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The customer experience evolution: Today’s data-driven, real-time discipline

IBM Big Data Hub

Throughout modern history, organizations have encountered internal and external challenges that changed how they interact with customers and how customers view those organizations. And thanks to online metrics, specific customer feedback, and data analytics, these retailers had more information about their customers than ever before.

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6 Data-Driven Tips to Dramatically Improve User Experience on Your Site

Smart Data Collective

We have talked about the benefits of using big data in web design. One of the most important benefits of data analytics is improving user experience. Jenny Booth highlighted this in her post Data-informed design: Getting started with UX analytics. Big Data is Crucial for Improving Online User Experience.

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The Foundations of a Modern Data-Driven Organisation: Gaining a Clear View of the Customer

Cloudera

This landscape is one that presents opportunities for a modern data-driven organization to thrive. At the nucleus of such an organization is the practice of accelerating time to insights, using data to make better business decisions at all levels and roles. Today, interactions with a brand spans omnichannel touchpoints.

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Exploring the hyper-competitive future of customer experience

IBM Big Data Hub

The future of customer experience (CX) is more : more data, more technology, more surprising and delighting. It’s also more pressure to retain those customers, whether those interactions happen online or in-store. Organizations can better personalize at scale using data.

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BRIDGEi2i launches two interactive dashboards: COVID19 Global Monitor & COVID Stock Market Impact Monitor

bridgei2i

BRIDGEi2i, a leading AI consultancy, has launched two interactive dashboards that highlight the impact of COVID19 globally across businesses and communities. The Global COVID-19 Monitor gives live insights on the spread of the pandemic across the world and allows you to slice and dice data from many perspectives.

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Six ways AI can influence the future of customer service

IBM Big Data Hub

The power of AI-assisted human representatives We’re at an exciting time in the history of customer service where organizations can experiment with these new tools and build a path towards a world where AI is the copilot for every customer interaction.

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Redefining the consumer experience: Diageo partners with SAP and IBM on global digital transformation

IBM Big Data Hub

Diageo, for example, recently reported it is experiencing remarkable growth, expanding by 36% compared to pre-pandemic levels, driven by the demand for premium alcohol and reflecting changing consumer preferences. This intriguing juxtaposition highlights the resilient nature of consumers and their desire to seek moments of joy and comfort.