datapine

FEBRUARY 4, 2020

An important part of a successful business strategy is utilizing a modern data analysis tool and implementing a marketing report in its core procedures that will become the beating heart of acquiring customers, researching the market, providing detailed data insights into the most valuable information for any business: is our performance on track?

Reporting 280

Reporting Marketing Advertising Metrics 280

datapine

MARCH 18, 2020

Getting your socially-driven affairs in order can seem like an impossible feat, but with social media reporting, you will be able to gain the insights you need to attain the results you deserve. When you add up modern technology and a professional report tool , your reporting processes in the social realm will reap many rewards.

Reporting 178

Reporting Dashboards Metrics KPI 178

Smart Data Collective

DECEMBER 14, 2019

Econsultancy and Adobe asked B2B companies to report on what the most exciting opportunity for growth in 2020 is and the leading answer was, “customer experience.” Better ROI on marketing activities. or “That was a great experience.” Big data can have a positive impact on your company. Fewer calls. Stronger loyalty. More sales.

Big Data 64

Big Data Cost-Benefit B2B Sales 64

Alation

JANUARY 11, 2022

In just the past few months Alation has been recognized in: The Forrester Wave™: Data Governance Solutions , BARC’s Data Management Survey , the Constellation ShortList , the GigaOm Radar Report for Data Catalogs , Dresner Advisory Services’ 2021 Wisdom of Crowds® Data Catalog Market Study , and many, many more.

Sales 52

Sales Software Marketing B2B 52

bridgei2i

JUNE 24, 2020

It’s important for B2B enterprises to stay engaged with their customer as they go through the scenario planning exercise. Capturing data about the customer and making these insights available for the customer-facing business functions will become invaluable in the B2B enterprise’s integrated customer engagement drive.

B2B 117

B2B Enterprise Sales Digital Transformation 117

Occam's Razor

JANUARY 24, 2011

One great benefit: I get detailed reports from Amazon that tell me clicks and conversion rates! other things are all currently being justified via, often faith-based, financial ROI models. It is also a B2B company with no real online conversions, which makes our job in this context harder to do, and hence a great example.

Analytics 122

Analytics Finance B2B ROI 122

CIO Business Intelligence

MAY 13, 2024

That work also ties into another CEO priority: growth as the company competes in both the B2B and B2C space. Other reports also highlight the strong CEO interest in AI. Extracting business value from AI Although most CEO priorities for CIOs look familiar, CEOs added a new objective to the 2024 list: AI, which debuted at No.

IT 131

IT Digital Transformation ROI Strategy 131

bridgei2i

MAY 19, 2021

So, over the last 15 years or so, I’ve been mostly in B2B marketing. So with this data revolution, you know, gaining so much momentum, you know, and everybody investing in analytics, and with ROI also becoming more and more tangible, how is the charter of GICs really changed? Venkat: Got it.

Enterprise 75

Enterprise Digital Transformation Marketing Cost-Benefit 75

AWS Big Data

JUNE 30, 2023

Position 2 is a leading US-based growth marketing services provider focused on data-driven strategy and technology to deliver growth with improved return on investment (ROI). The team brings deep domain expertise in digital, B2B, B2C, analytics, technology, mobile, marketing automation, and UX/UI domain.

Marketing 52

Marketing Dashboards Advertising ROI 52

Occam's Razor

JANUARY 6, 2010

The second was about predictive analytics and how using massive integrations between online and offline databases they had accomplished some really cool reporting of data (and make no doubt the IT work done over 18 months to accomplish this was cool). The days of tools and reports simply puking data out are rapidly reducing.

Analytics 99

Analytics IT Statistics Metrics 99

Occam's Razor

APRIL 25, 2011

It does not matter if you are a Church solving for the ultimate conversion, a B2B business solving for an 18-month sale, a non-profit targeting volunteers and donations, or a humble blog solving to change the world. via David Rekuc] "Have lunch, get to know your fellow man (or woman), share reports and success metrics and goals."

Marketing 126

Marketing Measurement Metrics Testing 126

Smarten

AUGUST 25, 2022

But the useful life of a software solution and the breadth and depth of its overall value can often fall short of expectations for return on investment (ROI) and total cost of ownership (TCO). ‘By Half of all B2B collaboration happens through APIs. According to Forbes, ‘the average single application today is powered by 18 APIs.

