Occam's Razor

MAY 19, 2006

Numerous studies have pointed out that while almost all Fortune 500 companies have great investments in "Web Analytics" they still struggle to make any meaningful business decisions. Most people complain that there are tera bytes of data and giga bytes of reports and mega bytes of Excel and PowerPoint files. Yet no actionable insights, no innate awareness of what is really going on through the clutter of site clickstream data.

Analytics 133

Analytics Metrics Measurement Reporting 133

Occam's Razor

OCTOBER 23, 2006

The title of my presentation at the Washington DC Emetrics summit was: Creating a Data Driven Web Decision Making Culture – Lessons, Tips, Insights from a Practitioner. My hope was to share tips and insights that might help companies move from just having lots and lots of data to creating cultures where decisions are made not on gut-feel, or the proverbial seat of the pants, but rather based on data.

Data-driven 117

Data-driven KPI Experimentation Reporting 117

Occam's Razor

JULY 31, 2006

It is only fair to follow up a post titled " Stop obsessing about conversion rate " with this post. Just in case you have not read the Stop Obsessing post that please read that first for more context). Conversion rate is a very important metric, used properly. Here is my point of view on the basics and best practices for measuring conversion rate. Definition first: Conversion rate , in percentage, equals Outcomes divided by Unique Visitors during a particular time period.

Analytics 115

Analytics Measurement Metrics Insurance 115

Occam's Razor

MAY 17, 2006

We all wish that our key internal partners, business decision makers, would use Web Analytics data a lot more to make effective decisions. How do we make recommendations / decisions with confidence? How can we drive action rather than pushing data? The challenge is how to separate Signal from Noise and make it easy to communicate that distinction. This is where Excellent Analytics Tip #1, a recurring series, comes in. Leverage the power of Statistics.

Statistics 120

Statistics Analytics Testing Metrics 120

Occam's Razor

NOVEMBER 12, 2006

The topic of my speech at the E-consultancy Online Marketing Masterclasses 2006 in London ( sign up here ) is "Conversion Rate Optimization: What, Why, How" While working on one of the slides (Tip # 9) the realization dawned that we measure conversion rate rather sub optimally and in a way that grossly overestimates the improvement possibilities.

Measurement 99

Measurement Analytics Experimentation Optimization 99

Occam's Razor

AUGUST 28, 2006

How many metrics can you call adorable? Site abandonment rate is an adorable metric, to me : ), for these reasons: Money, money, money baby. IMHO there isn't a metric out there that can tell you a lot so quickly and any improvement you make to it will directly and immediately impact the bottom-line. It measures the customer interaction in a very small number of web pages, probably one for cart and two to three for checkout. How many metrics out there can compete with that?

Metrics 98

Metrics Analytics Measurement Testing 98

Occam's Razor

AUGUST 10, 2006

Some of you have heard me speak at a conference , I always have a deep passion and excitement when I talk about the “Trinity” I wax and wane about it and go on and on about how fantastic the “Trinity” is. But it took a comment from Lisa Seaman to make me realize that I had not written about the “Trinity” on this blog. So Lisa asks wisely: “ I’m not sure I ever got what the “Trinity” is.”

Measurement 99

Measurement Experimentation Testing Metrics 99

Occam's Razor

MAY 15, 2006

Imagine walking into and out of a supermarket. If you did not purchase anything then the supermarket managers probably don't even know you were there. If you purchased something, the supermarket knows something was sold (they know a bit more if you use a membership card). Visiting a website, you leave behind a significant amount of data, whether you buy something or not.

Metrics 100

Metrics Experimentation Testing Interactive 100

Occam's Razor

JUNE 8, 2006

I am often asked what we look for when we hire Web Analysts or what quality do good Analysts possess or how to measure if a resource that already exists is optimal or how to mentor / motivate / guide our more junior Analysts to propel them to become great Analysts. This blog post is an attempt to answer all those questions wrapped into one. We all agree that reporting is not analysis.

KPI 94

KPI Measurement Statistics Metrics 94

Occam's Razor

NOVEMBER 1, 2006

On this blog we have talked about the importance of the “Why” often. Web Analytics usually simply helps us understand the “What” Clickstream data typically does not tell us why something happened. We have stressed how important it is to know the Why in order to derive actionable insights around customer behavior on the website and outcomes from that behavior. Essentially people do weird stuff on our websites, clickstream won’t tell us why, so we have to ask them why.

Testing 85

Testing Measurement Interactive Metrics 85

DataFloq

JANUARY 24, 2020

In 1928, Alexander Fleming was researching influenza, when one of his petri dishes became contaminated and started to grow a mold (Ban, 2006). Fleming had noticed that even though the dish had been contaminated, the mold grew in a circle in which no bacteria was found (Ban, 2006).

