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Databricks’ new data lakehouse aims at media, entertainment sector

CIO Business Intelligence

After launching industry-specific data lakehouses for the retail, financial services and healthcare sectors over the past three months, Databricks is releasing a solution targeting the media and the entertainment (M&E) sector. Features focus on media and entertainment firms. Partner solutions to boost functionality, adoption.

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How the Sports and Entertainment Industry Is Reinventing the Fan Experience and Enhancing Revenues with Computer Vision

CIO Business Intelligence

Data-driven venues from sporting events and concerts to other live events are helping to bolster the entertainment industry while simultaneously helping to ensure a safer environment for all. . However, the sports and entertainment industry, like many others, experienced a huge loss of revenue over the last few years.

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10 Essential Data-Driven B2B Email Marketing Strategies

Smart Data Collective

A growing number of marketers are exploring the benefits of big data as they strive to improve their branding and outreach strategies. If you want to make the most of your big data strategy, you should keep reading to learn how to incorporate data into email marketing. How to Use Data to Improve Your Email Marketing Strategy.

B2B 107
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How To Build A Modern & Effective Video Marketing Strategy

datapine

It’s a no surprise videos can serve as a strong and stable base for a successful marketing strategy. Your business success hinges on the right video marketing strategy, the right production quality, and high-quality video with the right message. Your video marketing strategy depends on your business goals, so mention them carefully.

Marketing 121
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10 Big Data Examples Showing The Great Value of Smart Analytics In Real Life At Restaurants, Bars, and Casinos

datapine

From targeted advertising, education, and already mentioned massive industries (healthcare, manufacturing, or banking), to real-life scenarios, in guest service or entertainment. Doritos and Mountain Dew have both used this strategy with varying levels of success. What’s the motive? And when you consider that by the year 2020, 1.7

Big Data 244
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The 10 highest-paying industries for IT talent

CIO Business Intelligence

Consulting In the consulting industry, technology has become an important tool for making decisions, designing solutions, improving processes, and providing insights on optimizing business strategy. Consulting firms are increasingly turning to tech talent to help build in-house platforms, according to the report from Dice.

IT 122
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My top learning and pondering moments at Splunk.conf22

Rocket-Powered Data Science

Consequently I missed the incredible in-person experience of the brilliant speakers on the main stage, the technodazzle of 100’s of exhibitors’ offerings in the exhibit arena, and the smooth hip hop sounds from the special guest entertainer — guess who ? But the power, value, and imperative of observability does not stop there.