CIO Business Intelligence

MARCH 13, 2024

Management consulting firm AArete has been using other gen AI to do just that for about a year. “We Respondents said AI was already showing value when it comes to writing and optimizing code, analyzing security, helping them learn new skills, identify bugs, write tests, create documentation, and more.

IT 128

IT Consulting Testing Cost-Benefit 128

datapine

JANUARY 18, 2023

Businesses use this type of report to spot any issues and define their solutions, or to identify improvement opportunities to optimize their operational efficiency. Rather is the sales department, customer service, logistics, or finances, this specific report type help track and optimize performance on a deeper level.

Reporting 201

Reporting Metrics Dashboards Visualization 201

IBM Big Data Hub

NOVEMBER 30, 2023

A talent acquisition strategy is a comprehensive plan an organization develops to optimize its talent acquisition—the identification, attraction and retention of the right talent. Measure impact: Use analytics and metrics to assess the effectiveness of branding efforts. This helps create a smoother and more efficient experience.

Strategy 67

Strategy Cost-Benefit Consulting Data-driven 67

IBM Big Data Hub

MARCH 29, 2024

It is incumbent upon the company to optimize that customer’s experience to encourage repeat customers and grow a healthy customer base. Track customer retention metrics Customer retention initiatives all produce valuable insights that companies can use to recalibrate their approaches and establish key performance indicators (KPIs).

Strategy 63

Strategy Cost-Benefit Key Performance Indicator Marketing 63

datapine

MAY 21, 2019

These benefits include cost efficiency, the optimization of inventory levels, the reduction of information waste, enhanced marketing communications, and better internal communication – among a host of other business-boosting improvements. 1) Too expensive and hard to justify the ROI of BI. 2) Lack of company-wide adoption.

Business Intelligence 183

Business Intelligence Cost-Benefit Dashboards Slice and Dice 183

Smarten

NOVEMBER 9, 2022

Without that key component, the enterprise is likely to spend time, resources and money and fail to achieve the desired outcome for total cost of ownership (TCO), return on investment (ROI) and user adoption. Provide measurements and metrics to monitor success after implementation. Achieve data analytics and user adoption goals.

Analytics 52

Analytics ROI Cost-Benefit Consulting 52

Occam's Razor

JUNE 28, 2010

We have more web metrics and data than there are stars in the universe (slight exaggeration!). Wong's key points was how the success of our work, as Marketers, is measured based on a lot of things but not often enough based on perhaps the most important metric of them all: Net Income. Yet we stink at informing decisions.

Metrics 111

Metrics Key Performance Indicator Data-driven Marketing 111

CIO Business Intelligence

MAY 16, 2022

ITIL 4 contains seven guiding principles that were adopted from the most recent ITIL Practitioner Exam, which covers organizational change management, communication, and measurement and metrics. Consider what type of consulting, training, and certifications you might want to take advantage of to prepare for the transition as well. .

IT 105

IT Cost-Benefit ROI Risk 105

AWS Big Data

OCTOBER 26, 2023

Read on to understand why price-performance matters and how Amazon Redshift price-performance is a measure of how much it costs to get a particular level of workload performance, namely performance ROI (return on investment). For low-cardinality data, there is another type of encoding that can be more optimal: BYTEDICT.

Data Warehouse 91

Data Warehouse Cost-Benefit Dashboards Optimization 91

Occam's Razor

DECEMBER 9, 2013

Progress in digital marketing and analytics in either scenario becomes painful (the organization / systems / thinking is simply not in the optimal position). They find the closest industry leader (L'Oreal, Booking, Zyrtec, Innocent Drinks, CSC Consulting). Bonus: Facebook Marketing: Best Metrics, ROI, Business Value ].

Marketing 165

Marketing Analytics Key Performance Indicator Optimization 165

Occam's Razor

FEBRUARY 25, 2013

But we've never stopped to consider this question: What is the return on investment (ROI) of digital analytics? Let's calculate the ROI of digital analytics. Businesses, by and large, don’t understand the ROI of analytics… the Return on Analytics , if you will. the ROI of other things’, you say. 'The

Analytics 142

Analytics ROI Marketing Modeling 142

Occam's Razor

SEPTEMBER 29, 2009

Remember: Engagement is not a metric, its an excuse. ]. The ideal metrics for this desired outcome are Visitor Loyalty & Visitor Recency. You can accomplish these goals: ~ Get an optimal understanding of what kind of people you ended up attracting to your website (look at primary purpose & distribution).