IT 237

IT 237

DataFloq

MARCH 5, 2021

The post, sent from Dorsey's account in March of 2006, received offers on Friday that went as high as $88,888.88

Sales 329

Sales IT 329

Phocas

APRIL 23, 2020

Muk is an Australian haircare brand, established in 2006. Its products are designed for hairdressers and include everything from the technical 100 plus range of hair colours to hairdryers and speciality shampoos and conditioners.

Data Analytics 204

Data Analytics Analytics Sales IT 204

DataFloq

JULY 21, 2021

Making its first major third-party investment in cyber security since 2006, BT will be the largest investor in the latest round of funding for Safe Security which helps companies and governments gauge and mitigate cyber risk in real time by aggregating signals from people, processes and technology.

Risk 241

Risk Risk Management Technology Management 241

DataFloq

DECEMBER 10, 2021

Since 2006 the travel industry has benefited from the General Transit Feed Specification (GTFS), a standard for how data is accessible across industry stakeholders.

Marketing 284

Marketing Strategy Big Data IT 284

DataFloq

MARCH 22, 2021

The tweet - "just setting up my twttr" - was Dorsey's first tweet, made on March 21, 2006. By Elizabeth Howcroft. LONDON (Reuters) - Twitter boss Jack Dorsey sold his first tweet as an NFT for just over $2.9 million dollars on Monday.

IT 191

IT 191

DataFloq

NOVEMBER 9, 2020

The market has been dominated by Intel Corp and Advanced Micro Devices Inc since 2006, when Apple joined most other major computer makers in using chips based on Intel's 'x86' computing architecture. By Stephen Nellis.

Marketing 199

Marketing Technology IT 199

DataFloq

NOVEMBER 5, 2020

One of the more intriguing developments to come out of this field is 3D printed food.NASA began researching 3D printed food in 2006 and made a machine that could print pizzas in 2013. 3D printing has seen some remarkable advances over the past few years.

Manufacturing 297

Manufacturing Technology IT 297

DataFloq

MARCH 22, 2021

Shares in companies with an online art presence such as Takung Art and Oriental Culture extended gains soon after news that Twitter boss Jack Dorsey sold his first tweet - "just setting up my twttr" dated March 21, 2006 - as an NFT for just over $2.9

Marketing 168

Marketing IT 168

DataFloq

NOVEMBER 2, 2020

The Apple Silicon Macs will mark the start of a transition away Intel Corp , Apple's supplier for laptop and desktop processors since 2006. By Stephen Nellis. Reuters) - Apple Inc on Monday announced a special event for Nov.

IT 175

IT 175

TDAN

NOVEMBER 15, 2022

In 2006, the world learned an inconvenient truth. The planet we call “home” was getting hotter and we were to blame. Naturally, being intelligent and rational beings, we took the action necessary to prevent the oncoming catastrophe.

Data Architecture 52

Data Architecture Risk Business Intelligence Data Strategy 52

CIO Business Intelligence

JULY 29, 2022

In 2006, Sami Yalavac started working at Bupa as a developer and project manager.

Business Intelligence 98

Business Intelligence Management Technology 98

Dataiku

APRIL 30, 2019

In 2006, after $150 million invested in R&D, design, and product development, over 1,000 employees involved - and not the least important of them - day and night, the prototype of the iPhone was finally ready for mass production. Flashback to 2004, start year of Project Purple, which would later give birth to a piece of engineering that has shaped the world as we know today: the iPhone.

IT 65

IT Data Science 65

DataFloq

MAY 14, 2019

based on their studies in 2006, in-memory databases tended to perform more efficiently with large data sets than on-disk systems. Loading data into memory before processing it has always been the way that programs in the past have utilized RAM. One of the things that we've learned over the years is that having a database in memory makes for the fastest level of performance possible. According to Aleahmad et al.

OLAP 197

OLAP IoT Big Data Strategy 197

DataFloq

JUNE 14, 2019

In 2006 The Payment Card Industry Security Standards Council (PCI SSC) was formed to mandate the development of the PCI DSS. Not all data is created equal. Long ago the finance industry realized that credit card data was a special case - a type of data that needs to be protected at all costs, along with the entire data delivery and payment processing chain. Money has always attracted criminal attention, but in the digital age, criminals are less focused on stealing cash at gunpoint.

Finance 183

Finance IT 183

DataFloq

NOVEMBER 29, 2021

(Reuters) - Jack Dorsey on Monday stepped down as the chief executive officer of Twitter Inc, the social media firm he helped found in 2006 and steered through a high-profile hack and the controversial banning of former U.S.

