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Towards optimal experimentation in online systems

The Unofficial Google Data Science Blog

If the relationship of $X$ to $Y$ can be approximated as quadratic (or any polynomial), the objective and constraints as linear in $Y$, then there is a way to express the optimization as a quadratically constrained quadratic program (QCQP). It is also a sound strategy when experimenting with several parameters at the same time.

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Robust Experimentation and Testing | Reasons for Failure!

Occam's Razor

Since you're reading a blog on advanced analytics, I'm going to assume that you have been exposed to the magical and amazing awesomeness of experimentation and testing. And yet, chances are you really don’t know anyone directly who uses experimentation as a part of their regular business practice. Wah wah wah waaah.

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eCommerce Brands Use Data Analytics for Conversion Rate Optimization

Smart Data Collective

One benefit is that they can help with conversion rate optimization. This article is going to provide some great insights on developing strategies for unlocking additional value from an online business, which can do a lot to boost revenue and catapult the enterprise to new heights.

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CIOs sharpen cloud cost strategies — just as gen AI spikes loom

CIO Business Intelligence

Yet, controlling cloud costs remains the top challenge IT leaders face in making the most of their cloud strategies, with about one third — 35% — of respondents citing these expenses as the No. 1 barrier to moving forward in the cloud. However, as these environments grow and become more complex, the challenges persist.”

Strategy 129
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10 Essential Data-Driven B2B Email Marketing Strategies

Smart Data Collective

A growing number of marketers are exploring the benefits of big data as they strive to improve their branding and outreach strategies. If you want to make the most of your big data strategy, you should keep reading to learn how to incorporate data into email marketing. How to Use Data to Improve Your Email Marketing Strategy.

B2B 106
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AI poised to replace entry-level positions at large financial institutions

CIO Business Intelligence

Representatives from Goldman Sachs, JP Morgan Chase, and Morgan Stanley did not immediately respond to requests for comment on their companies’ plans to implement AI or its potential to change their hiring strategies.

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CBRE’s Sandeep Davé on accelerating your AI ambitions

CIO Business Intelligence

Sandeep Davé knows the value of experimentation as well as anyone. CBRE has also used AI to optimize portfolios for several clients, and recently launched a self-service generative AI product that enables employees to interact with CBRE and external data in a conversational manner. And those experiments have paid off.