CIO Business Intelligence

APRIL 25, 2024

Oracle is adding more AI capabilities to its Fusion Cloud CX that provides software for sales, marketing, and service teams across an enterprise, the company announced on Thursday. Capabilities for marketing and sales teams Also released as part of this update is the capability to rate opportunities, named opportunity qualification scoring.

B2B 141

B2B IT Sales Marketing 141

Smart Data Collective

NOVEMBER 20, 2022

Proper marketing and sales prospects play a huge role in improving the success rate of your business. However, digital marketing has become the major focus of marketers across all industries, mainly due to how customers interact and engage with modern businesses. How Can Big Data Revolutionize Future Marketing And Sales?

Big Data 135

Big Data Sales Marketing B2B 135

Timo Elliott

APRIL 8, 2024

Marketers are being tempted to use the latest generative AI tools to create a tsunami of spam content—flooding the zone with automated social and blog posts. But the right answer is to take a step back and remember what marketing is for: to help buyers buy. This has been on my mind recently. How will that be possible?

Marketing 59

Marketing Advertising B2B Interactive 59

CIO Business Intelligence

DECEMBER 19, 2023

Frost & Sullivan, a global research and consulting firm, recently released the Emerging Asia-Pacific Hybrid Cloud Market Report 2022 report. In this report, Huawei Cloud was named a “Leader” and positioned ahead of all other providers in terms of market performance, technical innovation, and customer services.

Marketing 98

Marketing B2B Finance Consulting 98

Smart Data Collective

JULY 20, 2022

Artificial intelligence is one of the most disruptive forms of technology shaping the marketing profession since the dawn of the Internet. Internet usage is on the rise and embracing digital marketing tools can boost brand awareness and business success. There is a variety of digital marketing strategies that you can use.

Marketing 139

Marketing B2B Strategy Statistics 139

Smart Data Collective

NOVEMBER 26, 2021

With the “big data” or insurmountable, high-volume amount of information, data analytics plays a crucial role in many business aspects, including revenue marketing. Data analytics make up the relevant key performance indicators ( KPIs ) or metrics necessary for a business to create various sales and marketing strategies.

Marketing 113

Marketing Data Analytics Key Performance Indicator Analytics 113

Smart Data Collective

APRIL 20, 2022

Any company that wants to implement a successful marketing strategy needs to invest in analytics technology. We have talked extensively about the importance of analytics in online marketing, but it can be just as important for traditional marketing strategies as well. Sharing Valuable Information Scheduling Appointments.

Strategy 104

Strategy Optimization Analytics B2B 104

Smart Data Collective

JANUARY 20, 2021

We have talked at length about the importance of data analytics in the field of marketing. Data analytics offers many useful insights for companies striving to boost their market share. One of the best applications of data analytics is through enhanced account-based marketing. Just ask marketers. Let’s explain further.

Marketing 142

Marketing Data Analytics Analytics B2B 142

Smart Data Collective

NOVEMBER 18, 2021

It is a vital to any company that wants to succeed in all but the least competitive markets. B2B business, in particular, brings a unique set of challenges that B2C companies don’t face. Below, we will explore how you can use big data wisely to make your B2B startup one of the 2 in 5 that becomes profitable.

Data Strategy 128

Data Strategy B2B Strategy Big Data 128

Cloudera

OCTOBER 19, 2022

However, while the promise of the cloud remains essential — not just for data workloads but also for network virtualisation and B2B offerings — the sheer volume and scale of data in the industry require careful management of the “journey to the cloud.”. Learn more and hear about some cool customer examples on our telco page. .

Optimization 81

Optimization Data Architecture Data Governance Digital Transformation 81

Smart Data Collective

APRIL 7, 2022

Predictive analytics tools use market data to forecast trends and ensure e-commerce companies sell products that will be in demand. Data analytics tools can be integrated with advertising platforms to help e-commerce companies optimize their marketing strategies.

B2B 109

B2B Sales Big Data Cost-Benefit 109

IBM Big Data Hub

JUNE 30, 2023

​ Automotive supply chain facts Up to 50 percent of unscheduled downtime is due to a lack of spare parts or stockouts ( The Importance of Inventory Optimization in MRO, July 2015 , Aberdeen Group) Generally, 99% of [semiconductor] manufacturing foundries have no visibility where the part is going.

