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A Complete Guide To Driving Digital Transformation In Marketing

datapine

Digital transformation is a broad term that is difficult to define precisely. Think of digital transformation as a way to future-proof a business. But, you can consider it a change in the business activities to prioritize your business’s digital presence. Steps To Driving A Successful Digital Transformation.

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Data Strategy: The Missing Link in Your Digital Transformation Plan

Smart Data Collective

On the surface, digital transformation is a simple process. This could be moving your spreadsheets to cloud software or even going so far as to move up from paper to digital. Specifically, we’re talking about how digital transformation efforts routinely fail to take advantage of the data they provide access to.

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From Cloud to Customer

CIO Business Intelligence

Marketing is becoming digitally transformed through the adoption of new cloud-based marketing applications. Apple has proved this by moving to advertising-free mobile phones with privacy by default while increasing its market share. This is expected to rise to an almost ubiquitous level of 96% by 2026. Please join us.

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12 most popular AI use cases in the enterprise today

CIO Business Intelligence

Organizations all around the globe are implementing AI in a variety of ways to streamline processes, optimize costs, prevent human error, assist customers, manage IT systems, and alleviate repetitive tasks, among other uses. And with the rise of generative AI, artificial intelligence use cases in the enterprise will only expand.

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Customer experience examples that drive value

IBM Big Data Hub

Creating customer loyalty rewards It costs organizations more to attract new customers than to retain the ones they currently have. Organizations doing this are likely to benefit from an increase in the overall lifetime value of those loyal customers.

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CIOs in transition: 5 tips for landing your next IT leadership job

CIO Business Intelligence

Know your brand and advertise it relentlessly.” Describe your role — and skills you apply — in digital transformation initiatives drawing from past accomplishments relevant to the position. Some people are happy at big companies and the benefits that go with it. Networking is a lifelong endeavor.

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The most valuable AI use cases for business

IBM Big Data Hub

Personalize customer experiences The use of AI is effective for creating personalized experiences at scale through chatbots, digital assistants and customer interfaces , delivering tailored experiences and targeted advertisements to customers and end-users.