Insight

MARCH 12, 2020

There was only one problem: literary agents, the gatekeepers of the publishing industry, kept rejecting the book?—?often With breaking this bottleneck in mind, I’ve used my time as an Insight Data Science Fellow to build the AIgent, a web-based neural net to connect writers to representation. often without even looking at it.

Modeling 59

Modeling Metadata Publishing Sales 59

Jet Global

JUNE 30, 2023

Choosing a transfer pricing method is a top-down strategic decision that benefits from using tools and resources designed to help businesses identify the most advantageous and appropriate methods for their transfer pricing strategy. They are also used in advance of negotiating new advance pricing agreements (APAs).

Cost-Benefit 88

Cost-Benefit Software Enterprise Reporting 88

Occam's Razor

APRIL 21, 2014

We will cover questions in four areas: business/strategy challenges, analytics/technical challenges, career/self-development questions and rampant speculation. Business/Strategy Challenges. Strategy one… Prioritize by where you will make money for your client quickly. We wonder why data people are not loved. :).

Marketing Analytics 131

Marketing Analytics Marketing Analytics Measurement 131

FineReport

MAY 31, 2023

Return on assets measures the net profit generated per unit of asset, while return on equity (ROE) signifies the return on shareholders’ equity, indicating the efficiency of the company’s own capital. Simultaneously, it provides readers with a quick understanding of the business’s status.

Dashboards 52

Dashboards Key Performance Indicator Metrics Visualization 52

Jet Global

MARCH 4, 2024

Built on proven technology trusted by thousands, it delivers investor-grade data with robust controls, audit trails, and security. Enjoy a modular approach, starting with data collection or reporting based on your needs. Ditch gut feelings and embrace data-driven decision-making. Ready to see how we can help?

Reporting 52

Reporting Data-driven Software Risk 52

Jet Global

JUNE 30, 2021

A chief executive officer (CEO) key performance indicator (KPI) or metric is a relative performance measure that a CEO will use to make informed decisions. This CEO metric is used to measure how much money a company generates from its ongoing operations. It measures the profitability of a company with respect to stockholder’s equity.

Metrics 106

Metrics KPI Dashboards Advertising 106

Occam's Razor

DECEMBER 12, 2016

How do you ensure that your can zig-zag with business strategy? And, of course there is the delicious detail of this strategy not adding burden to your site's visitor experience due to it's async nature. You got me, I am ignoring all the data layer and custom stuff! Digital Marketing & Measurement Model.

Analytics 141

Analytics Data-driven Strategy Consulting 141

Occam's Razor

APRIL 15, 2019

Sadly still, negative data to the person/team receiving it. A decade ago, data people delivered a lot less bad news because so little could be measured with any degree of confidence. In 2019, we can measure the crap out of so much. It also results in a depressing existence for data people. Why be hurtin’?

Measurement 79

Measurement Strategy Data Processing Uncertainty 79

Occam's Razor

SEPTEMBER 4, 2012

I'm on the road a lot and to book an upcoming flight, I take out my Samsung Galaxy S3 ( my review + tips ) and type in the name of my favorite website, Travelocity. … But I was thrilled to see my utility marketing strategy in action! So, what is your company's mobile strategy? It made my day. Thank you Paul !!

Marketing 144

Marketing Data mining Measurement Strategy 144

Occam's Razor

MAY 27, 2015

In a recent set of keynotes and consulting engagements in the US, UK and Canada, I've had an overwhelming feeling that in very fundamental ways some companies make imprecise choices when it comes to their digital strategy. A data-first strategy is a winning formula. Create an awesome S-T-D-C RM strategy first.

Marketing Analytics 153

Marketing Analytics Marketing Analytics Advertising 153

Occam's Razor

OCTOBER 12, 2017

One sample strategy: Expect that I'll ask open-ended questions (If a company has 90% Reach on TV, why the heck do they need digital?). Ask them what they worry about, ask them what they are solving for, ask them how they measure success, ask them what are two things on the horizon that they are excited about. Beautiful, right?

Marketing 136

Marketing Analytics Machine Learning Strategy 136

Occam's Razor

OCTOBER 14, 2014

[See step four in the process for creating your Digital Marketing and Measurement Model.]. should be 1,356,000), you've set a clear line in the sand as to what performance will be declared a success or a failure at the end of the measurement time period. Own data benchmarks. Industry analyst data benchmarks.

Key Performance Indicator 133

Key Performance Indicator Metrics Reporting Marketing 133

Jet Global

NOVEMBER 15, 2021

A Tax Key Performance Indicator (KPI) or metric is a clearly defined quantifiable measure that an organization, or business, uses to measure the success of its Tax Function over time. In order to effectively manage tax cost, it is important to look at the tax KPIs that will help the tax function measure their effectiveness.

Metrics 52

Metrics Reporting KPI Risk Management 52

Andrew White

JANUARY 9, 2022

First, how we measure emissions and carbon footprint is about data design and policy. In other words, D&A plays a key role in the foundational measuring angle. To drive a successful Data Analytics strategy do you think it is a multidisciplinary activity and if so, what additional roles would you expect to see involved.

Analytics 64

Analytics Measurement Modeling Data-driven 64

Occam's Razor

OCTOBER 15, 2012

My goal is to get them excited about creating an amazing digital acquisition strategy that delivers noteworthy experiences through their owned digital platforms, and which ultimately delivers bigger profits (usually offline, but online as well). But they are just scratching the surface of what's possible.

Advertising 136

Advertising Marketing Strategy Insurance 136

Domino Data Lab

AUGUST 20, 2019

Many thanks to AWP Pearson for the permission to excerpt “Manual Feature Engineering: Manipulating Data for Fun and Profit” from the book, Machine Learning with Python for Everyone by Mark E. We discussed this as far back as Chapter 1 [in the book]. There is also a complementary Domino project available.

