Rebranding IT for the modernized IT mission
CIO Business Intelligence
JUNE 11, 2024
At a recent Coffee with Digital Trailblazers event that I host on Fridays at 11 am ET, we debated not if but when and how top CIOs should rebrand and recast IT’s mission. A best practice is to include a recurring communication strategy , so executives see rebranding as not a one-and-done activity.
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