Smart Data Collective

JULY 24, 2023

Fortune Business Insights reports that the sports industry spent $2.98 One of the biggest ways that data analytics is changing the sports industry is that it has revolutionized social media marketing strategies employed by sports teams and leagues. Analytics technology has been a huge gamechanger for the sports industry.

Analytics Technologies 79

Analytics Technologies Marketing Technology Analytics 79

Smart Data Collective

APRIL 5, 2022

Data analytics has led to a huge shift in the marketing profession. A large part of this is due to advances in digital marketing. Digital marketers have an easier time compiling data on customer engagements, because most behavior and variables can be easily tracked. This is particularly true for search engine marketers.

Marketing 126

Marketing Data Analytics Analytics Advertising 126

Occam's Razor

SEPTEMBER 24, 2012

This audience is immensely attractive to Brands and Marketers around the world. A Facebook employee (FBe) gave a talk about measuring ROI/Value of Facebook campaigns. Completely ignore the question of whether Facebook works (for many, many, many companies it is a very effective marketing channel). Gets more Likes. It was huge.

Advertising 165

Advertising ROI Metrics Marketing 165

CIO Business Intelligence

NOVEMBER 18, 2022

To optimize cloud investments, C-level executives are increasingly adopting cloud financial operations (FinOps). In this article, I’ll explore common cloud optimization and FinOps challenges and strategies for overcoming them. This strategy aligns well with the concept of a smart cloud.

Optimization 91

Optimization KPI Key Performance Indicator Cost-Benefit 91

datapine

JANUARY 7, 2020

By gaining the ability to gather, organize and analyze the metrics that are most important to your organization, you stand to make your business empire more intelligent than ever before – and executive reporting and business dashboards will help you do just that. Exclusive Bonus Content: Executive Dashboards & Reports: A Summary.

Dashboards 149

Dashboards Reporting KPI Metrics 149

Smarten

MARCH 10, 2023

The client is a leading Industrial Chemical Marketing & Distribution Company based in Ahmedabad with a well established, pan India presence, nationwide branches and a wide distribution network. Users at various level can create their reports and analytics on their own, without any programmer or developer support.

Marketing 52

Marketing Analytics ROI Reporting 52

Smarten

JUNE 8, 2023

External forces from the global pandemic, combined with market competition have created an expectation on the part of team members who want to be able to work from home or other locations. Improved Time-to-Market No business can afford to fall behind! Today’s work environs are increasingly flexible.

Optimization 67

Optimization Enterprise Business Intelligence Predictive Modeling 67

CIO Business Intelligence

APRIL 25, 2024

With questions around ROI, increasing outlay, and corporate scrutiny on IT cost savings on the rise, CIOs must know not only what contributes to their organization’s overall cloud spend but also how to optimize it. Evolving enterprise needs often outpace the product roadmaps of SaaS cost optimization solutions providers.

Management 116

Management Optimization Strategy Enterprise 116

datapine

APRIL 10, 2019

It’s a no surprise videos can serve as a strong and stable base for a successful marketing strategy. Why Do You Need To Invest In Video Marketing? Whether you are an eCommerce business, a dentist, a heavy equipment manufacturer, or an attorney, video marketing can surely help you take your business to new heights.

Marketing 121

Marketing Strategy Recreation/Entertainment Publishing 121

Smart Data Collective

JANUARY 27, 2022

They have heard that big data can be useful, so they invest in it without much consideration for their ROI. There are dozens of providers on the market and it’s important that you find one who meets your specific needs. #3 For example, sending sales reps weekly reports on how they’re doing compared to their goals.

Optimization 106

Optimization IT Big Data Cost-Benefit 106

datapine

SEPTEMBER 29, 2022

quintillion bytes of data being produced on a daily basis and the wide range of online data analysis tools in the market, the use of data and analytics has never been more accessible. Reporting being part of an effective DQM, we will also go through some data quality metrics examples you can use to assess your efforts in the matter.

Data Quality 241

Data Quality Metrics Data-driven Management 241

Smart Data Collective

MAY 28, 2022

Fortunately, companies can use big data to optimize their business models. This is a stunning ROI. One of the most important ways for brands to improve their profitability with data analytics is through conversion rate optimization. You can procure data from analytics tools to optimize your landing pages to maximize conversions.

Data Analytics 107

Data Analytics Analytics Data mining ROI 107

Smart Data Collective

JANUARY 2, 2023

Data analytics technology is becoming more important for marketing than ever before. Companies are projected to spend over $27 billion on marketing analytics by 2031. One of the many ways that marketers are leveraging data analytics is SEO. Ways Marketers Can Utilize Data Analytics to Improve the SEO of their Product Pages.

