For Daily, Weekly or Monthly Reports

datapine

Using a professional business intelligence dashboard that works with real-time data will always let you up to date when sharing your insights. Hereafter are some examples of B2B and retail KPIs you can track in this sales reporting template. a) B2B Daily Reports To Control Your Operations. 1) Number of outbound calls.

Sales 264
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KPI Management And Best Practices: How To Find The Perfect KPI Solutions?

datapine

Without performance indicators, most B2B blogs could still largely be based on classic storytelling to rope in more readers, all while falling behind their direct competitors. Another example we can illustrate comes from managing your business’s revenue, which is one of the most important sales KPIs for any business.

KPI 221