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What is digital transformation? A necessary disruption

CIO Business Intelligence

Once a vanguard business strategy, digital transformation has become a perennial objective for business survival. Most CEOs (72%) continue to prioritize digital investments, according to the 2022 CEO Outlook report from KPMG, in part due to concerns about emerging and disruptive technology, a top three risk to organizational growth.

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The customer experience evolution: Today’s data-driven, real-time discipline

IBM Big Data Hub

Throughout modern history, organizations have encountered internal and external challenges that changed how they interact with customers and how customers view those organizations. And thanks to online metrics, specific customer feedback, and data analytics, these retailers had more information about their customers than ever before.

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Digital Transformation Examples: Three Industries Dominating Digital Transformation

erwin

Digital transformation examples can be found almost anywhere, in almost any industry. Amazon began as a disruptor to brick-and-mortar bookstores, eventually becoming one of the most obvious digital transformation examples as it went on to revolutionize online shopping. Digital Transformation in Retail.

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Redefining the consumer experience: Diageo partners with SAP and IBM on global digital transformation

IBM Big Data Hub

Diageo, for example, recently reported it is experiencing remarkable growth, expanding by 36% compared to pre-pandemic levels, driven by the demand for premium alcohol and reflecting changing consumer preferences. This intriguing juxtaposition highlights the resilient nature of consumers and their desire to seek moments of joy and comfort.

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PODCAST: COVID19 | Redefining Digital Enterprises – Episode 10: COVID-19 | Evolving Trends of Digital Transformation

bridgei2i

PODCAST: COVID 19 | Redefining Digital Enterprises. Episode 10: COVID-19 | Evolving Trends of Digital Transformation. COVID-19 | Evolving Trends of Digital Transformation. My name is Vignesh, and I help companies succeed in their AI-enabled digital transformation. Listening time: 12 minutes.

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PODCAST: AI for Digital Enterprise – Episode 3: AI at the Heart of Digital Transformation

bridgei2i

Episode 3: AI at the Heart of Digital Transformation. You listening to AI to Impact by BRIDGEi2i, a podcast on AI for the digital enterprise. My name is Aruna Babu, and I’m a transformation consultant who spent a good part of the last decade crafting strategy that marries business, technology, and user needs.

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Exploring the hyper-competitive future of customer experience

IBM Big Data Hub

The future of customer experience (CX) is more : more data, more technology, more surprising and delighting. It’s also more pressure to retain those customers, whether those interactions happen online or in-store. Organizations can better personalize at scale using data.