Data Analytics 124

Data Analytics Analytics Data-driven Marketing 124

Cloudera

OCTOBER 30, 2023

Innovation and digital transformation can be accelerated in the cloud, taking advantage of the pay-as-you-go model, with no upfront payment and faster time to market. The FinOps framework is helping organizations to obtain the best ROI for their cloud transformation.

Analytics 75

Analytics Cost-Benefit ROI Business Objectives 75

IBM Big Data Hub

OCTOBER 24, 2023

Making the right technology investment decisions today is critical to building competitive advantage, fueling innovation and driving ROI. Organizations need simplified, integrated and automated solutions to help optimize IT spend, improve operations and drive greater financial returns.

Consulting 84

Consulting Manufacturing Optimization Data-driven 84

Smart Data Collective

MAY 19, 2022

Big data has become a very important part of modern marketing practices. More companies are using data analytics and AI to optimize their marketing strategies. This is especially true for companies using digital marketing practices, such as social media. You want to look at the data in your reporting panel.

Data Analytics 140

Data Analytics Analytics Big Data Advertising 140

Smart Data Collective

OCTOBER 5, 2021

Analytics technology has been invaluable to modern marketing. The market for web analytics is projected to be worth $9.11 The utilization of analytics and big data in the marketing industry has played a massive role in this robust growth. One of the most important benefits of analytics in marketing is with PPC marketing.

Analytics 120

Analytics Marketing ROI Testing 120

CIO Business Intelligence

JANUARY 10, 2024

Optimizing cloud investments requires close collaboration with the rest of the business to understand current and future needs, building effective FinOps teams, partnering with providers, and ongoing monitoring of key performance metrics. Refactoring applications to take advantage of cloud-native services is vital to maximizing cloud ROI.

Cost-Benefit 118

Cost-Benefit Measurement Optimization Metrics 118

CIO Business Intelligence

MARCH 18, 2024

To avoid unnecessary losses, ensure your platform is optimized for conversions. Shopify’s enterprise offering provides the most critical commerce solutions for ultimate go-to-market agility – with a focus on performance, speed, customization, and conversion. Shopify offers the best-converting checkou t in the world.

Enterprise 73

Enterprise ROI Consulting Sales 73

Occam's Razor

JULY 6, 2015

A thing three that shares optimally aligned See-Think-Do-Care metrics! I passionately dislike how most Marketers have become selfish – because most companies set deeply selfish goals for them! There is a ton of pressure to show ROI, in 24 hours (!!). We can talk about Content AND Marketing AND Measurement.

Measurement 158

Measurement Marketing Metrics Strategy 158

Smart Data Collective

AUGUST 15, 2019

Pay per click advertising has changed the forefront of digital marketing forever. Social Media Today reported that advertisers spent $10.1 Artificial intelligence is playing an invaluable role in all forms of digital marketing. You should keep this in mind while optimizing your campaigns.

Optimization 64

Optimization Strategy Advertising Machine Learning 64

CIO Business Intelligence

MAY 9, 2023

Like most CIOs you’ve no doubt leaned on ROI, TCO and KPIs to measure the business value of your IT investments. Of late, concerns about the public “cloud-first” approach have emerged to challenge business value and skewer ROI, TCO and KPIs. Maybe you’ve even surpassed expectations in each of these yardsticks.

ROI 120

ROI Cost-Benefit KPI Uncertainty 120

CIO Business Intelligence

APRIL 29, 2024

That’s echoed by VMware’s latest State of Spring report, which revealed that the leading impediments to upgrading to a newer version of Spring Boot (the most common Java development framework) are an inability to prioritize it (46%) and a lack of motivation to do so because the current environment is working well (51%).

Cost-Benefit 121

Cost-Benefit Software ROI Enterprise 121

CIO Business Intelligence

MARCH 3, 2024

For its 2023 Security Priorities report, Foundry surveyed 790 IT security workers to understand their projects and priorities. Its conclusions were less than optimal. The adversaries, at least for now, have the upper hand on many global organisations,” the report concluded.

IT 106

IT Measurement Risk Testing 106

IBM Big Data Hub

APRIL 18, 2024

Nearly all respondents reported promising early results from gen AI experiments and planned to increase their spending in 2024 to support production workloads. Here are some areas where organizations are seeing a ROI: Text (83%) : Gen AI assists with automating tasks like report writing, document summarization and marketing copy generation.