Testing 68

Testing Modeling Interactive Measurement 68

Depict Data Studio

SEPTEMBER 15, 2020

I would help train their nonprofits on evaluation, data collection, data analysis, and data visualization. ” I was in a book club of fellow data analysts who are self-employed. We’d read a book together every quarter. The measure of success used to be how many employees your business has.

Visualization 105

Visualization Consulting Dashboards Reporting 105

Occam's Razor

SEPTEMBER 15, 2014

Nothing I can tell you about the importance of having an incredible mobile strategy will surprise you. If you look at the mobile marketing strategies, you will see they don't reflect this shift to mobile. Create a distinct mobile website and mobile app measurement strategies. Many reasons. Framing the Opportunity.

Metrics 141

Metrics Reporting Analytics Marketing 141

O'Reilly on Data

OCTOBER 22, 2020

The safest course of action is also the slowest and most expensive: obtain your training data as part of a collection strategy that includes efforts to obtain the correct representative sample under an explicit license for use as training data. That may help them to see the situation more clearly. Source: Chris.

Consulting 296

Consulting Risk Cost-Benefit Modeling 296

Occam's Razor

FEBRUARY 9, 2015

When you are done reading the post, you'll be super mad that your marketing strategy is not more influenced by your competitor's data! CIA also formed one of five foundational elements in my best-selling book Web Analytics 2.0. How is competitive intelligence data collected? Social Strategy Effectiveness.

Metrics 155

Metrics Reporting IT Advertising 155

Occam's Razor

OCTOBER 19, 2010

As defined in my second book Web Analytics 2.0 the analysis of qualitative and quantitative data from your website and the competition, 2. For more on why I recommend this specific order please see my second book, Web Analytics 2.0 , which many of you already have. You'll measure Task Completion Rate in 4Q (below).

Analytics 135

Analytics Testing Measurement Optimization 135

Depict Data Studio

APRIL 16, 2019

I worked on a longitudinal study about adolescent development (scheduling participants to come in for data collection interviews, entering data, transcribing interviews, and playing on SAS). I narrowed it down to top 10 communications strategies I wish I knew sooner. Measure the Reading Grade Level of Your Writing.

Visualization 56

Visualization Reporting Statistics Dashboards 56

Occam's Razor

AUGUST 13, 2012

Yehoshua Coren: Best ways to measure user behavior in a multi-touch, multi-device digital world. What's possible to measure. What's not possible to measure. We all have smart phones, laptops, tablets and soon Smart TVs – but most of our measurements are usually done in Cookies that are device/browser specific.

Modeling 124

Modeling Metrics Data Quality Data-driven 124

Occam's Razor

MARCH 23, 2010

Too many new things are happening too fast and those of us charged with measuring it have to change the wheels while the bicycle is moving at 30 miles per hour (and this bicycle will become a car before we know it – all while it keeps moving, ever faster). . ~ It has simply not had a break to catch a breath and mature.

Analytics 118

Analytics Consulting Metrics Experimentation 118

Domino Data Lab

OCTOBER 23, 2019

As Domino is committed to supporting data scientists and accelerating research, we reached out to Addison-Wesley Professional (AWP) Pearson for the appropriate permissions to excerpt “Predicting Social-Media Influence in the NBA” from the book, Pragmatic AI: An Introduction to Cloud-Based Machine Learning by Noah Gift.

Statistics 59

Statistics Machine Learning Testing Modeling 59

The Unofficial Google Data Science Blog

APRIL 17, 2017

Our rationale was in accord with the views expressed in the online forecasting book by Hyndman and Athana­sopou­los [1], who after mentioning the potential utility of an "explanatory model" write: However, there are several reasons a forecaster might select a time series model rather than an explanatory model.

Forecasting 83

Forecasting Modeling Statistics Uncertainty 83

Jet Global

MAY 1, 2023

Other money-making strategies include adding users in a per-seat structure or achieving price dominance in the market due. Manage compliance through up-to-the-minute performance measures, workflow automation, and essential regulatory reports. This strategy will ultimately increase sales, and prove a competitive advantage.

Analytics 52

Analytics Cost-Benefit Visualization Dashboards 52

O'Reilly on Data

JULY 20, 2021

The framework I’ve found most helpful is Contextual Integrity which was introduced by Helen Nissenbaum in the book Privacy in Context. This measurement of trust and risk is benefited by understanding who could be in front of the device. One strategy is to simplify the software’s functionality and let the humans enforce norms.

Risk 304

Risk Software Interactive Modeling 304

Alation

NOVEMBER 11, 2021

Let’s take a look at some of the key principles for governing your data in the cloud: What is Cloud Data Governance? Cloud data governance is a set of policies, rules, and processes that streamline data collection, storage, and use within the cloud. This framework maintains compliance and democratizes data.

Data Governance 52

Data Governance Data Quality Metrics Metadata 52

Alation

FEBRUARY 17, 2023

In this blog, I’ll address some of the questions we did not have time to answer live, pulling from both Dr. Reichental’s book as well as my own experience as a data governance leader for 30+ years. Can you have proper data management without establishing a formal data governance program? We would disagree!

Data Governance 52

Data Governance Data Quality Metadata Cost-Benefit 52

O'Reilly on Data

JUNE 16, 2020

We know, statistically, that doubling down on an 11 is a good (and common) strategy in blackjack. However, as with blackjack, if we are to evaluate decision making by looking at outcomes, it is more productive to look at the long run frequencies of good and bad outcomes to evaluate both the decision and the strategy that led to the decision.

Uncertainty 275

Uncertainty Testing Risk Reporting 275