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How to Optimize ROI Using Customer Lifetime Value?

Analytics Vidhya

The post How to Optimize ROI Using Customer Lifetime Value? appeared first on Analytics Vidhya. More customers translate into higher revenues and better profitability in the long run. But in recent times, and due to heavy competition customer loyalty to a brand has […].

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Three Types of Actionable Business Analytics Not Called Predictive or Prescriptive

Rocket-Powered Data Science

Decades (at least) of business analytics writings have focused on the power, perspicacity, value, and validity in deploying predictive and prescriptive analytics for business forecasting and optimization, respectively. Which pricing strategies lead to the best business revenue? Let’s define what these are.

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How can CIOs Build Business Value with Business Analytics?

Smart Data Collective

However, the rapid technology change, the increasing demand for user-centric processes and the adoption of blockchain & IoT have all positioned business analytics (BA) as an integral component in an enterprise CoE. They are using analytics to help drive business growth. appeared first on SmartData Collective.

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Data Analytics Technology Proves Benefits of an MBA

Smart Data Collective

Many things are well observed through anecdotal experiences, but we have had a hard time proving them before data analytics technology became mainstream. A growing number of experts are using data analytics technology to help illustrate the ROI that they offer. How can data analytics technology help back it up?

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How data, AI and automation can transform the enterprise

IBM Big Data Hub

Only from this foundation can data leaders foster a data-driven culture, where the entire organization is empowered to take advantage of automation and AI technologies to improve ROI. These areas can transform the enterprise, from cost savings to revenue growth to opening new business opportunities.

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A Guide To The Methods, Benefits & Problems of The Interpretation of Data

datapine

Before any serious data analysis can begin, the scale of measurement must be decided for the data as this will have a long-term impact on data interpretation ROI. 3) Cost efficiency: Proper implementation of data analysis processes can provide businesses with profound cost advantages within their industries.

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Why Does My Business Need NLP Search Analytics?

Smarten

Consider the ubiquitous nature of Google-type searches and how the concept of natural language processing (NLP) and tools that allow users to ask questions and get answers easily can be applied to your business analytics. One of the greatest obstacles to self-serve analytics is the need for a specialized skill set to use the solution.