Smart Data Collective

JANUARY 11, 2023

Many businesses are taking advantage of big data to improve their marketing and financial management practices. billion on big data marketing in 2020 and this figure is likely to grow further in the years to come. Some of the case studies on the benefits of data-driven marketing are quite promising. Businesses spent over $14.2

Data-driven 98

Data-driven Marketing Advertising Big Data 98

Smart Data Collective

MAY 28, 2019

Big data is giving savvy brands a significant edge in the market. One of the biggest benefits of big data is in the arena of digital marketing. Dataconomy wrote a post about the value of big data in digital marketing. How does big data help with digital marketing? Big Data Drives the ROI of Digital Marketing.

ROI 87

ROI Big Data Marketing Advertising 87

Smart Data Collective

AUGUST 31, 2023

Therefore, it should be no surprise that the market for financial analytics is projected to be worth nearly $19 billion by 2030. One of the biggest opportunities to leverage financial analytics technology is in the field of investing. There are a ton of great benefits of using data analytics in finance. Need to reallocate funds?

ROI 95

ROI Data Analytics Analytics Risk 95

Smart Data Collective

JULY 7, 2022

We have previously talked about the reasons that data analytics technology is changing the financial industry. One of the most significant changes has been in the field of stock market investing. Analytics Insight has touched on some of the benefits of using data analytics to make better stock market trades.

Marketing 142

Marketing Data Analytics Analytics ROI 142

Smart Data Collective

JULY 16, 2023

We mentioned that data analytics is vital to marketing , but it is affecting many other industries as well. The market for financial analytics was worth $8.2 According to a report by Dataversity , a growing number of hedge funds are utilizing data analytics to optimize their rick profiles and increase their ROI.

ROI 71

ROI Data Analytics Analytics Risk Management 71

Smart Data Collective

DECEMBER 16, 2022

Did you know that companies are projected to spend over $107 billion on AI-based marketing solutions by 2028? There is no doubt that artificial intelligence is creating a number of new changes for people in the marketing profession. However, many people are still wondering what the actual effects of AI on marketing will be.

Marketing 119

Marketing Advertising Sales Cost-Benefit 119

Smart Data Collective

DECEMBER 13, 2021

The e-commerce sector has been one of the most affected by major advances in data technology. New advances in data technology have been especially beneficial for marketing. E-commerce Companies Are Using Big Data Technology to Improve the Execution of their Marketing Strategies. Leverage AI in SMS marketing.

Data-driven 135

Data-driven Marketing Strategy Big Data 135

Smart Data Collective

MARCH 5, 2021

Data analytics has been a very important aspect of modern marketing strategies. Digital marketing is getting more competitive with each passing day, but small businesses can still rely on a time-tested channel: email marketing. On the other hand, email marketing is very easy to get started with. billion ) uses emails.

Marketing 143

Marketing Data Analytics Analytics ROI 143

Smart Data Collective

SEPTEMBER 29, 2022

OCR is the latest new technology that data-driven companies are leveraging to extract data more effectively. OCR and Other Data Extraction Tools Have Promising ROIs for Brands. One study by Think With Google shows that marketing leaders are 130% as likely to have a documented data strategy. This article reveals all!

Data-driven 135

Data-driven Data Quality Optimization Insurance 135

Smart Data Collective

JUNE 29, 2022

Big data technology is leading to a lot of changes in the field of marketing. A growing number of marketers are exploring the benefits of big data as they strive to improve their branding and outreach strategies. Email marketing is one of the disciplines that has been heavily touched by big data. Always Provide Value.

B2B 106

B2B Data-driven Marketing Strategy 106

Smart Data Collective

NOVEMBER 2, 2022

Big data technology has changed the future of marketing in a multitude of ways. A growing number of organizations are leveraging big data to get higher ROIs from their organic and paid marketing campaigns. As a result, companies around the world spent over $52 billion on data-driven marketing solutions in 2021.

Marketing 137

Marketing Big Data Data-driven Sales 137

Smart Data Collective

AUGUST 3, 2023

As the logistics sector continues to expand and evolve, blockchain technology is becoming an integral part of supply chain procedures. The logistics industry is prepared for a technology overhaul, and a distributed ledger is the next big thing due to its transparent records, decreased prices, and efficient route information.

