Juice Analytics

JULY 16, 2021

The details of visual presentation are critical when it comes to food and to data. The work of a marketing analytics can be more like cooking. Data provides the raw ingredients for your data visualization. And like ingredients, you need understand what you are working with to ensure the highest quality outcome.

Visualization 95

Visualization Marketing Analytics Measurement Testing 95

datapine

MAY 9, 2019

Business intelligence concepts refer to the usage of digital computing technologies in the form of data warehouses, analytics and visualization with the aim of identifying and analyzing essential business-based data to generate new, actionable corporate insights. Data access, analytics, and presentation. Learn here!

Business Intelligence 270

Business Intelligence Dashboards Data Warehouse Sales 270

Smart Data Collective

MAY 3, 2022

“Without uncovering and acting on the opportunities big data presents, many companies are leaving millions of dollars of profit on the table. Even when companies were able to successfully select profitable price points, they struggle to be responsive too changes in the market that shifted them. Price points are not static.

Data Analytics 90

Data Analytics Analytics Big Data Sales 90

Alation

JUNE 6, 2022

Two customers at Snowflake Summit will share how Alation and Snowflake support innovation in their sector: Kayleigh Lavorini from Fifth Third Bank will present “ Building a Data Mesh: Fifth Third Bank’s Data Strategy Journey ”. In Financial Services the Data Cloud is supporting real data innovation. Alation and Snowflake Are Better Together.

Data Governance 59

Data Governance Marketing Analytics Insurance Sales 59

Smart Data Collective

JANUARY 26, 2022

According to AccidentClaims.co.uk , taking simple inputs to define a behavior present in the data will tell legal professionals: . Increased Marketing Potential. Legal marketing analytics can also help legal professionals to comprehend their ideal client. Accelerate Your Firm’s Growth Potential.

Data Analytics 73

Data Analytics Analytics Predictive Analytics Insurance 73

Sisense

JUNE 22, 2021

As a marketer, attribution is one of the most important challenges you face today in a multi-channel world. Traditional marketing attribution will tell you that the email campaign converts the best and that you should drop the rest. Get a unified view of all your marketing data sources. Learn more.

Data-driven 52

Data-driven Sales Marketing Key Performance Indicator 52

Occam's Razor

MAY 27, 2015

It saddens me deeply that they are not being able to take full advantage of all the new product, marketing, customer relationship opportunities in front of them. Because, I'm sure like you, I'm humbled by the immense opportunity digital presents. Apps are the past, present, future. My hope is that 1. The web is dead.

Marketing Analytics 153

Marketing Analytics Marketing Analytics Advertising 153

Occam's Razor

APRIL 21, 2014

about digital marketing and analytics. Strategy two… Book two hours with the senior most company leaders who will talk to you, and create the Digital Marketing and Measurement Model. If there is anything you can measure, even with your broken analytics implementation, do that first. Technical Analytics Challenges.

Marketing Analytics 131

Marketing Analytics Marketing Analytics Measurement 131

Sisense

JANUARY 22, 2021

That advice is a quintessential actionable insight: The algorithm models the applicant’s probability of success by training on a mountain of historical data and market factors. Turning data into actionable insights is where BI and data analytics platforms like Sisense shine.

Machine Learning 52

Machine Learning Unstructured Data Forecasting Advertising 52

Jen Stirrup

SEPTEMBER 19, 2019

360 Orlando and I’m presenting a workshop on From Business Intelligence to Business Analytics with the Microsoft Data Platform. Data becomes relevant for decision making when we start to use it properly, so this workshop will demonstrate the use of analytics for real-life use cases. Power BI and Marketing Data.

Business Analytics 40

Business Analytics Analytics Statistics Dashboards 40

bridgei2i

JUNE 3, 2020

Based on our conversations with clients, analysts, and market research experts, here are some insights into the emerging trends and outlook for the CPG and CTD sectors over the next few months. Digital Employee Engagement: With its Talent Analytics solutions, BRIDGEi2i can help companies with their digital talent development programs.

Manufacturing 52

Manufacturing Forecasting Uncertainty Digital Transformation 52

bridgei2i

JULY 21, 2020

He has extensive experience in developing Integrated Business Programs and leading enterprise-level initiatives on different frontiers like sales, marketing, operations, and supply chain analytics. Listen Now BRIDGEi2i presents a podcast on the changing SCM landscape in the aftermath of COVID-19.

Enterprise 95

Enterprise Digital Transformation Sales Forecasting 95

Sisense

MAY 18, 2021

If marketing were an apple pie, data would be the apples — without data supporting your marketing program, it might look good from the outside, but inside it’s hollow. In a recent survey from Villanova University, 100% of marketers said data analytics has an essential role in marketing’s future.

