Smart Data Collective

JUNE 30, 2022

Modern marketing strategies rely heavily on big data. One study found that retailers that use big data have 2.7 Big data is even more important for companies that depend on social media marketing. His statement about the importance of big data in social media marketing is even more true today.

Data-driven 111

Data-driven Marketing Strategy Big Data 111

Smart Data Collective

JULY 4, 2022

Big data has led to some major changes in the field of education. You should pay close attention to developments in big data in academia. How is Big Data Affecting the State of Education? The e-Learning industry is currently undergoing a revolution due to recent technological breakthroughs. Immersive Technologies.

Data-driven 127

Data-driven Big Data Interactive Recreation/Entertainment 127

Smart Data Collective

JULY 26, 2023

Big data has become an invaluable aspect to most modern businesses. Nevertheless, many companies have been reluctant to Harvard Business Review reports that only 30% of businesses have a data strategy. However, companies with data strategies are far more successful than those without.

Data-driven 74

Data-driven Management Sales Big Data 74

CIO Business Intelligence

MAY 1, 2024

A solid technology infrastructure has always been essential. Physical data center design is foundational, and the silent, longtail impact of an incorrectly provisioned system can mean launching into a “false start” deployment based on incorrect power, cooling, and network elements. Yet, AI systems don’t operate the same way.

ROI 114

ROI Optimization Data-driven Enterprise 114

Smarten

DECEMBER 26, 2022

Improve Tally ERP TCO and ROI and Make Your Business Users Happy with Integrated Analytics! Gartner predicts that, ‘overall analytics adoption will increase from 35% to 50%, driven by vertical- and domain-specific augmented analytics solutions.’ Near Real-Time Access to Transactions and Data. Web and Mobile Access.

ROI 52

ROI Analytics Key Performance Indicator Finance 52

IBM Big Data Hub

MARCH 14, 2024

However, while embracing hybrid cloud might be intrinsic, clients continually seek to derive business value and higher return on investment (ROI) from their investments. The lack of ROI progress can be attributed to several factors, including slow adoption, unrealized use cases and unaddressed cloud sprawl.

ROI 77

ROI Business Objectives Cost-Benefit Enterprise 77

CIO Business Intelligence

NOVEMBER 18, 2022

To optimize cloud investments, C-level executives are increasingly adopting cloud financial operations (FinOps). In this article, I’ll explore common cloud optimization and FinOps challenges and strategies for overcoming them. This strategy aligns well with the concept of a smart cloud.

Optimization 91

Optimization KPI Key Performance Indicator Cost-Benefit 91

Smart Data Collective

NOVEMBER 29, 2021

We have endlessly discussed the benefits of using big data to make the most out of your marketing strategies. Companies that neglect to use data analytics, AI and other forms of big data technology risk falling behind to their competitors. Data Technology Makes Email Marketing Automation Far More Feasible.

Data-driven 108

Data-driven Marketing Big Data Sales 108

Smart Data Collective

JULY 24, 2023

Analytics technology has been a huge gamechanger for the sports industry. Nabil M Abbas of Towards Data Science talked about one of the most interesting ways that data analytics is changing the NBA. Analytics technology has been instrumental in the evolution of social media marketing , especially in the sports industry.

Analytics Technologies 79

Analytics Technologies Marketing Technology Analytics 79

Smart Data Collective

DECEMBER 17, 2021

Marketing Analytics is the process of analyzing marketing data to determine the effectiveness of different marketing activities. The process of Marketing Analytics consists of data collection, data analysis, and action plan development. Types of Data Used in Marketing Analytics. Types of Data Used in Marketing Analytics.

Marketing Analytics 95

Marketing Analytics Marketing Data-driven Analytics 95

IBM Big Data Hub

AUGUST 8, 2023

As more businesses migrate to Kubernetes-driven environments, an unintended consequence has become increasingly apparent: a surge in cloud costs. Each has varying resource demands, making it complex to accurately determine optimal resource allocations for efficient utilization and cost-effectiveness.

Optimization 55

Optimization Cost-Benefit Machine Learning ROI 55

IBM Big Data Hub

SEPTEMBER 6, 2023

From customized content creation to task automation and data analysis, AI has seemingly endless applications when it comes to marketing, but also some potential risks. Today, AI technologies are being used more widely than ever to generate content, improve customer experiences and deliver more accurate results. What is AI marketing?