Measurement 128

Measurement Metrics Analytics Marketing 128

Occam's Razor

JULY 6, 2015

A thing three that shares optimally aligned See-Think-Do-Care metrics! There is a ton of pressure to show ROI, in 24 hours (!!). Optimize your Do content to meet the challenges of digital – mobile and desktop. This one optimizes for a local maxima and not a global maxima. Thing One. This one stinks less.

Measurement 158

Measurement Marketing Metrics Strategy 158

The Unofficial Google Data Science Blog

DECEMBER 4, 2019

by THOMAS OLAVSON Thomas leads a team at Google called "Operations Data Science" that helps Google scale its infrastructure capacity optimally. The ROI of human involvement When it comes to human involvement, the key difference is in the magnitude of costs associated with any one forecast cycle. Our team does a lot of forecasting.

Forecasting 113

Forecasting Data Science Statistics Uncertainty 113

Occam's Razor

AUGUST 22, 2011

" ~ Web Metrics: "What is a KPI? " + Standard Metrics Revisited Series. "Engagement" Is Not A Metric, It's An Excuse. Defining a "Master Metric", + a Framework to Gain a Competitive Advantage in Web Analytics. Customer Lifetime Value ROI, Buzz Monitoring, Click Fraud.

KPI 124

KPI Metrics Measurement ROI 124

Occam's Razor

AUGUST 13, 2012

Bjoern Sjut3: My main issue at the moment: How will multi-channel funnels and ROI calculations work in a multi device world? That means: All of these metrics are off. A lot of people buy tools and consulting and go love crazy with attribution modeling. That is the solution.

Modeling 124

Modeling Metrics Data Quality Data-driven 124

Anmut

MARCH 22, 2023

The Anmut 5-step data maturity model At Anmut, we’ve created a data maturity model in consultation with data managers, academics, and business leaders. Executives consult data when setting company goals and utilise it to track and measure outcomes, disseminating it promptly to all appropriate parties.

Measurement 52

Measurement Modeling Data Quality Data Governance 52

Jet Global

FEBRUARY 18, 2020

Previously, executives often relied on “squishy metrics” to prove they were generating revenue, reducing costs, optimizing CapEx or OpEx, or retaining customers. I remember seeing teams of hundreds of consultants working on $400 million implementation projects. What’s your advice for 2020 in terms of data and technology?

Data-driven 64

Data-driven Machine Learning Cost-Benefit ROI 64

Jet Global

MAY 1, 2023

As a result, end users can better view shared metrics (backed by accurate data), which ultimately drives performance. Services Technical and consulting services are employed to make sure that implementation and maintenance go smoothly. Return on Investment Now we bring it all together to calculate the ROI on embedded analytics.

Analytics 52

Analytics Cost-Benefit Visualization Dashboards 52

Occam's Razor

NOVEMBER 2, 2015

Success Metrics. In my Oct 2011 post, Best Social Media Metrics , I'd created four metrics to quantify this value. I believe the best way to measure success is to measure the above four metrics (actual interaction/action/outcome). It can be a brand metric, say Likelihood to Recommend. It is not that hard.

B2B 167

B2B Metrics Testing Recreation/Entertainment 167

Occam's Razor

MARCH 23, 2010

Part of it fueled by some Consultants. My problem with these mistruths and FUD is that they result in a ton of practitioners and companies making profoundly sub optimal choices, which in turn results in not just much longer slogs but also spectacular career implosions and the entire web analytics industry suffering. This is sad.

Analytics 118

Analytics Consulting Metrics Experimentation 118

Occam's Razor

APRIL 21, 2014

Grow traffic first, with even with bad measurement I can find positive ROI areas for growth or invest time getting Analytics in order first for more objective decision making? Identify where your company is currently, what the next optimal step is in the ladder and give it all your attention in terms of data analysis or analytics code fixes.

Marketing Analytics 131

Marketing Analytics Marketing Analytics Measurement 131

Occam's Razor

APRIL 25, 2011

This latter category contains things that are so obviously sub-optimal that no one should be doing them any more. Sophisticated Search Engine Optimization is mandatory in our world of Bing / Yandex / Baidu / Google. Hire smart consultants. Making lame metrics the measures of success: Impressions, Click-throughs, Page Views.

Marketing 126

Marketing Measurement Metrics Testing 126

Occam's Razor

MARCH 10, 2015

You can't really take your offline data about me (family person, xx age, loves to buy from your catalog) and optimize my online experience. Someone in your technical team (or a consultant you hire), or perhaps you, will set up the associated elements to empower GA to collect accurate User-ID across your digital presence.

Strategy 151

Strategy Analytics Measurement Business Analysis 151

Occam's Razor

DECEMBER 3, 2012

We like to believe that all there is to digital marketing is to do some search engine optimization, send out an email blast every once in a while, get our agency to create a flash-heavy "brand experience" website, or slap together a mobile app in the corporate-approved shade of eggshell white. So what do you have?