Technology 85

Technology Management Cost-Benefit Manufacturing 85

Smart Data Collective

DECEMBER 17, 2021

Introduction: What is Marketing Analytics and How Does it Help Marketers? Marketing Analytics is the process of analyzing marketing data to determine the effectiveness of different marketing activities. A company needs to invest in its marketing campaigns and maintain communication with its audience.

Marketing Analytics 93

Marketing Analytics Marketing Data-driven Analytics 93

Smart Data Collective

MARCH 1, 2022

AI technology is changing many aspects of modern business. More companies are using AI technology to automate their social media marketing strategies. We previously mentioned the benefits of using data analytics to make the most of social media marketing. Social media is a highly profitable way to market.

Marketing 122

Marketing Data-driven Cost-Benefit ROI 122

Smart Data Collective

DECEMBER 2, 2021

Big data is a gamechanger for the marketing sector. We have talked about the benefits of using big data in online marketing. However, there are other reasons to use big data to make the most of your marketing strategy. One often overlooked opportunity to leverage big data is in the context of SMS marketing.

Data-driven 100

Data-driven Marketing Strategy Advertising 100

Smart Data Collective

JUNE 30, 2022

Modern marketing strategies rely heavily on big data. Big data is even more important for companies that depend on social media marketing. His statement about the importance of big data in social media marketing is even more true today. This is especially accurate for Instagram marketers.

Data-driven 110

Data-driven Marketing Strategy Big Data 110

CIO Business Intelligence

AUGUST 21, 2023

Today’s market for telecommunications services is fast-moving and extremely competitive. To this end, CSPs have invested enormously in enabling technologies like 5G and multi-access edge computing (MEC). To this end, CSPs have invested enormously in enabling technologies like 5G and multi-access edge computing (MEC).

ROI 68

ROI Interactive Optimization Management 68

Smart Data Collective

NOVEMBER 26, 2021

With the “big data” or insurmountable, high-volume amount of information, data analytics plays a crucial role in many business aspects, including revenue marketing. Data analytics make up the relevant key performance indicators ( KPIs ) or metrics necessary for a business to create various sales and marketing strategies.

Marketing 110

Marketing Data Analytics Key Performance Indicator Analytics 110

Smart Data Collective

OCTOBER 15, 2021

Big data technology has been a highly valuable asset for many companies around the world. Some of the best applications of data analytics and AI technology has been in the field of marketing. Data-Driven Marketing is More Important than Ever. This is where data-driven marketing strategies come into play.

Big Data 140

Big Data Marketing Advertising Data-driven 140

Smart Data Collective

APRIL 5, 2022

Data analytics has led to a huge shift in the marketing profession. A large part of this is due to advances in digital marketing. Digital marketers have an easier time compiling data on customer engagements, because most behavior and variables can be easily tracked. This is particularly true for search engine marketers.

Marketing 127

Marketing Data Analytics Analytics Advertising 127

Smart Data Collective

JUNE 8, 2021

Leading digital advertising platforms such as Google and Microsoft Advertising have been at the forefront of technological innovation for years. They have invested heavily in artificial intelligence technology to improve the performance of PPC marketing campaigns. How is AI Changing PPC Marketing?

Marketing 119

Marketing Advertising Cost-Benefit Data mining 119

Smart Data Collective

MAY 31, 2023

Big data technology has significantly changed the marketing profession over the last few years. One of the biggest changes brought on by big data has been in the field of social media marketing. Most savvy marketers recognize the importance of using analytics technology to optimize their strategies to get a higher ROI.

Marketing 77

Marketing Data Analytics Analytics Interactive 77

CIO Business Intelligence

MARCH 30, 2022

In today’s transformative business environment, emerging technology has a decisive role to play in an organization’s innovations, customer experience and overall success. These technologies can help companies create powerful transformations to drive revenue and outshine the competition. Enrich to Empower.

Technology 83

Technology Internet of Things ROI IoT 83

CIO Business Intelligence

NOVEMBER 18, 2022

To optimize cloud investments, C-level executives are increasingly adopting cloud financial operations (FinOps). In this article, I’ll explore common cloud optimization and FinOps challenges and strategies for overcoming them. This strategy aligns well with the concept of a smart cloud.

Optimization 91

Optimization KPI Key Performance Indicator Cost-Benefit 91

Smart Data Collective

AUGUST 31, 2021

Big data has led to some remarkable changes in the field of marketing. It has been especially impactful in regards to online content marketing. Many marketers have used AI and data analytics to make more informed insights into a variety of campaigns. This is where data-driven content marketing strategies can prove fruitful.