Marketing 87

Marketing Technology Advertising ROI 87

Smart Data Collective

JANUARY 27, 2022

Big data technology has become a very important aspect of our lives. More businesses than ever are transitioning to data-driven business models. Research has shown that companies with big data strategies are 19 times more likely to become profitable. 1 Equip Your Employees with the Right Data Analytics Tools.

Optimization 106

Optimization IT Big Data Cost-Benefit 106

Smarten

DECEMBER 20, 2022

Technology research firm, Gartner, states that, ‘80% of organizations seeking to scale digital business will fail because they do not take a modern approach to data and analytics governance.’ Every business user is also a consumer of technology and every business user expects easy access to information on mobile devices.

ROI 52

ROI Cost-Benefit Data-driven Business Intelligence 52

Smart Data Collective

OCTOBER 21, 2020

The concept of email marketing predates the big data phenomenon by at least 20 years. However, data-driven insights have clearly played a profound role in the future of email marketing. Companies need to find new ways to use big data to embrace new email strategies. The Evolution of Email in the Age of Big Data.

Data-driven 81

Data-driven Big Data Metrics Machine Learning 81

Smart Data Collective

NOVEMBER 5, 2023

Companies are projected to spend over $10 billion on marketing analytics technology in 2028. The digital marketing sector is among those most influenced by the benefits of analytics technology. The data accumulated through the online world of ours needs to be analyzed for businesses to make any sense of it.

Marketing 106

Marketing Analytics ROI Data-driven 106

Smart Data Collective

APRIL 3, 2022

One of the ways to make money through the use of AI technology is with algorithmic trading. This is a huge market driven by AI technology that is expected to be worth $19 billion by 2024. As AI technology has improved, algorithmic trading has become more effective and given traders the opportunity to realize higher ROIs.

Technology 96

Technology Cost-Benefit ROI Strategy 96

CIO Business Intelligence

JUNE 9, 2023

But head starts don’t need to take years to make a difference, especially in the fast-moving world of technology where the window of opportunity is much shorter. In technology, hesitate, and you may not be able to catch up to your competitors. Such is the case with a data management strategy. The second best time is now.”

Strategy 115

Strategy Management Key Performance Indicator ROI 115

datapine

MARCH 15, 2019

At present, 53% of businesses are in the process of adopting big data analytics as part of their core business strategy – and it’s no coincidence. To win on today’s information-rich digital battlefield, turning insight into action is a must, and online data analysis tools are the very vessel for doing so. What Is Data Intelligence?

Technology 143

Technology Cost-Benefit KPI Dashboards 143

IBM Big Data Hub

JANUARY 15, 2024

Enterprises now recognize the importance of leveraging innovative technologies to drive digital transformation and achieve cost efficiency. However, a lack of precise top-level planning and a narrow focus on technology without integration with business needs led to significant investments with suboptimal results for many companies.

Digital Transformation 76

Digital Transformation Insurance Optimization ROI 76

CIO Business Intelligence

MAY 9, 2024

To date, many of these positions are with technology vendors or at government entities in the wake of recent AI mandates. They should lead the efforts to tie AI capabilities to data analytics and business process strategies and champion an AI-first mindset throughout the organization.

Risk Management 128

Risk Management Risk Cost-Benefit Technology 128

IBM Big Data Hub

OCTOBER 24, 2023

Making the right technology investment decisions today is critical to building competitive advantage, fueling innovation and driving ROI. However, dispersed, unreliable data and time-consuming, error prone processes can lead to bloated budgets, ineffective planning and missed opportunities. And by acquiring Apptio Inc.

Consulting 84

Consulting Manufacturing Optimization Data-driven 84

Smart Data Collective

JULY 11, 2022

We have talked about the benefits of using big data in the marketing profession in the past. CMOs Are Investing in the Benefits of Big Data. The market for marketing analytics technology is growing nearly 14% a year. Data analytics technology is very helpful for companies trying to optimize their social media marketing strategy.

Data Analytics 133

Data Analytics Analytics Advertising Big Data 133

Smart Data Collective

JANUARY 2, 2023

Data analytics technology is becoming more important for marketing than ever before. One of the many ways that marketers are leveraging data analytics is SEO. Data-driven SEO can be very beneficial for any company trying to boost organic search traffic to their product pages. Identify the Best Keywords.

