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A Complete Guide To Driving Digital Transformation In Marketing

datapine

Digital transformation is a broad term that is difficult to define precisely. Think of digital transformation as a way to future-proof a business. But, you can consider it a change in the business activities to prioritize your business’s digital presence. Steps To Driving A Successful Digital Transformation.

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What is digital transformation? A necessary disruption

CIO Business Intelligence

Once a vanguard business strategy, digital transformation has become a perennial objective for business survival. Most CEOs (72%) continue to prioritize digital investments, according to the 2022 CEO Outlook report from KPMG, in part due to concerns about emerging and disruptive technology, a top three risk to organizational growth.

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Chipotle’s recipe for digital transformation: Cloud plus AI

CIO Business Intelligence

Removing the physical speaker box on site was a simple concept but a key part of a bigger digital transformation Chipotle kicked off in 2018 that led to an explosion in business, in large part because the digital ordering system required less human labor during the pandemic. Chipotle’s digital business in 2022 was $3.5

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AI is the boost Mercedes-Benz needs to digitally transform

CIO Business Intelligence

Mercedes-Benz has long relied on machine learning and classic AI. With digitization and the increasing use of powerful AI systems, job profiles are changing in production and administration. Which AI or digitization skills are taught to the employees? That’s why qualification is the key to successful transformation.

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Lessons learned while helping enterprises adopt machine learning

O'Reilly on Data

The O’Reilly Data Show Podcast: Francesca Lazzeri and Jaya Mathew on digital transformation, culture and organization, and the team data science process. I wanted to learn some of the processes and tools they use when they assist companies in beginning their machine learning journeys.

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Breaking the Mold: Subhamoy Chakraborti Leads the Digital Transformation of News Media

CIO Business Intelligence

His responsibilities span the entire IT spectrum, encompassing the IT infrastructure and network, Security, SAP, Business applications, Data Analytics, and digital footprint. He is guiding digital transformation across the organization for the last 4 years. Every such interaction requires a different approach.

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Amy D. Grubb: Communication is Key in Digital Transformation

DataRobot

Grubb joined Ben Taylor, Chief AI Evangelist at DataRobot, on the More Intelligent Tomorrow podcast to discuss the difficulties of digital transformation and the role of I-O psychology in a large government environment. Her current role is Digital Transformation Advisor to the CIO. It’s behavioral science.