B2B 66

B2B Manufacturing Consulting Forecasting 66

CIO Business Intelligence

FEBRUARY 15, 2024

Today, those efforts are coming to fruition, positioning Henkel among the leading wave of companies adopting generative AI to not only optimize its businesses, but use it as a core building block of its strategic vision for the future.

B2B 138

B2B Optimization Machine Learning Software 138

Smart Data Collective

MAY 19, 2022

Big data has become a very important part of modern marketing practices. More companies are using data analytics and AI to optimize their marketing strategies. This is especially true for companies using digital marketing practices, such as social media. Sprout Social has a blog post on accomplishing this.

Data Analytics 140

Data Analytics Analytics Big Data Advertising 140

Smart Data Collective

JANUARY 30, 2023

Every year, we hear new stories about how artificial intelligence technology is becoming more integral to the marketing profession. However, there are other benefits of AI in marketing that get less publicity. One of them is the use of AI in PPC marketing. AI technology is the backbone of many modern marketing strategies.

Advertising 99

Advertising Cost-Benefit Marketing Strategy 99

CIO Business Intelligence

FEBRUARY 20, 2023

Benefits of Salesforce certifications Salesforce jobs range from the technical (architects, developers, implementation experts) to those related to marketing and sales. Following is an up-to-date guide on certifications that Salesforce offers to help you earn a competitive edge leading to new opportunities.

Consulting 71

Consulting B2B Cost-Benefit Sales 71

IBM Big Data Hub

SEPTEMBER 27, 2023

The challenges of keeping a promise The challenge is particularly true in highly competitive areas like omnichannel retail or even B2B domains—wholesale distribution and dealer-based after-market parts. It becomes very challenging to uphold the promise when so much is changing in the processes that trigger demand and supply.

B2B 81

B2B Sales Cost-Benefit Optimization 81

Jet Global

DECEMBER 1, 2023

In our last post based on the results of DSG’s survey we talked about meeting the expectations of today’s B2B eCommerce shopper and why it is a priority for distributors. To win at eCommerce you need to win at optimizing for search engines, i.e. SEO. Critical applications or markets. Featured products first.

B2B 52

B2B Cost-Benefit Manufacturing Sales 52

Smart Data Collective

SEPTEMBER 16, 2022

The market was worth over $112 billion last year. While the market is growing and creating more opportunities for fintech entrepreneurs, the stakes are also higher than ever. Cost optimization. The fintech sector is growing at a shocking rate. By 2028, it should be worth over $332 billion. Decentralized finance. Data security.

Finance 118

Finance Unstructured Data Cost-Benefit Big Data 118

Smart Data Collective

JANUARY 1, 2023

AI technology has led to a number of huge benefits in marketing. One of the biggest reasons companies are investing in AI is to automate many of their marketing processes. In particular, a growing number of companies are using AI to automate their social media marketing strategies. Personalize Your Message.

Marketing 117

Marketing B2B Interactive Software 117

CIO Business Intelligence

DECEMBER 20, 2023

The global delivery software market is expected to reach USD 3113.16 Optimizing service efficiency with smooth, rapid transactions elevates overall customer satisfaction. We all know that all delivery apps, be it food, pharma, grocery, or B2B transfers, generally offer the same service.

Software 110

Software Deep Learning B2B Cost-Benefit 110

datapine

AUGUST 14, 2020

Especially in the SaaS B2B area, where different packages and subscription models have immense value in defining the quality of the company, the possibility to establish itself on the market, and generate sustainable development. This notion is not only important for SaaS companies but also in the B2C area such as online shops.

Dashboards 176

Dashboards Metrics B2B Visualization 176

AWS Big Data

NOVEMBER 28, 2023

As customers become more data driven and use data as a source of competitive advantage, they want to easily run analytics on their data to better understand their core business drivers to grow sales, reduce costs, and optimize their businesses. But integrating data isn’t easy. This eliminates the complexity of traditional ETL jobs.

Data Warehouse 89

Data Warehouse Data-driven Machine Learning B2B 89

CIO Business Intelligence

FEBRUARY 7, 2024

agrees that APIs remain relevant in today’s tech landscape, especially for B2B connections. “In We must address the value proposition, who the target user is, what the alignment with the business objectives is, and how APIs can be marketed and monetized, if possible,” he says.

Business Objectives 124

Business Objectives Cost-Benefit Strategy Data-driven 124

bridgei2i

FEBRUARY 21, 2020

In fact, statistics from Maryville University on Business Data Analytics predict that the US market will be valued at more than $95 billion by the end of this year. AI Adoption is becoming increasingly rampant among B2B companies.