Technology 231

Technology 231

Nutanix

NOVEMBER 7, 2019

There he was up on the big stage at VMworld 2006 general session: my creation, VirtualMan, animated by @JerryChen speaking live with VMware COO, Carl Eschenbach

20

20

Nutanix

AUGUST 13, 2019

There he was up on the big stage at VMworld 2006 general session: my creation, VirtualMan, animated by @JerryChen speaking live with VMware COO, Carl Eschenbach

20

20

Nutanix

AUGUST 13, 2019

There he was up on the big stage at VMworld 2006 general session: my creation, VirtualMan, animated by @JerryChen speaking live with VMware COO, Carl Eschenbach

20

20

Nutanix

JULY 12, 2019

There he was up on the big stage at VMworld 2006 general session: my creation, VirtualMan, animated by @JerryChen speaking live with VMware COO, Carl Eschenbach

20

20

Jen Stirrup

FEBRUARY 1, 2023

In the UK, the Companies Act 2006 brought in changes to Governance and Stewardship in the corporate setting, partly due to preventable tragedies such as the Hatfield rail crash. Automation is one way in which we can have human-centered Artificial Intelligence.

Advertising 64

Advertising Testing Insurance Manufacturing 64

The Data Visualisation Catalogue

DECEMBER 13, 2021

2006). To demonstrate the potential new content structure being implemented on an existing visualisation reference page, here’s an example provided for Bar Charts : Bar Chart. Other names: Bar Graph, Bar Plot. Functions: Comparisons, Rankings Encodings: Length. Description.

Experimentation 120

Experimentation Publishing Interactive Modeling 120

Cloudera

AUGUST 8, 2022

3 2006 7141922. Now we have data as of the year 2006 also in the table. In June 2022, Cloudera announced the general availability of Apache Iceberg in the Cloudera Data Platform (CDP).

Snapshot 96

Snapshot Data Warehouse Machine Learning Interactive 96

Smart Data Collective

FEBRUARY 23, 2023

Deep Learning is a concept that first arose in 2006, with Geoffrey Hinton’s DNNs (Deep Neural Networks) training concept.

Deep Learning 94

Deep Learning Data Collection Business Intelligence Software 94

FineReport

MARCH 14, 2021

FanRuan , founded in 2006, is a professional big data BI and analytics platform vendor in China.

Business Intelligence 52

Business Intelligence Visualization Marketing Big Data 52

datapine

DECEMBER 28, 2021

Based on the structure of the chart, it does in fact appear to show that the number of abortions since 2006 experienced substantial growth, while the number of cancer screenings substantially decreased. Table of Contents. 1) What Is A Misleading Statistic? 2) Are Statistics Reliable?

Statistics 362

Statistics Advertising Visualization Broadcasting 362

Corinium

JUNE 20, 2019

It usually plays its cards close to the chest, but in 2006, Jeff Bezos revealed that an incredible 35% of sales were a direct result of cross-sells. Over the last few years, there has been a lot of focus on Digital Transformation, which is not a new concept. In the last decade or so, the focus was on paperless offices, work place mobility, which is what I would classify as Digitization.

Digital Transformation 186

Digital Transformation Data-driven Insurance ROI 186

Jet Global

OCTOBER 7, 2021

was founded in 2006 with the objective of helping SaaS providers give their users an easy, flexible, powerful, ad hoc reporting and analytics solution.

Software 95

Software Marketing Analytics Forecasting 95

Cloudera

JULY 11, 2022

Forrester Research identified the paradigm and coined the term in 2006. The need for data fabric. As Cloudera CMO David Moxey outlined in his blog , we live in a hybrid data world. Data is growing and continues to accelerate its growth.

Data Architecture 110

Data Architecture Data-driven Data Warehouse Management 110

CIO Business Intelligence

AUGUST 12, 2022

Formed from the merger of Thermo Electron and Fisher Scientific in 2006, Thermo Fisher Scientific is one of the world’s largest suppliers of scientific instruments, reagents, and services, with more than 130,000 employees worldwide.

Business Intelligence 105

Business Intelligence Data Lake IT Interactive 105

DataFloq

MAY 7, 2022

Some people think of metaverse and immediately correlate it with the Wii (created by Nintendo), introduced to us back in 2006. The concept of metaverse is revolutionary. When completed, it's expected to be a virtual place where people can work, play, socialize, learn, and shop.

Big Data 130

Big Data Advertising Interactive IT 130

FineReport

MARCH 29, 2023

FineReport is a very mature reporting tool launched by Fanruan Software in 2006. When businesses are selecting BI tools, they may encounter a comparison between Qlik Sense and FineReport.

Reporting 52

Reporting Visualization Dashboards Enterprise 52

Nutanix

NOVEMBER 7, 2019

Ever since AWS took off in 2006, cloud computing has been growing in maturity and adoption. The adoption rates have steadily been increasing, and in its 2015 State of the Cloud report, RightScale found that 93% of organizations have already adopted cloud in some form – private, public or hybrid

Reporting 20

Reporting IT 20