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A Complete Guide To Driving Digital Transformation In Marketing

datapine

Digital transformation is a broad term that is difficult to define precisely. Think of digital transformation as a way to future-proof a business. But, you can consider it a change in the business activities to prioritize your business’s digital presence. Approach To Digital Marketing.

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Trust: The foundation for successful digital transformation

CIO Business Intelligence

These challenges grow even more pronounced in tracking progress across intricate digital transformation initiatives. Ultimately, these businesses run the increasing risk of falling behind in their markets. These digital operating models help enhance visibility, foster trust, and deliver tangible value.

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7 sins of digital transformation

CIO Business Intelligence

As CIOs prepare for the next wave of digital transformation, they must demonstrate shorter-term business impacts from technology investments and achieve larger innovation goals that evolve the organization’s business model.

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What is digital transformation? A necessary disruption

CIO Business Intelligence

Once a vanguard business strategy, digital transformation has become a perennial objective for business survival. Most CEOs (72%) continue to prioritize digital investments, according to the 2022 CEO Outlook report from KPMG, in part due to concerns about emerging and disruptive technology, a top three risk to organizational growth.

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Why adaptability is the new digital transformation

CIO Business Intelligence

The past decade in IT has been all about digital transformation. Transformations once envisioned to be a two- or three-year journey, to catch up or get ahead, have become a continuous journey with no end in sight. It’s no longer sufficient to pursue after-the-fact transformations.

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3 force multipliers for digital transformation

CIO Business Intelligence

The message to CIOs is to do more with less, and the implication is that CIOs must look at digital transformation initiatives differently than in years past. Force-multiplying digital transformation initiatives aim to accomplish multiple strategic objectives through a single vision and investment.

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13 essential skills for accelerating digital transformation

CIO Business Intelligence

Digital transformation is indeed a cornerstone of business strategy today, as 89% of enterprises see digital business as core to their growth, according to Gartner’s Board of Directors 2023 Survey. In the earlier phases, digital transformation centered on exploring and investing in novel technologies,” Musgrove says.