Data Analytics 124

Data Analytics Analytics Data-driven Marketing 124

IBM Big Data Hub

NOVEMBER 6, 2023

By adopting these 4 best practices to invest in the right technology and leverage the most recent advances in generative AI , enterprises can unlock unique services for SMB customers. Data-driven personalization is essential in today’s business environment. Generative AI tools like IBM watsonx.ai

Cost-Benefit 112

Cost-Benefit Enterprise ROI Data Warehouse 112

CIO Business Intelligence

OCTOBER 30, 2023

Through VSM, they optimized resource utilization and reduced waste. We have more visibility into metrics that matter in terms of how we work and use our people,” revealed Chelsey Marr, senior director of the Tyson Technology Program Management Office. What you see is maximizing the ROI.”

Management 144

Management Digital Transformation Cost-Benefit ROI 144

CIO Business Intelligence

FEBRUARY 20, 2024

IT steadfastly ignored the new technology. 3: “Leverage AI to help make data-driven decisions.” AI-augmented humans could be more effective, whether they work on an assembly line or at a desk surrounded by data. If current-state processes suffer from bottlenecks and it’s process optimization you need, then have at it.

ROI 124

ROI Data-driven Strategy Marketing 124

CIO Business Intelligence

APRIL 29, 2024

Its “write once, run anywhere” philosophy has driven widespread adoption and established the platform as the backbone of enterprise applications. The reality is that there is no better ROI than being on the latest version of any given software. The speed of business has changed, and it’s only getting faster.

Cost-Benefit 122

Cost-Benefit Software ROI Enterprise 122

Smart Data Collective

MAY 28, 2022

Fortunately, companies can use big data to optimize their business models. for every $1 they invest in data analytics. This is a stunning ROI. One of the most important ways for brands to improve their profitability with data analytics is through conversion rate optimization.

Data Analytics 108

Data Analytics Analytics Data mining ROI 108

Smart Data Collective

OCTOBER 15, 2021

Big data technology has been a highly valuable asset for many companies around the world. Countless companies are utilizing big data to improve many aspects of their business. Some of the best applications of data analytics and AI technology has been in the field of marketing. Exercise Search Engine Optimization.

Big Data 140

Big Data Marketing Advertising Data-driven 140

Octopai

FEBRUARY 26, 2024

Revolutionizing Data Management: Octopai’s Role in Data Cleansing and Business Efficiency In the digital age, where data is ubiquitously hailed as the new oil, its management goes beyond mere cleanliness to encompass strategic asset optimization.

Metadata 52

Metadata ROI Optimization Data-driven 52

CIO Business Intelligence

DECEMBER 29, 2023

With the merging of operational efficiency and embracing new technologies, today’s CIOs are under increasing pressure to do more with less and become both technologists and business leaders, says Sunny Azadeh, CIO at digital services company GlobalLogic. “In

Cost-Benefit 139

Cost-Benefit Digital Transformation Consulting Strategy 139

IBM Big Data Hub

NOVEMBER 29, 2023

In 2023, the IBM® Institute for Business Value (IBV) surveyed 2,500 global executives and found that best-in-class companies are reaping a 13% ROI from their AI projects—more than twice the average ROI of 5.9%. Non-symbolic AI can be useful for transforming unstructured data into organized, meaningful information.

Unstructured Data 93

Unstructured Data Data-driven ROI Machine Learning 93

IBM Big Data Hub

OCTOBER 25, 2023

Here’s how CTOs and CIOs can evaluate their technology and data estates, assess the opportunity and chart a path forward. First, technology leaders need to estimate the full financial impact of modernization (versus the cost of not modernizing) across the organization.

Cost-Benefit 91

Cost-Benefit ROI Modeling Testing 91

Smart Data Collective

MAY 17, 2023

AI technology has become crucial for modern businesses trying to maintain a competitive edge in the 21st Century. Businesses are also using AI-driven ERP software. AI-Driven ERP Tools Are Becoming More Important than Ever AI tools are becoming more common in enterprise software. This is especially important for manufacturers.

Enterprise 95

Enterprise Cost-Benefit Software Data-driven 95

Smart Data Collective

MAY 19, 2022

Big data has become a very important part of modern marketing practices. More companies are using data analytics and AI to optimize their marketing strategies. LinkedIn is one of the platforms that helps people use big data to facilitate online marketing. It is well known that LinkedIn is built on big data.

Data Analytics 140

Data Analytics Analytics Big Data Advertising 140

Smart Data Collective

NOVEMBER 2, 2022

Big data technology has changed the future of marketing in a multitude of ways. A growing number of organizations are leveraging big data to get higher ROIs from their organic and paid marketing campaigns. As a result, companies around the world spent over $52 billion on data-driven marketing solutions in 2021.

Marketing 137

Marketing Big Data Data-driven Sales 137