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The steep cost of a poor data management strategy

CIO Business Intelligence

Such is the case with a data management strategy. Without it, businesses incur steep costs, but the downside, or costs, are often unclear because calculating data management’s return on investment (ROI), or upside, is a murky exercise. For example, smart hospitals employ effective data management strategies.

Strategy 113
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Machine Learning Helps Social Media Marketers Earn Higher ROIs

Smart Data Collective

According to one analysis, companies that used machine learning in their marketing strategies boosted sales by up to 50%. There are a number of ways that companies can boost their marketing strategies with machine learning technology. How Can Machine Learning Boost Your Social Media Marketing ROI?

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Leveraging Social Analytics for Optimizing Your Marketing Strategy

Smart Data Collective

It is impossible to create an effective social media marketing strategy without utilizing big data analytics effectively. You need to learn how to use big data and social analytics with your marketing strategy. This will help you get a much higher ROI from your campaigns. Every company needs a social media marketing strategy.

Marketing 127
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Using Instagram Highlight Covers in Your Data-Driven Marketing Strategy

Smart Data Collective

Modern marketing strategies rely heavily on big data. Instagram marketing strategies will be far more effective if they utilize data analytics and artificial intelligence. Instagram has a sophisticated data analytics platform that makes it easier for advertisers to optimize their strategies for the highest possible ROI.

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Use AI to Get the Most Out of Your Social Media Marketing Strategy

Smart Data Collective

More companies are using AI to automate a number of aspects of their operations and improve their ROI. You can use AI to automate many parts of your marketing strategy. Despite the obvious benefits of social media marketing, only 48% of companies realize a positive ROI from it. Increase Traffic with Automated Content Generation.

Marketing 106
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Unlocking the Power of AI with a Real-Time Data Strategy

CIO Business Intelligence

Lessons not learned from the past Organizations have over the past decade put a tremendous amount of energy and effort into becoming data driven but many still struggle to achieve the ROI from data that they’ve sought. However, a data execution strategy has to evolve for real-time AI to scale with speed.

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Mobile BI Solves Real-World Problems and Improves ROI and TCO!

Smarten

SO…when considering options for business intelligence and augmented analytics, your business must satisfy the needs and expectations of your team, or it risks investing in products and solutions that will reap poor return on investment (ROI), poor total cost of ownership (TCO) and poor user adoption.

ROI 52