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A Complete Guide To Driving Digital Transformation In Marketing

datapine

Digital transformation is a broad term that is difficult to define precisely. Think of digital transformation as a way to future-proof a business. But, you can consider it a change in the business activities to prioritize your business’s digital presence. Steps To Driving A Successful Digital Transformation.

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An intro to innovation in the U.S. government

CIO Business Intelligence

Customer experience in the government sector is the sum of the public’s interactions with any government service, from how we contact our state’s social services and emergency services to waste management, public transportation, and healthcare. What are the business benefits of innovation in government?

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How AI can boost customer satisfaction, retention, and loyalty in the contact center

CIO Business Intelligence

The contact center is where customers interact with companies through various channels, such as phone, email, chat, or social media. The solution is cloud based, scalable, cost-effective, and easy to implement and manage. If this sounds like your company, you could benefit from the expertise and solutions provided by IBM and AWS.

B2B 118
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PenFed to bank on gen AI for hyper-personalization

CIO Business Intelligence

Pentagon Credit Union (PenFed), the second-largest credit union in the US, is looking to generative AI to transform how it interacts with its customers. To create a new, cost-effective channel that helps meet members needs — and learns as it does so, to the benefit of members and the credit union itself. Its vision?

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10 essential tips for bolstering cloud security in your business

CIO Business Intelligence

The business world is rapidly continuing its digital transformation and relying on cloud-based solutions. However, while cloud computing offers benefits like improved efficiency, scalability, and accessibility, it poses new security challenges.

Risk 130
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Future-Proofing Your Business with Hyperautomation

CIO Business Intelligence

Hyperautomation is a key enabler of digital transformation, often touted as being necessary for an organisation’s survival, but often hampered by economic pressures and talent shortages. These tools bring benefits beyond automation. Managing change and communicating the benefits effectively will be crucial.

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3 things that make a CIO-CFO dream team

CIO Business Intelligence

The reporting structure should enable positive interaction between the CIO and CFO.” The best of them are good at telling both a cost and value story around IT.” The CFO understands the real business value of the transformations you’re pushing for,” says Amcor Global CIO Joel Ranchin, who reports to the CFO.

Finance 115