Marketing 147

Marketing Advertising Strategy Optimization 147

Domino Data Lab

MARCH 3, 2019

What metrics are used to evaluate success? The leaders have learned how to create ROI from ML—now they’re competitive and doubling down on their AI bets. What’s been the impact of using ML models on culture and organization? Who builds their models? How are decisions and priorities set and by whom within the organization?

Data Science 49

Data Science Deep Learning Machine Learning Modeling 49

Andrew White

JANUARY 11, 2021

As with any good consulting response, “it depends.” Do you recommend a consulting approach strategy rather than a CDO strategy? For a time, I believed simulation was more useful a capability than optimization, at the time that larger firms were seeking optimization solutions. It really does. Do you play SimCity?

Data Analytics 52

Data Analytics Analytics Data-driven Finance 52

Occam's Razor

DECEMBER 20, 2010

It helps us get data-gasms, improve ROI for our web efforts and get our bosses promoted. It shows the distribution of the pages people see on your site (not the "silly" metric, average page views per session). It is trivial to measure the base metrics for your website for your Social Media segment. Segment that.

Analytics 118

Analytics Reporting Measurement Data-driven 118

IBM Big Data Hub

MARCH 26, 2024

Our clients are improving their ability to measure and track progress against ESG metrics, while concurrently operationalizing sustainability transformation. Data not only provides the quantitative requirements for ESG metrics, but it also provides the visibility to manage the performance of those metrics.

Measurement 66

Measurement Metrics Strategy Reporting 66

bridgei2i

MAY 19, 2021

So with this data revolution, you know, gaining so much momentum, you know, and everybody investing in analytics, and with ROI also becoming more and more tangible, how is the charter of GICs really changed? How do you optimize those teams? Venkat: Got it. And therefore, you know, what sort of quality control should you have?

Enterprise 75

Enterprise Digital Transformation Cost-Benefit Marketing 75

Occam's Razor

JANUARY 24, 2011

Surely not using horrible metrics like Page Views, right? Periodically (at least once a quarter, though once a month is optimal) go back and validate you have the right number. #3: other things are all currently being justified via, often faith-based, financial ROI models. Not through data pukes. Here's a simple example.

Analytics 122

Analytics Finance B2B ROI 122

CIO Business Intelligence

SEPTEMBER 25, 2023

To that end, CIO.com asked a half-dozen longtime IT leaders — current and former CIOs as well as consultants and executive advisers — to share the questions they think CIOs should ask themselves to determine whether they’re sailing to success or about to dash onto the rocks. They came up with the following 10. It’s a common scenario.

Digital Transformation 144

Digital Transformation Measurement Data-driven Metrics 144

IBM Big Data Hub

NOVEMBER 22, 2023

Neste worked with IBM Consulting™ for SAP to roll out the SAP S/4HANA solution on the Microsoft Azure cloud across most of its operations, including its renewables supply chains. “In that way, integrated SAP has been and will be a critical tool for our process optimization efforts.”

Cost-Benefit 66

Cost-Benefit Consulting Software Enterprise 66

IBM Big Data Hub

SEPTEMBER 11, 2023

Each recommendation was grounded in the user research conducted and validated to render significant return on investment (ROI) to the business mission of AZDCS. The pain point tracker clusters the foundational data in which value metrics are then applied. frequency (how many occurrences?), time (how much time is lost?)

Data-driven 90

Data-driven IT Measurement Cost-Benefit 90

Occam's Razor

SEPTEMBER 20, 2010

So if Direct traffic is so important and often the metrics show very positive results then why don't we all obsess about it a lot more? In both cases your two (or one) web analytics tool will most likely ignore the improper parameters and throw the traffic where it does not belong and mess up your ROI analysis.

Analytics 122

Analytics Metrics Data-driven Reporting 122

Occam's Razor

FEBRUARY 26, 2008

The Google Website Optimizer is free ! Be it for in vogue metrics like Conversion Rates or for metrics that should be in vogue like Abandonment Rates. Remember comparing for one point in time is usually sub optimal. After that I got all the money I wanted, and had been begging for, to do SEO (Search Engine Optimization).

Management 68

Management Experimentation Testing Strategy 68

IBM Big Data Hub

JULY 6, 2023

To do this requires improving user support tools that can help business leaders with the increasingly complex decisions needed to optimize across cost, service level, working capital and sustainability. Generative AI is a catalyst for transforming business, and the technology is capturing the attention of business leaders around the world.

Cost-Benefit 56

Cost-Benefit Business Driver Consulting ROI 56