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10 Essential Data-Driven B2B Email Marketing Strategies

Smart Data Collective

A growing number of marketers are exploring the benefits of big data as they strive to improve their branding and outreach strategies. Email marketing is one of the disciplines that has been heavily touched by big data. How to Use Data to Improve Your Email Marketing Strategy. Test Different Calls-to-Action.

B2B 105
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7 Possible Cross Browser Testing Solutions for Data-Savvy Businesses

Smart Data Collective

Companies need to use data to optimize their websites and get the most value out of their digital marketing strategies. trillion megabytes of data are created every day. The majority of this data is generated over the Internet. They can use data to get better insights into the nature of their customers’ behavior.

Testing 113
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Why Data-Driven SEO is Crucial for SMEs in This Recession

Smart Data Collective

However, it is just as important to outline your SEO strategy as it is to take advantage of the right big data tools. Location pages are very important and should not be overlooked in any data-driven marketing campaign. Data-Driven SEO Strategies Should Focus on Improving Traffic to Location Pages.

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Belcorp reimagines R&D with AI

CIO Business Intelligence

As Belcorp considered the difficulties it faced, the R&D division noted it could significantly expedite time-to-market and increase productivity in its product development process if it could shorten the timeframes of the experimental and testing phases in the R&D labs. This allowed us to derive insights more easily.”

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5 Ways to Use Digital Signage for Data-Centric B2B Companies

Smart Data Collective

Digital signage has always been effective for improving marketing, but it can be even more useful when used in conjunction with data analytics tools. Data Analytics Helps Companies Create More Effective Digital Signage Marketing Strategies. Data analytics technology can help immensely at this and all subsequent stages.

B2B 112
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Smart Businesses Must Invest in Data Analytics for Higher Conversions

Smart Data Collective

Various digital marketing strategies would give you with the option of positioning your brand on a global plane. You can use data analytics to make the following strategies more effective. Use Data Mining to Find the Best Strategies for Local SEO. Use Data Mining to Find the Best Strategies for Local SEO.

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What is a data architect? Skills, salaries, and how to become a data framework master

CIO Business Intelligence

The data architect also “provides a standard common business vocabulary, expresses strategic requirements, outlines high-level integrated designs to meet those requirements, and aligns with enterprise strategy and related business architecture,” according to DAMA International’s Data Management Body of Knowledge.