Data-driven 122

Data-driven Marketing Big Data Advertising 122

Smart Data Collective

NOVEMBER 29, 2021

We have endlessly discussed the benefits of using big data to make the most out of your marketing strategies. Companies that neglect to use data analytics, AI and other forms of big data technology risk falling behind to their competitors. Data Technology Makes Email Marketing Automation Far More Feasible. Start Simple.

Data-driven 107

Data-driven Marketing Big Data Sales 107

Smart Data Collective

APRIL 1, 2021

You do not stand a chance in this digital age if you operate your marketing campaign through traditional platforms. If you still roll out mass and untargeted marketing material, you will certainly not be effective. The technological advancements have left no excuse for brands to justify the lack of customer data collection.

Big Data 109

Big Data Marketing Data-driven ROI 109

Smart Data Collective

FEBRUARY 15, 2022

Large corporations all over the world have discovered the wonders of using big data to develop a competitive edge in an increasingly competitive global market. Small business owners may need to use it even more, because the high ROI can help stretch their limited budgets. billion by 2026.

Marketing 102

Marketing Data Analytics Analytics Big Data 102

AWS Big Data

JUNE 30, 2023

Position 2 is a leading US-based growth marketing services provider focused on data-driven strategy and technology to deliver growth with improved return on investment (ROI). The team brings deep domain expertise in digital, B2B, B2C, analytics, technology, mobile, marketing automation, and UX/UI domain.

Marketing 52

Marketing Dashboards Advertising ROI 52

datapine

FEBRUARY 4, 2020

Let’s face it: every serious business that wants to generate leads and revenue needs to have a marketing strategy that will help them in their quest for profit. Be it in marketing, or in sales, finance or for executives, reports are essential to assess your activity and evaluate the results. What Is A Marketing Report?

Reporting 280

Reporting Marketing Advertising Metrics 280

CIO Business Intelligence

MAY 1, 2024

A solid technology infrastructure has always been essential. Performance optimization Second to good design is the impact of complex, low-latency GPU networking fabrics. Mark Seamans, Vice President of Global Marketing at Penguin/SGH, likens it to Formula 1 Racing. Yet, AI systems don’t operate the same way.

ROI 94

ROI Optimization Data-driven Enterprise 94

Smart Data Collective

JULY 11, 2022

We have talked about the benefits of using big data in the marketing profession in the past. The top marketing strategists of every organization need to understand its benefits and use it effectively. The market for marketing analytics technology is growing nearly 14% a year. Social Media Marketing.

Data Analytics 133

Data Analytics Analytics Advertising Big Data 133

Smart Data Collective

APRIL 3, 2022

One of the ways to make money through the use of AI technology is with algorithmic trading. This is a huge market driven by AI technology that is expected to be worth $19 billion by 2024. As AI technology has improved, algorithmic trading has become more effective and given traders the opportunity to realize higher ROIs.

Technology 94

Technology Cost-Benefit ROI Strategy 94

Smart Data Collective

AUGUST 21, 2023

The fitness tracker analytics market size was worth over $44 billion last year. Big data technology has helped make the case for these certifications. Big data has led to some major changes in the fitness industry. However, there are other ways that data analytics is transforming the fitness industry.

ROI 81

ROI Data Analytics Analytics Big Data 81

Smart Data Collective

JANUARY 27, 2022

Big data technology has become a very important aspect of our lives. They have heard that big data can be useful, so they invest in it without much consideration for their ROI. You can’t have a data-driven company with subpar technology at your disposal. 1 Equip Your Employees with the Right Data Analytics Tools.

Optimization 105

Optimization IT Big Data Cost-Benefit 105

John Wheeler

NOVEMBER 25, 2020

Integrated risk management (IRM) technology is uniquely suited to address the myriad of risks arising from the current crisis and future COVID-19 recovery. IRM technology product leaders will need to develop IRM capabilities that are capable of addressing the IRM market insights outlined in this blog post. Key Findings.

Marketing 110

Marketing Risk Management Risk Digital Transformation 110

BizAcuity

APRIL 25, 2022

Marketing a business with legal and regulatory complications is no less than navigating a minefield. Casinos would do well to think through their marketing strategies, to support growth, differentiate themselves from competitors, and strengthen their relationship with patrons and members. Casino Marketing matters.

Marketing 52

Marketing Strategy ROI Digital Transformation 52