Cost-Benefit 97

Cost-Benefit Modeling Manufacturing Interactive 97

Occam's Razor

JUNE 4, 2012

Every Analysis Ninja knows that standard reports are lame. Custom reports on the other hand are, well, hand crafted by you for a specific purpose with a set of guiding principles (" Acquisition, Behavior, Outcomes! ") that ensure that they don't so much deliver data as much as deliver insights. Criminal behavior.

Reporting 127

Reporting Analytics Metrics Advertising 127

datapine

FEBRUARY 4, 2020

Let’s face it: every serious business that wants to generate leads and revenue needs to have a marketing strategy that will help them in their quest for profit. Be it in marketing, or in sales, finance or for executives, reports are essential to assess your activity and evaluate the results. What Is A Marketing Report?

Reporting 280

Reporting Marketing Advertising Metrics 280

Smart Data Collective

JULY 26, 2023

Nevertheless, many companies have been reluctant to Harvard Business Review reports that only 30% of businesses have a data strategy. Companies using big data reportedly have 115% higher ROIs. It includes contact information, communication history, purchase history, and marketing campaigns.

Data-driven 74

Data-driven Management Sales Big Data 74

datapine

NOVEMBER 5, 2019

Studies suggest that businesses that adopt a data-driven marketing strategy are likely to gain an edge over the competition and in turn, increase profitability. In fact, according to eMarketer, 40% of executives surveyed in a study focused on data-driven marketing, expect to “significantly increase” revenue. Instant insights.

Dashboards 220

Dashboards Cost-Benefit Sales Metrics 220

Smart Data Collective

APRIL 14, 2021

Boost Sales and Marketing with AI-Powered CRM Systems. From the gathered customer data, AI-infused CRM tools can decipher behavior patterns and analyze each customer’s position in the sales/marketing funnel. You can generate more lead volume with the same marketing budget and multiply your marketing ROI multi-fold.

Advertising 102

Advertising Sales ROI Data-driven 102

datapine

MAY 21, 2019

These benefits include cost efficiency, the optimization of inventory levels, the reduction of information waste, enhanced marketing communications, and better internal communication – among a host of other business-boosting improvements. 1) Too expensive and hard to justify the ROI of BI. 2) Lack of company-wide adoption.

Business Intelligence 183

Business Intelligence Cost-Benefit Dashboards ROI 183

DataRobot Blog

AUGUST 18, 2022

Challenges in inventory management, demand forecasting, price optimization, and more can result in missed opportunities and lost revenue. Retailers and manufacturers that incorporate AI in supply chain management greatly enhance their ability to forecast demand, manage inventory, and optimize price. Application of AI in Supply Chain.

Manufacturing 98

Manufacturing Cost-Benefit Forecasting Data-driven 98

CIO Business Intelligence

MARCH 9, 2023

Developer velocity Time to market is critical for the success of any project, particularly when it impacts revenue. Therefore, IT projects must be scoped, ramped, and run expeditiously in order to take advantage of market dynamics. Enable your team to innovate more and wait for code less. To outsource or not to outsource?

IT 85

IT Testing ROI Software 85

Smart Data Collective

APRIL 23, 2019

Influencers are rapidly transforming the digital marketing landscape. Nearly two out of five plan to increase their influencer marketing budgets substantially in the coming year. Only 7% of respondents in a recent poll spent less than $10,000 on influencer marketing. There are numerous analytics tools that are ideal for this.

Big Data 82

Big Data Data mining ROI Marketing 82

Smart Data Collective

MAY 18, 2022

A high-quality testing platform easily integrates with all the data analytics and optimization solutions that QA teams use in their work and simplifies testing process, collects all reporting and analytics in one place, can significantly improve team productivity, and speeds up the release. Data reporting. Deep data analysis.

Testing 108

Testing Data Analytics Analytics Big Data 108

datapine

JULY 26, 2022

A small business dashboard is an all-in-one analysis tool that provides real-time access to various KPIs related to marketing, finances, customers, and others. Running a successful organization entails dealing with several operational and strategic aspects for various departments including sales, finances, HR, and marketing, among others.

Dashboards 151

Dashboards KPI Metrics Sales 151

Smart Data Collective

NOVEMBER 18, 2021

It is a vital to any company that wants to succeed in all but the least competitive markets. VentureBeat reports that only 13% of companies are delivering on their big data strategies. Interestingly, 63% of marketers consider lead generation their biggest challenge – maybe because that’s what everyone else is doing.

Data Strategy 127

Data Strategy B2B Strategy Big Data 127