IoT 83

IoT Analytics Deep Learning B2B 83

CIO Business Intelligence

AUGUST 23, 2023

So if you’re thinking about when many of my colleagues were doing a lot of the heavy lift on process optimization, we were thinking about it from an operating company and looking at ways to standardize, simplify, or automate the execution of those processes.” Here are some edited excerpts of that conversation.

Data Strategy 98

Data Strategy Strategy B2B Digital Transformation 98

Occam's Razor

APRIL 25, 2011

and meet many many many executives and hear about their digital marketing strategies, challenges and outcomes. This latter category contains things that are so obviously sub-optimal that no one should be doing them any more. But maybe the issue is that you (and the Marketers and Leaders. Yet there they are. We hate change.

Marketing 126

Marketing Measurement Metrics Testing 126

IBM Big Data Hub

JUNE 30, 2023

Optimize your maintenance inventory. ​ IBM Sterling Intelligent Promising is a part of the Sterling Order Management which earned multiple market leadership awards as recognized by G2 , including 1st in OMS Spring 2023 Report. Lower fulfillment shipping costs and improved customer satisfaction.

Consulting 73

Consulting Cost-Benefit Manufacturing B2B 73

datapine

AUGUST 20, 2019

to perform B2B operations. Here are some of them: Marketing data: This type of data includes data generated from market segmentation, prospect targeting, prospect contact lists, web traffic data, website log data, etc. Additionally, business is not able to recognize new market realities and capitalize on market opportunities.

Big Data 100

Big Data B2B Cost-Benefit Structured Data 100

Cloudera

SEPTEMBER 8, 2020

With the industry facing so much change, and with so many new opportunities to leverage big data, analytics, and unique insights, we sat down with Vijay Raja, Director of Industry & Solutions Marketing at Cloudera to get his views on how the sector is changing and where it goes next. Hi Vijay, thank you so much for joining.

IoT 69

IoT Internet of Things B2B Data-driven 69

bridgei2i

MAY 20, 2020

But because of COVID-19, digital transformation is helping B2B models trying to replicate successful B2C models. Let’s see it from B2C and B2B perspective. From the customer reach perspective, the B2Bs are also moving from the traditional workshop, road shows, gathering based promotions to digital promotions.

Enterprise 98

Enterprise Digital Transformation B2B Insurance 98

Smart Data Collective

MARCH 24, 2020

Every business should look for ways to monetize big data and use it to optimize your business model. This means businesses need to up their game and use big data to make their quality products more visible in the market. Another poll found 71% of B2B companies use personalization. Keep Waiting Time to a Minimum.

Big Data 115

Big Data B2B Data mining Sales 115

Smart Data Collective

MARCH 14, 2022

Data Analytics is an Invaluable Part of SaaS Revenue Optimization. The first stage of understanding SaaS sales is having an understanding of what SaaS products are and how to effectively sell them to customers, whether that is through business to consumer (B2C) or business to business (B2B). It also helps improve marketing.

Modeling 101

Modeling Analytics Sales Key Performance Indicator 101

Jedox

APRIL 23, 2020

There are a handful of niche SPM software products available on the market, most have been around for more than a decade. According to Gartner’s 2020 SPM report, 40% of B2B companies with over 100 salespeople will have an SPM solution in place by 2022. Data-driven analytics to speed up decisions and actions. Complex Rule Building.

Sales 52

Sales Management B2B Dashboards 52

Jet Global

MARCH 10, 2020

As a B2B technology implementation specialist, he works closely with companies to explore tech-driven opportunities and obstacles standing in front of them. They also need the foresight to think about what markets or consumer demand will look like five years from now and get ahead of those trends.

Digital Transformation 69

Digital Transformation Big Data B2B Data-driven 69

Andrew White

APRIL 2, 2020

What the Economist article does nicely is explain the sequence and linkages between each stage of the funding process, through the entire economy, starting with the consumer and then through B2B, including the backstops: banking and ultimately the central banks. The Fed floods the market with more liquidity, but more dollars are demanded.

B2B 52

B2B Recreation/Entertainment Optimization Strategy 52

BizAcuity

FEBRUARY 15, 2019

Organizations are setting up their sales marketing and event technology stacks to streamline manual processes to provide a seamless experience for the attendees and customers. Image Source: [link]. By monitoring engagement data on real time activity dashboards, event managers can see how things are shaping up across the events.

Sales 67

Sales Analytics B2B ROI 67