article thumbnail

Artificial Intelligence: Implications On Marketing, Analytics, And You

Occam's Razor

It’s implications are far and wide, even in the narrow scope that I live in (marketing, analytics, influence). Maurice Conti presents a cluster of ideas that are in the play today that demonstrate the incredible inventions of intuitive AI. I have so much to tell you, stuff I’m scared about, and so much I’m excited about.

article thumbnail

Digital Marketing & Analytics: Five Deadly Myths De-mythified!

Occam's Razor

It saddens me deeply that they are not being able to take full advantage of all the new product, marketing, customer relationship opportunities in front of them. Because, I'm sure like you, I'm humbled by the immense opportunity digital presents. Apps are the past, present, future. Apps are the past, present, future.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Deliver Step Change Impact: Marketing & Analytics Obsessions

Occam's Razor

Affordable: Data Analysis and Presentation Skills at Coursera. Below the fold: Large pictures with promotions for White Bedding, Biggest Underwear, Biggest Mattress (yes again), Best Face Forward, 25% off Adidas, Macy's presents the Edit, Fresh Pastels (the image does not make clear what this is), Free, Fast Pickup.

article thumbnail

Dear Avinash: Your Digital Marketing + Analytics Challenges Answered

Occam's Razor

Are all your reports and presentations beyond last click? They have still not embraced the strategy for optimizing for marketing portfolios and still obsess about optimizing silos (they learned this from their TV, Print etc. Yes it does take a small mental shift, but if, the smart ones (!!), strategies).

article thumbnail

Using Data Analytics and QR Codes to Boost Your Marketing Strategy

Smart Data Collective

Data analytics technology has helped countless companies improve their marketing strategies. Global companies are spending over $3 billion a year on marketing analytics technology and this figure is growing over 12% a year. Using QR Codes and Data Analytics Helps Companies Bolster their Marketing Strategies.

Marketing 132
article thumbnail

Data-Driven Marketing: 4 Key Advantages

Smart Data Collective

Through data-driven marketing, companies can boost their returns and sales, thanks to all the information they’re able to collect about leads and prospective customers. Presents you with an objective assessment. Through marketing analytics tools, you’ll be able to learn how users came across your site.

article thumbnail

6 Tips for Using Data Analytics for Product Page SEO

Smart Data Collective

Data analytics technology is becoming more important for marketing than ever before. Companies are projected to spend over $27 billion on marketing analytics by 2031. One of the many ways that marketers are leveraging data analytics is SEO. Your metatitle should keep attention among other similar products.