B2B 52

B2B ROI Software Cost-Benefit 52

Smart Data Collective

JUNE 10, 2021

Salesforce marketing tools also have a feature for reporting on fundamental metrics. They include ROI data analysis, click-through rate, the number of leads and closed deals, the cost per click, and other relevant metrics. B2B companies develop long-lasting relationships with their partners.

Marketing 138

Marketing Sales Metrics Machine Learning 138

Occam's Razor

MAY 2, 2017

The very best analysts are comfortable operating with ambiguity and incompleteness, while all others chase perfection in implementation / processing / reports. B2B / Enterprise Sales: Salesforce. I absolutely hate how not data driven most B2B selling is. For a B2B company there are so many things we can measure.

Metrics 141

Metrics Key Performance Indicator B2B Measurement 141

AWS Big Data

NOVEMBER 29, 2023

Redshift significantly improved our business ROI efficiency.” – PengBo Yang, CTO, JOYME Data pipelines can be challenging and costly to build and manage and can create hours-long delays to obtain transactional data for analytics. She has a deep background in marketing and GTM functions in the B2B technology and cloud computing domains.

Data Warehouse 104

Data Warehouse Data Lake Analytics Machine Learning 104

Smart Data Collective

MAY 19, 2022

You can carefully review data to see how different aspects of your funnel are performing, which will increase the ROI of your funnel and help you identify ways to improve efficiency. Would you like to make your financial reporting more efficient? This is where data analytics is going to come in handy. Do you have an online shop?

Sales 133

Sales Big Data Cost-Benefit Marketing 133

Andrew White

JANUARY 9, 2022

For example I would argue that most organizations that report their carbon footrest are not doing it consistently and nor are they doing it correctly. Here is the 2021 report: What Are Must-Have Roles for Data and Analytics? See New P2P Solutions Will Redefine the B2B Supply Chain. That is the key. This was from 2020.

Analytics 64

Analytics Measurement Modeling Data-driven 64

Occam's Razor

DECEMBER 9, 2013

Bonus: Facebook Marketing: Best Metrics, ROI, Business Value ]. If you open your copy of Google/Adobe Analytics or CoreMetrics or Webtrekk you'll notice that every single report has a gigantic number of metrics in it. And… they have many reports! Entertain Me 2. Inform Me. Provide Utility. Nothing else works.

Marketing 165

Marketing Analytics Key Performance Indicator Optimization 165

Occam's Razor

APRIL 21, 2014

Hour-by-hour report please. :)? , Grow traffic first, with even with bad measurement I can find positive ROI areas for growth or invest time getting Analytics in order first for more objective decision making? Yes, yes, yes, with GA you can dive into Multi-Channel Funnels reports to move beyond last-click.) strategies).

Marketing Analytics 131

Marketing Analytics Marketing Analytics Measurement 131

Occam's Razor

MARCH 10, 2015

No standard reports you can just go grab once you update your site code to analytics.js. Because you can do anything with the platform's features, how does one show specific reports/possibilities? The former can be as simple as this: The reports that you'll see will depend on the the data you've sent into GA.

Strategy 151

Strategy Analytics Measurement Business Analysis 151

datapine

JANUARY 31, 2022

For example, in regards to marketing, traditional advertising methods of spending large amounts of money on TV, radio, and print ads without measuring ROI aren’t working like they used to. 6) Smart and faster reporting. Business Intelligence And Analytics Lead To ROI.

Business Intelligence 214

Business Intelligence Analytics Cost-Benefit ROI 214

Occam's Razor

MARCH 23, 2010

When it comes to proving which campaigns are better and which numbers to report to the management what will you do? I realize for some HiPPO's old habits die hard, they won't even let you run a report without seeing a case study. You are far too busy actually reporting and analyzing to keep pace with all the wonderful evolution.

Analytics 118

Analytics Consulting Metrics Experimentation 118

Occam's Razor

JUNE 7, 2017

The most imaginative B2B marketers could even figure out how to be a part of solving some of the deepest entrenched problems in the industry (STEM education, equal opportunity, + +) and in turn add an entire value-system to their brands. Here’s a B2B example, a company I think well of… Cisco. Could you not get 100x ROI from the 0.25

Advertising 162

Advertising Marketing B2B ROI 162

Occam's Razor

NOVEMBER 2, 2015

In this post let's look at each Social Network, see what B2B and B2C brands are doing there today, from that draw lessons as to 1. The brand and performance ROI to the company is clear and direct. The Google Small Business page on Facebook is an example of a B2B strategy. Are you at a B2B company? This hurts.

B2B 167

B2B Metrics Testing Recreation/Entertainment 167