Marketing 52

Marketing Data Analytics Analytics Metrics 52

Occam's Razor

JUNE 6, 2007

In 480 pages the book goes from from beginner's basics to a advanced analytics concepts. Bonus: Interactive CD: Contains six podcasts, one video, two web analytics metrics definitions documents and five insightful powerpoint presentations. Bonus: Interactive CD.

Analytics 60

Analytics Metrics Marketing Dashboards 60

Occam's Razor

FEBRUARY 7, 2022

It is published 50x/year, and shares bleeding-edge thinking about Marketing, Analytics, and Leadership. As an example, we have a test in-market right now to determine how much of the money we are spending on Bing is truly incremental. (As People are not lemmings you can shove down a path convenient to lazy Marketers.

Experimentation 101

Experimentation Testing Optimization Marketing 101

datapine

MAY 28, 2019

From Fortune 100 companies to small business owners, BI tools and technology are becoming the standard to oversee historical, present, and future data of business operations. Ultimately, this will bring a solid level of understanding and indispensable potential that business users could implement in their own working environment.

Business Intelligence 317

Business Intelligence KPI Dashboards Reporting 317

Smart Data Collective

MAY 19, 2022

billion on marketing analytics in 2020 alone. Every part of the business is affected by technological advancements, from how we present and scout to how we complete transactions. Sales automation is a pot of gold for marketing and sales organizations aiming to increase productivity and profitability. Companies spent $2.8

Sales 134

Sales Big Data Cost-Benefit Marketing 134

Occam's Razor

AUGUST 28, 2017

Why in my areas of expertise, marketing, sales, customer service and analytics, the impact will be deep and wide. I’ve covered AI earlier: Artificial Intelligence: Implications On Marketing, Analytics, And You. Or, sign up for my weekly newsletter: The Marketing < > Analytics Intersect ).

Deep Learning 139

Deep Learning Machine Learning Marketing Strategy 139

Smart Data Collective

AUGUST 31, 2021

Big data has led to some remarkable changes in the field of marketing. It has been especially impactful in regards to online content marketing. Many marketers have used AI and data analytics to make more informed insights into a variety of campaigns. Why You Need to Focus on Data-Driven Content Marketing.

Data-driven 122

Data-driven Marketing Big Data Advertising 122

Occam's Razor

JUNE 7, 2017

To give you a sense of the depth and breadth of ideas I’ll cover today, here are the sections in this post: + The Promise of Marketing Utopia. + The Broken Promise of Marketing Utopia, Implications. + The Broken Promise of Marketing Utopia: Examples. + Is the Idea of Marketing Utopia Permanently Dead? Bottom-line.

Advertising 162

Advertising Marketing B2B ROI 162

Sisense

JUNE 15, 2021

Marketing can be one of the most data-driven departments in a company, regardless of industry. That being said, not every marketing org is making the best use of the data at its disposal. In an IDC survey (also commissioned by Sisense), 61% of BI users said they were looking for ways to incorporate analytics into workflows.

Analytics 52

Analytics Data-driven Marketing Key Performance Indicator 52

FineReport

APRIL 3, 2024

This chapter thoroughly explores BI dashboard tools, providing a comprehensive comparison of leading options in the market. Operating across three layers—Data, Application, and Presentation—FineBI integrates data preparation, visualization, sharing, and management to address complex technological challenges effectively.

Dashboards 52

Dashboards Visualization Metrics Interactive 52

datapine

DECEMBER 4, 2019

Each year, we hear about buzzwords that enter the community, language, market and drive businesses and companies forward. IBM Watson is the leader in this segment, following by Google and Facebook that are rapidly building systems to tackle this market. In fact, the market size is expected to reach $6.0 in the last 5 years.

Business Intelligence 212

Business Intelligence Prescriptive Analytics Analytics Predictive Analytics 212

Occam's Razor

OCTOBER 12, 2017

Like this blog, it will be particularly relevant for those who are in digital analytics and digital marketing. The first two are from editions of my newsletter, The Marketing – Analytics Intersect (it goes out weekly, and is now my primary publishing channel, sign up!). None focusses on digital marketing or analytics.

Marketing 136

Marketing Analytics Machine Learning Strategy 136

Occam's Razor

JULY 13, 2017

I've used them to simplify the presentation of complex topics. Ex: Six Visual Solutions To Complex Digital Marketing/Analytics Challenges. How do you present them? I love the presentation of the ideas and the fact that Experts were brought in to give valuable context. Strategy 3: Venn Diagrams FTW!

Visualization 124

Visualization Strategy Interactive Statistics 124